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Why Australia’s start-up scene is getting social

Social enterprises are springing up from Melbourne to Mangalore. However, building a business with an altruistic aim can create some unique challenges. BY LEON GETTLER.

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From tech newbie to industry advocate

Growing a tech start-up into a market leader is challenging, especially if you have a non-technical background. But through faith in her product, Maree Adshead succeeded. BY MICHELLE HAMMOND.

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Five business rebrands that got lost in translation

Sydney start-up Wyngle has rebranded to avoid a negative reaction in the US. Alas, other rebrands haven't avoided confusing or upsetting consumers at home and abroad. BY OLIVER MILMAN.

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Time to stop overlooking start-ups at handouts time

Start-ups are the future foundation of our national economy. So why do politicians completely ignore them when they look to help other businesses create wealth? BY MARC PESKETT.

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Five top tips for handling negative media coverage

Has your start-up received a bad media write-up? If so, there are five things you must do to ensure a dire review or negative blog doesn't harm your business. BY MICHELLE HAMMOND.


Women in Business

Video discussion: Jane Lu and Samantha Cran
In this discussion, Jane Lu from Show Pony Fashion and Samantha Cran from 1disease share their inspiring entrepreneurial experiences. BY ORSI PARKANYI.

Start-up Profiles

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Soul Virgins

Soul Virgins is known for creating sophisticated non-alcoholic drinks with fruit concentrates and natural flavours.

Start-up Idea

News image

Offline travel app puts little-known destinations on the map

An app called Triposo describes itself as the perfect app for travelers, with in-depth destination guides for “not just Paris, but also Palembang, Porto and Pula”.

News

Researchers at the University of Melbourne identified a formula to understand why some branded YouTube videos go viral, while others fail.
A range of entrepreneurial speakers are set to take to the stage at TEDxSydney 2012 this weekend, including Jeremy Heimans, co-founder and chief executive of social enterprise Purpose.com.
Facebook has acquired US-based mobile commerce start-up Karma for an undisclosed sum, after raising $US16 billion from its much-anticipated IPO, valuing the company at $US104 billion.
Facebook’s much-hyped float saw its shares gain just 0.97% to end at $US38.37, but the IPO looks set to be a boon for start-ups, as the company’s cashed-up founders and early investors look to sink funds into ventures such as Quora and Crowdmob.
The Australian dollar could be pushed lower than 90 US cents if Greece pulls out of the euro zone, a currency analyst has warned, as G8 leaders met in an attempt to resolve Europe’s financial woes.

Taskmaster

Use your founder powers to make cold calls work
Most of your potential customers will never speak directly to the CEO of your ASX listed competitors. If you run a start-up, you can use this to your advantage.

Tech Tricks

Add a new calendar to Microsoft Outlook
Have you ever wanted to import a Google Calendar into Outlook? With this trick, you can.

Mentors

Franz Madlener

What tips do you have on staying motivated?


To give you a definitive answer, I’d need to write a book. That being said, there are a few key tips I can share.


Community

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Startup TV

watch and learn

How Facebook became the world's biggest social network


Facebook has hit stock exchange with the biggest tech floatation ever. But how did the social network get so big – and can it possibly get any bigger?

Previously


How Facebook became the world's biggest social network

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    A good team all working with focus to achieve a startup's mission can make or break a start up. Finding, recruiting and managing top talent are core skills for...

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    Whether you're a business person responsible for figuring out your mobile strategy or a developer looking for an overview of mobile based development options...

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