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What Aussie iOS developers think of the Apple Watch

6:52AM | Tuesday, 9 June

Australian iOS developers are excited about the upcoming launch of the Apple Watch and say “wearable-first” will soon be the new “mobile-first”.   The Apple Watch will launch on April 24, with customers able to pre-order the highly anticipated device 14 days before it is officially released.   Apple has also confirmed how much each version of the smartwatch will cost, with the cheaper Apple Watch Sport setting Australian customers back between $499 and $579.   Meanwhile, the standard Apple Watch will cost up to $1629, with the premium Apple Watch Edition costing a whopping $14,000.   Mark McDonald, the co-founder and chief executive of Appster, was at the Apple Watch presentation in San Francisco and says he is “very excited” about the product.   “We saw how Facebook would work and it is really interesting how one must look at building a minimum viable product more than ever before because the amount of functionality built into such a small amount of space is crazy,” he says.   “The Apple Watch is almost like Google Glass done right… they realised the user liked larger screens on phones but also want to think about form, function and user experience and how that’s a little different on wearable tech – it needs to be a bit smaller.”   McDonald says the Apple Watch design is “very socially acceptable” and developers need to make sure that their apps load in no more than four seconds – the time it takes to reach into your pocket and pull out your phone.   “As the apps designed for it have a quick to use core functionality, those are the apps that are going to be very successful,” he says.   “We think the Apple Watch is right on the timing… the form and function is right and they have an existing market. Just today we’ve got clients a couple of floors up on our office who are working on developing Apple Watch products already. A lot of people are thinking not just mobile-first, but wearable-first.”   Paul Coleman, from Fuse Mobile, told StartupSmart he also thinks Apple has gone “to great lengths” to ensure their smartwatches will be both desirable and fashionable products.   “The exciting phase will be when we start seeing killer apps made specifically for wearables from the developer community,” he says.   “This is what will make the watch an attractive purchase for consumers and be something truly useful rather than a glorified second screen.”   Guy Cooper, the managing director of Wave Digital, says the price point of the Apple Watch could potentially be an issue – but price hasn’t deterred Apple fans in the past.   “The Watch is going to be particularly useful to companies in the health and fitness space and may just blow some of the existing wearables in that space out of the market,” he says.   Logan Merrick, from app development company Buzinga, says an exciting aspect of the Apple Smartwatch is its ability to simplify the reading of messages, checking notifications and taking directions.   “We’ve been pushing a method to support this type of development that we’ve come to call ‘threesixty design’… which is simply designing software for a dynamic experience,” he says.   “Human behaviour isn’t linear, it’s dynamic. So we have to think of design in the same fashion.”   Danny Gorog, director of app development company Outware, agrees that Apple’s smartwatch range will take wearables “to a new level”.   “Outware is already working with our clients to reimagine their apps on Apple Watch and look forward to sharing more when the watch is released.”   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Apple releases its watch and makes a surprise move into the area of medical research

3:52AM | Tuesday, 10 March

Apple’s event at San Francisco’s Yerba Buena Center was widely expected to focus on the release of the Apple Watch. ResearchKit In a move that took everyone by surprise however, Apple also released a new software platform called ResearchKit. Like HealthKit, the platform enables medical researchers to create applications that specifically support the enrolment of subjects in medical trials and the continuous collection of data for research projects. Five sample applications supporting research into Parkinson’s Disease, Cardiovascular Disease and Breast Cancer, were built with partner universities in the US, UK and China for the launch of the kit. Unusually for Apple, the platform will be Open Sourced which means that others can contribute to the core platform.   Apple has made it clear that none of the data collected through ResearchKit will be seen by Apple.   The benefit of using a software framework of this type is that it standardises the collection and sharing of research data, potentially in real time from research subjects. Data collected in multiple studies could potentially be linked and shared.   Apple is not the first company to throw resources into helping researchers use technology in their research. Google and Amazon have both built computing infrastructure to support research involving large amounts of data and high performance computers. With ResearchKit, Apple is facilitating one of the more challenging aspects of research, interfacing with test subjects. HBO Now In more traditional form, Apple also used the event to announce a lowering of price of the Apple TV box by 30% to US $69. It will also be the exclusive platform for the release of a service called HBO Now, that will provide all of HBO’s content via the device. This means that the new episodes of Game of Thrones can be subscribed to directly from HBO for $14.99 rather than through a cable subscription. Disappointingly to the rest of the world, the service will be available only in the US when it launches. 12 inch MacBook Apple has released a new 12 inch MacBook which is not in the “Air” range but is actually thinner and lighter than any of the MacBook Airs and boasts a retina display. Technologically, the laptop will be the first Apple device to support the new USB C cable configuration which resembles Apple’s Lightning cables but replaces the display, charging and data transfer ports.   The MacBook Air and MacBook pros get refreshes with faster components across the range. Apple Watch Although the Apple Watch had previously been announced, the final launch of the watch was expected to fill in many of the questions about what would be actually released, and at what price. Most of the introduction by Apple CEO Tim Cook however was a re-run of the previous event.   What was new were especially created apps that were available for the release of the watch including apps from Instragram, Uber, Twitter, SPG (hotel check-in and room key functionality), Shazam, and Apple’s own Apple Pay, Passbook and on-watch Notifications. Apple Watch apps will have their own section in the iTunes store.   Although the presentation was not completely new, it highlighted how innovative the interface on the watch was. Time will tell whether this overcomes some of the limitations of this type of interface highlighted by Android Wear and Samsung’s Galaxy Gear.   The Apple Watch Sport in anodised aluminium will come in two sizes (38 mm and 42 mm) and will cost US $349 and $399 for the two sizes. The stainless steel Apple Watch will also come in the same two sizes and cost between US $549 and $1,049 depending on the band. The gold Apple Watch Edition will be released in limited outlets and cost $10,000.   The watches will be available for pre-order on April 10th and shipping on April 24th in 9 countries including Australia and the UK.   Questions still remain about how the watch will do, how often it will need to be recharged and whether sufficient numbers of Apple customers actually buy the watch. However, as with all Apple events, the speculation is now over and the debate based on experience can begin.   This article was originally published on The Conversation. Read the original article.

Brisbane-based startup helping tech companies manage their online presence

3:50AM | Monday, 9 March

A Queensland startup is hoping to help other fledging tech companies monitor their online profiles in order to maximise digital opportunities and placate dissatisfied customers.   Based in Brisbane, myPresences hopes to make it easier for businesses to juggle their online reputation across numerous platforms such as Reddit, Product Hunt, HackerNews, AngelList and even the Apple and Google Play stores.   Founder Paul Gordon told StartupSmart the platform was originally designed for small businesses, but after a conversation with a venture capitalist around two months ago he introduced additional features for startups.   “Being able to monitor people leaving reviews on the app store or if your business has been posted to Reddit is really important,” he says.   “You don’t have the time to be going and checking all those sources. You can also get a really good idea of who is following and unfollowing you and in one simple place be able to see everything that is happening online in terms of your business.”     Gordon says startups can also compare their online presence with other companies.   “If you want to maybe see your review count on the Google Play store against your competitor, you can do things like that,” he says.   “It’s a good metric to get an idea of how your competitors are listed and where they’re getting activity – it might be a good place where you can also get activity.”   “There are lots and lots of places out here on the internet where you can promote your business, but if you start putting yourself out there too much you can lose control. You might also have posted your startup a year ago, but the data might be up to date.”   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Reddit tackles 'revenge porn' and celebrity nudes

3:36AM | Monday, 2 March

In a move to protect user privacy and curb revenge porn, social media site Reddit has banned naked photos that are shared on its site without the consent of the subject of the photo.   The updated policy, which will come into effect on March 10, is partly in response to leaked celebrity nude scandal of 2014, “The Fappening”, where hundreds of images of celebrities were allegedly stolen and reposted on sites such as 4chan and Reddit.   Actors Jennifer Lawrence and Kate Upton were among those who had revealing photos spread across the internet, with Lawrence describing the scandal as a “sex crime”. So will this policy change at Reddit stop it from happening again? Taking down non-consensual nudes Reddit is filing the new statement under “involuntary pornography” in its privacy policy:   If you believe that someone has submitted, without your permission, to reddit a link to a photograph, video, or digital image of you in a state of nudity or engaged in any act of sexual conduct, please contact us (contact@reddit.com), and we will expedite its removal.   It’s a gesture towards respecting privacy, but the rule is a red herring. Reddit hosts links, not images or videos. Just because something is unlinked from Reddit doesn’t mean it vanishes completely. Taking something off the internet is “like trying to take pee out of a swimming pool”.   By the time an unwanted image is discovered, countless other people may have already seen it, saved it, or re-posted it elsewhere on the internet. Reddit’s solution is a step in the right direction, but doesn’t yet do enough to solve the wider problems that come with the uploading of non-consensual nudes.   Putting the onus on the subject of the image to flag it for removal – not the site, its audience or the person posting it – shifts the responsibility to the person potentially being harmed. It’s a reactionary policy that only addresses the symptom of the problem, not its cause.   But some parts of Reddit already strive for a culture of consent. Verifying nudes: the case of Gonewild On subreddit (i.e. a moderated page dedicated to a particular topic) Gonewild, which features exhibitionists showing off their nude photos, a verification system (warning, some links NSFW) is in place, in an effort to only show photos from willing participants.   The verification process involves contributors handwriting a sign with their Reddit username, the date and a mention of Gonewild on a piece of paper, then photographing themselves naked, holding the sign, from three different angles. It’s intended to prove that the images have been submitted intentionally, for the purpose of being shown off in that particular context.   Redditors who have successfully been verified have an icon appear next to their username on Gonewild, communicating their consent to the audience.   It’s not a perfect system. Images can still be digitally manipulated, and despite advice on how best to remain anonymous while posting nudes, women have been outed and shamed as a result of being recognised from Gonewild posts.   But even with occasional blunders, Gonewild’s verification system is a proactive solution that aims to develop the subreddit into a safe space for those who are comfortable sharing images of their naked body. Social media regulation The Gonewild example shows that digital communities can be effective in regulating online content.   When something goes wrong on social media, there is a tendency to turn towards the platform and demand new regulatory systems. Google’s solution to unwanted nudes is far more severe than Reddit’s: from 23 March, it will censor any sexually explicit content on Blogger by making all blogs with adult material “private”, effectively erasing them from view.   However, we have a strange relationship with these “top-down” forms of regulation. We rarely read the Terms of Service or the End User License Agreement, and the “flags” provided on social media platforms tend to simplify what should be a complex regulatory process.   In contrast, norms and regulatory practices developed within a digital community over a period of time can be directly responsive to the specific needs of a community, while also signalling best practice to the rest of a social media platform.   Advances in platform regulation are essential. But it is important to recognise that community-led forms of regulation also offer innovative, effective solutions to the problem of content regulation online. The future of nudes on Reddit Now that Reddit has received $50 million in venture capital funding, it has a responsibility to be a good investment by attracting advertisers who want to reach Reddit’s burgeoning user base.   And while in 2014, men were twice as likely to use Reddit than women, this moment is an opportunity to appeal to a much broader demographic.   Allowing Redditors to step in when they feel their privacy has been violated is a solid start, but it will require a concerted effort from the platform to ensure its statement against revenge porn and non-consensual nudes translates into a culture of consent and respect.   According to Gonewild moderator xs51, “the more comfortable and positive this place is, the more participation there will be”. And the more participation, the more advertising revenue that will follow for Reddit’s owners.   As Reddit grows, it’s up to both the platform and its users to act like the kind of community they want to be.   Title image: Reddit cofounder Alexis Ohanian.   This article was originally published on The Conversation. Read the original article.

High-flying Simon Hackett-backed aviation app wins industry award and major defence contract

2:13AM | Friday, 27 February

Bevan Anderson and Simon Hackett accepting the award at the Avalon Airshow   Aviation software developer AvSoft Australia has taken out Australia’s top prize for civil aviation innovation, with the electronic flight bag (EFB) app also winning a major contract with the Australian Army.   The company, backed by entrepreneur Simon Hackett, has developed an EFB for the iPhone called AvPlan EFB that allows pilots to view the maps, charts and other information they traditionally needed to hold in a heavy flight book. A version called AvPlan Lite is also available for Android devices from the Google Play store.   AvSoft chief executive Bevan Anderson told StartupSmart the software saw AvSoft win the Aerospace Australia Civil Industry National Innovation Award for 2015 at the biennial Australian International Airshow at Avalon Airport in Victoria.   “They do three award categories in civil and three in defence. We applied when they asked for entries for the civil innovation award, and of the many entries, we were the winner. This is the big one for commercial aerospace awards in Australia – we’ve run out of awards to win,” Anderson says with a chuckle.   There’s big news on another front for Anderson, with AvPlan recently securing a major contract with the Australian Army.   “The Army has been conducting trials for the past two years of various platforms. Recently, they passed the product selection space and chose our product to equip all their pilots with,” Anderson says.   The deal will see around 200 Army helicopters equipped with iPads running AvPlan EFB. Anderson says the Army is leading the way in terms of technology with the move, and that he is not aware of another defence force anywhere in the world that has adopted an EFB app.   “There have been additional challenges going into the defence space, and that’s something they’ve helped us with,” he says.   “We needed to do EMI (electromagnetic interference) testing of the devices, clearing the iPad for use in all the helicopter models including with weapons systems. Obviously, you can’t have weapons going off because of electromagnetic interference from a tablet!”   There’s also good news for the company on the civilian front, having partnered with a Boeing subsidiary called Jeppesen in a deal that has led to significant interest from ad-hoc charter and business charter flight companies.   The deal allows AvPlan EFB to access Jeppesen’s international data, while pilots will be able to undertake flight preparation and submission in AvPlan and then transfer that information to a Jeppesen device.   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

A case of pay to (Google) Play? Android app store getting paid search ads

2:55AM | Friday, 27 February

Google has announced it is going to begin introducing paid search results for apps into its Google Play app store, with the news drawing a mixed reaction from Australian app developers.   Under the changes, sponsored results will soon begin appearing at the top of search queries in Google Play in a manner similar to Google’s web search results.   The move is designed to help the search giant to monetise the global installed base of its Android operating system, which runs on around 1 billion devices globally. According to figures published by Kantar Worldpanel last year, smartphones running Google’s Android operating system account for around 58.1% of the Australian market, meaning the Google Play app store is also a significant gatekeeper in the local market.   David Mah, co-founder of mobile shopping app BlueSky, told StartupSmart he was among the app developers approached to participate in a trial of the paid ads, but turned down the invitation.   “They approached us to do just that, but we didn’t go ahead with it. Apple also approached us for something similar by putting us at the top of their app store on the front page. We were their top shopping app for 2014, and [Apple] didn’t charge us for that,” Mah says.   Klyp mobile lead Tyson Bradford told StartupSmart if the ads work like Google’s existing search ads, it will be advantageous for app developers to look at the ads as a channel to build exposure.   “The apps stores can be hard to navigate and get to new content on. You’re trying to view over a million apps on a four-inch screen. Especially if Google gets the contextual part right, this is going to be valuable for app developers,” Bradford says.   “It’s not going to cost you millions of dollars to get an ad on there, but if they put down $50 their ads won’t be there as long as someone with a million dollar budget. So it could be more cost-effective for app developers than other mobile channels.”   Zoom2u cofounder Steve Orenstein told StartupSmart the benefits of advertising will vary depending on what marketplace each app serves.   “In our instance there could be some relevance – gaming apps might be more relevant because people search for those a lot. If it’s good, it will give Google a new revenue stream while adding value for app developers,” Orenstein says.   Meanwhile, Freight Exchange co-founder and chief executive Cate Hull told StartupSmart she hopes the news prompts Apple to improve its search results.   “Anything that improves Apple’s search results will be great for users and developers,” Hull says.   In a post on Google’s official Android Developers Blog, Google Play product management director Michael Siliski said that in the coming weeks, selected users will begin to see ads in the app marketplace from a pilot group of advertisers.   “With more than 100 billion searches every month on Google.com, we’ve seen how search ads shown next to organic search results on Google.com can significantly improve content discovery for users and advertisers, both large and small,” Siliski said.   “Search ads on Google Play will enable developers to drive more awareness of their apps and provide consumers new ways to discover apps that they otherwise might have missed.”   Image credit: Flickr/ashkyd   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Eye tracking is the next frontier of human-computer interaction

2:49AM | Thursday, 26 February

Eye tracking devices sound a lot more like expensive pieces of scientific research equipment than joysticks – yet if the latest announcements about the latest Assassin’s Creed game are anything to go by, eye tracking will become a commonplace feature of how we interact with computers, and particularly games.   Eye trackers provide computers with a user’s gaze position in real time by tracking the position of their pupils. The trackers can either be worn directly on the user’s face, like glasses, or placed in front of them, such as beneath a computer monitor for example.   Eye trackers are usually composed of cameras and infrared lights to illuminate the eyes. Although it’s invisible to the human eye, the cameras can use infrared light to generate a grayscale image in which the pupil is easily recognisable. From the position of the pupil in the image, the eye tracker’s software can work out where the user’s gaze is directed – whether that’s on a computer screen or looking out into the world.   But what’s the use? Well, our eyes can reveal a lot about a person’s intentions, thoughts and actions, as they are good indicators of what we’re interested in. In our interactions with others we often subconsciously pick up on cues that the eyes give away. So it’s possible to gather this unconscious information and use it in order to get a better understanding of what the user is thinking, their interests and habits, or to enhance the interaction between them and the computer they’re using. Practical uses outside the lab There are lots of useful applications. For example, in marketing and usability studies, eye trackers are commonly used to study the impact of an advertising campaign or the design of a website. For people who cannot use their arms or are completely paralysed, eye tracking can be used to operate a computer or speech synthesiser: eye-based applications allow them to move a mouse cursor and spell out sentences using only their eyes.   Other more futuristic-sounding applications have been explored, such as appliances that listen to your commands when you look at them: imagine speaking “on” and “off” commands to your lamp, your hi-fi system or your television, which until you looked at them had been in standby. Other examples include automatic scrolling when you have reached the bottom of a screen of text, or automatic pausing of a movie if you look away.   While there are uses for eye tracking in industry and among researchers, firms are now looking seriously at how to make them useful for the general public. Tobii – the same firm that brought us pizza ordering by mind control – recently launched a consumer-priced remote eye tracker, the Tobii EyeX (US$139) with the aim of encouraging games developers to build eye tracking support into their products. For comparison, research lab-grade eye trackers cost around US$20,000.   Another large eye tracking company, SMI, has announced a partnership with Sony to integrate eye-tracking into games for the PlayStation 4. Interactivity at the cutting edge There’s a lot of potential for eye tracking in video games. For example, in the popular first-person view (“3D shooter”) style of games, eye tracking can be used to automatically pan the screen to where the player is looking, replacing a task usually performed by the mouse. The eyes can be used to target weapons, too.   One of the most interesting applications is interaction with game characters. When using eye tracking video game characters can be made to react to the player’s gaze the same way a human would. Imagine entering a shop and letting your eyes rest on a sword you find interesting: the merchant could tell you directly about this item, making the interaction that bit more real. Or a character might get upset if, instead of looking at him while he’s talking, your eyes rest on his wife. The eyes are very powerful means of nonverbal communication. Implementing human-like reactions in virtual characters could mean a whole new level of immersion in video games.   Beyond games, there is another range of applications where eye tracking is becoming a hot topic: smart glasses. Because of its shape, a lot of people think Google Glass also tracks the eyes, but it doesn’t. But it wouldn’t be surprising to see the next generation of smart glasses including eye tracking capabilities. This could provide further ways of interacting with the head-up display projected onto the glasses, adding automatic scrolling and navigation that leaves the wearer’s hands free instead of having to use the manual control.   There’s already an eye tracking upgrade for the Oculus Rift virtual reality headset. If users are willing to wear something on their heads, why not add an eye tracker too and enhance interaction using all that information that’s being given away by the eyes? Using the eyes as a tool opens up the possibility for more natural, subtle interaction.   This article was originally published on The Conversation. Read the original article.

Meet the deep learning tools that can beat you at classic arcade games – without reading the manual

2:43AM | Thursday, 26 February

Think you’re good at classic arcade games such as Space Invaders, Breakout and Pong? Think again.   In a groundbreaking paper published today in Nature, a team of researchers led by DeepMind co-founder Demis Hassabis reported developing a deep neural network that was able to learn to play such games at an expert level.   What makes this achievement all the more impressive is that the program was not given any background knowledge about the games. It just had access to the score and the pixels on the screen.   It didn’t know about bats, balls, lasers or any of the other things we humans need to know about in order to play the games.   But by playing lots and lots of games many times over, the computer learnt first how to play, and then how to play well. A machine that learns from scratch This is the latest in a series of breakthroughs in deep learning, one of the hottest topics today in artificial intelligence (AI).   Actually, DeepMind isn’t the first such success at playing games. Twenty years ago a computer program known as TD-Gammon learnt to play backgammon at a super-human level also using a neural network.   But TD-Gammon never did so well at similar games such as chess, Go or checkers (draughts).   In a few years time, though, you’re likely to see such deep learning in your Google search results. Early last year, inspired by results like these, Google bought DeepMind for a reported UK£500 million.   Many other technology companies are spending big in this space.   Baidu, the “Chinese Google”, set up the Institute of Deep Learning and hired experts such as Stanford University professor Andrew Ng.   Facebook has set up its Artificial Intelligence Research Lab which is led by another deep learning expert, Yann LeCun.   And more recently Twitter acquired Madbits, another deep learning startup. What is the secret sauce behind deep learning? Geoffrey Hinton is one of the pioneers in this area, and is another recent Google hire. In an inspiring keynote talk at last month’s annual meeting of the Association for the Advancement of Artificial Intelligence, he outlined three main reasons for these recent breakthroughs.   First, lots of Central Processing Units (CPUs). These are not the sort of neural networks you can train at home. It takes thousands of CPUs to train the many layers of these networks. This requires some serious computing power.   In fact, a lot of progress is being made using the raw horse power of Graphics Processing Units (GPUs), the super fast chips that power graphics engines in the very same arcade games.   Second, lots of data. The deep neural network plays the arcade game millions of times.   Third, a couple of nifty tricks for speeding up the learning such as training a collection of networks rather than a single one. Think the wisdom of crowds. What will deep learning be good for? Despite all the excitement though about deep learning technologies there are some limitations over what it can do.   Deep learning appears to be good for low level tasks that we do without much thinking. Recognising a cat in a picture, understanding some speech on the phone or playing an arcade game like an expert.   These are all tasks we have “compiled” down into our own marvellous neural networks.   Cutting through the hype, it’s much less clear if deep learning will be so good at high level reasoning. This includes proving difficult mathematical theorems, optimising a complex supply chain or scheduling all the planes in an airline. Where next for deep learning? Deep learning is sure to turn up in a browser or smartphone near you before too long. We will see products such as a super smart Siri that simplifies your life by predicting your next desire.   But I suspect there will eventually be a deep learning backlash in a few years time when we run into the limitations of this technology. Especially if more deep learning startups sell for hundreds of millions of dollars. It will be hard to meet the expectations that all these dollars entail.   Nevertheless, deep learning looks set to be another piece of the AI jigsaw. Putting these and other pieces together will see much of what we humans do replicated by computers.   If you want to hear more about the future of AI, I invite you to the Next Big Thing Summit in Melbourne on April 21, 2015. This is part of the two-day CONNECT conference taking place in the Victorian capital.   Along with AI experts such as Sebastian Thrun and Rodney Brooks, I will be trying to predict where all of this is taking us.   And if you’re feeling nostaglic and want to try your hand out at one of these games, go to Google Images and search for “atari breakout” (or follow this link). You’ll get a browser version of the Atari classic to play.   And once you’re an expert at Breakout, you might want to head to Atari’s arcade website.   This article was originally published on The Conversation. Read the original article.

Dr Google can improve older people’s health – if we bridge the technology gap

2:32AM | Wednesday, 25 February

With more health information going online every day, it has never been easier to proactively manage our health. The problem is, the people who would benefit the most seem to be using it the least.   Older adults typically have a greater need for health-related information but their health literacy – their capacity to obtain, process and understand health information to make appropriate health decisions – is the lowest among all age groups.   Research shows that only about 3% of the elderly know how to access health-related information. And of those older adults who seek health information online, few are careful to evaluate its credibility. This points to the need for interventions to assist older adults’ use of computers and the internet.   There are clear benefits, both at a personal and social level, to teaching the elderly how to access health information and to use the internet generally. Efforts have been made to address this skills gap, but with limited success. What works?   Sometimes the best solutions to behavioural problems are those that graft naturally onto people’s instinctive behaviours. The European Union has done just that with the Grandparents and Grandchildren program that puts old and young together so that the old might learn from the young.   This approach is working, probably because it taps into the natural instinct we have to connect with our blood relatives. School and college-age people are spending time with their grandparents for the purpose of learning how to use technology.   Beyond the family benefits, there is the potential for great savings to be made on health-care costs, keeping people in their own homes and out of hospital; a win-win situation.   Several health literacy programs are being trialled that involve helping the elderly to use the internet to find and appraise web-based cancer information. The participants in these programs reported getting better at doing this.   Follow-up studies show that once having learnt, the participants continued to use the internet to search for health-related information. Benefits of digital literacy   Google heads recently announced they will improve the validity of health-related searches by creating a database of commonly searched medical conditions that have been fact-checked by doctors. When consumers search for these conditions, these pre-vetted facts will appear at the top of the search results. It is hoped that this will get people the right information faster.   Once the elderly know how, they can proactively manage their health by accessing a wealth of information on many topics. A person with type 2 diabetes, for instance, could learn how to live on a low-glycaemic index diet, thus reducing the need for medication and lowering their risk of heart attack. They could also make use of the many health and fitness apps now available. SmartWatch technology is taking the whole business to a higher level of sophistication.   Important for healthy ageing is keeping the social bonds of family and friends strong and maintaining a sense of social connection. Not an easy thing to do in today’s world with friends and family living far and wide for employment. Skype, email and social media can go a long way to making people feel connected with those they love.   With an ocean of knowledge just a few key-strokes away, there is plenty of scope for people to explore their interests. No matter how specialised they might be, you can find a community of interest to get involved with. It is well-known that keeping one’s mind active helps to delay cognitive decline and the on-set of dementia.   Many elderly people have lived interesting lives. They have things to say, but no-one on hand who is prepared to listen. These folks might want to record their experiences for posterity by writing their richly-textured biographies. Who knows what gems of wisdom might be contained in such accounts? Next steps   It takes a village to raise a child, as the old saying goes, but we might also add that it is a two-way street – it takes a community to look after the elderly. We need to put in some time and effort into finding better ways to do this.   One of the best things we can do for the older members of our community is to give them the means to better look after themselves by teaching them how to use the technology that the rest of us take for granted. An Australian pilot study to adapt the Grandparents and Grandchildren would be a good start.   It is true that not everyone in this age group will want to learn. Some will be content to let it pass them by. But others will see the possibilities and eagerly embrace the potential for improvements to both quality and quantity of life.   This article originally appeared at The Conversation.

It's not 'what' but 'who' you connect with in metadata retention

2:30AM | Tuesday, 24 February

The purpose and implementation of the Australian government’s proposed metadata retention scheme is making less sense as political pressure mounts to get the legislation passed. So what’s going on?   The bill, as written, suggests it can be easy for criminals to “opt out” of data collection, while the remainder of Australians still have their personal communications spied on, retained for two years and kept in commercial data centres at taxpayers' expense.   The Australian Greens senator Scott Ludlam recently raised a number of such concerns about the bill which has already met opposition from privacy advocates.   But the bill’s worth as a tool to specifically fight terrorism, or any other serious crime, seems dubious if potential terrorists and criminals in Australia can easily “opt out” of having their data retained simply by choosing any internet messaging service where the persons operating the service do not own or operate “in Australia, infrastructure that enables” that service.   So what does that mean for the apps commonly used on smartphones today?   Whatsapp, the popular mobile messaging app with 700 million users, around 10% of which come from the Middle East, or Viber, a similar app with 20 million users in Pakistan alone, would both be excluded from data retention. These are some of the apps that the UK’s prime minister David Cameron recently mused about baning in the UK.   According to answers given by Australian Attorney General’s (AG) department staff during the Senate Legal and Constitutional Affairs Reference Committee, the “in Australia” provision also means that even Google’s web-based Gmail service is excluded from data retention. So what does the bill call for? With all the reports of what the bill leaves out and doesn’t do, no one seems to acknowledge what is actually in the draft bill, and how that language might affect policing, government and privacy. So what is at play?   One possible explanation is that Australia is carrying out its obligations as part of the “five eyes” network of English speaking intelligence partners. The logic here is that it makes economic and political sense to have Australian internet service providers (ISPs) such as Telstra and iiNet retain what originates in their infrastructure rather than have the US’s National Security Agency (NSA) collect it.   A more plausible explanation is that, contrary to the PM’s politiking, the data to be retained is not valued by the Australian government for its national security or anti-child abuse value.   Instead, Australians are to be spied on for data that will become valuable for other state functions including the expanded reach of civil litigation. The expanded value considers normal policing, civil subpoenas and even copyright disputes. A look inside the bill The Australian government is not explicitly interested in the internet protocol (IP) addresses that you visit. The bill in its current form states in section 187A that the government:   […] does not require a service provider to keep, or cause to be kept […] [information that] states an address to which a communication was sent on the internet, from a telecommunications device.   In more detail, the helpful “explanatory memorandum” codifies that:   Under proposed paragraph 187A(4)(b), the retention obligation is explicitly expressed to exclude the retention of destination web address identifiers, such as destination internet Protocol (IP) addresses or uniform resource locators (URLs).   So what are we talking about then? It’s all about the destination What the government does seem to be after is “destination” data that basically amounts to an assortment of dummy variables that help identify you, and who you are communicating with.   Instead of IP address or web pages, it is interested in retaining email accounts, Skype handles and phone numbers, etc. for the connections you have made.   The government’s “destination” is in many ways more invasive than IP addresses or web URLs alone. For instance, think about how each person in Australia connects to the IP address 69.63.176.13. That’s the IP for Facebook.com, and is physically located in the US.   Retaining the metadata of time spent at that address would not produce much actionable intelligence on you or the other 8 million Australians who browse Facebook each day. Nor would it be all that invasive to privacy.   “Destination” data is different. “Destination” data seeks to capture who, specifically, you’re spending time with online; who is the destination that you are messaging through email, Skype or possibly even Facebook’s real-time apps and services?   Think of it this way: two “destinations” pass data through the same communications service at a series of very specific times, again, again and again. No other two “destinations” share this unique pattern of time and connection.   The government’s definition of “destination” is multiple click here, search for “destination”), but we can isolate a key phrase:   This information can then assist with determining the subscribers who sent or received relevant communications.   That is to say, who you’re talking to online, not where you went.   Analysing how these “destinations” link together with other metadata (geo-location, device type/operating system, etc.) allows the government – or anyone else who snoops in on the retained data – to predict, for instance, that these communications were yours, and whether you targeted them to, let’s say, your spouse, or an “old friend” across town. And whether you meet up with that person from time to time. And where. And for how long.   Geolocation data alone is incredibly powerful when we all carry smartphone and other devices that connect to the internet in our pockets. People are just starting to learn how powerful this type of metadata is.   Retaining all of that metadata provides an incredible amount of information for civil litagants that can ask for it through a subpoena. As an former iiNet lawyer wrote:   The Data Retention Bill does not impose any limitation on access to the retained data by other legal avenues. This means there’s nothing stopping your ex-husband, your employer, the tax office or a bank using a subpoena to get access to that data if it is relevant to a court case.   All this data also creates a very valuable target for hackers, including “adversarial intelligence agencies” trying to infiltrate your identity, ransom you for your secrets, or run some form of economic espionage.   Can we trust Australian service providers can keep all the data safe once they’ve accumulated two years worth of intimate connections for each Australian who uses any sort of telecommunications device?   Sadly, recent security breaches at companies as diverse as Apple, Target, and the latest heist from “100 banks and other financial institutions in 30 nations” suggest otherwise.   The flawed explanations of what good the bill does, what privacy risks it creates and the reality of how our retained data will be used, offers many red flags on why this legislation should be reconsidered.   This article was originally published on The Conversation. Read the original article.

Google adding Inbox by Gmail to Google at Work, issues new warning to webmasters

2:55AM | Tuesday, 24 February

Google has begun a trial of a Google at Work version of its Inbox by Gmail app, with the search and mobile giant also rolling out new warnings on websites that contain malicious software.   Inbox, first unveiled in October of last year, is a new interface for the company’s Gmail service that integrates additional information from the web into a message inbox and has a range of features to help keep users organised.   Inbox highlights the key information from important emails without needing to open each message and adds in additional useful information from the web that wasn’t in the original message.   The service is now open to selected early adopter companies, with businesses able to apply by emailing inboxforwork@google.com from their Google Apps for Work administrator account. Google warns not everyone who emails will be invited into the early adopter program and that it will work closely on gathering feedback from companies in the program.   On a separate front, Google is rolling out new malware warnings in Chrome, with Google also flagging sites with malware in its search results and disabling ads that contain malware. Google recommends website owners sign up with Webmaster Tools in order to access up-to-date alerts of when it detects malware on a website. Full details are listed under the Diagnostics tab in Webmaster Tools.   This story originally appeared on SmartCompany.

THE NEWS WRAP: YouTube launches new platform for children and families

2:24PM | Monday, 23 February

YouTube has launched a platform for children with the aim of making it safer and easier for pre-schoolers to find fun and educational videos online.   The family-focused app, which is currently available on the Google Play and Apple stores in the US, also allows parents to limit their kids’ screen time and search settings.   YouTube’s kids group product manager, Shimrit Ben-Yair, said in a statement the new app will allow children to search for everything from maths tutorials to how to build a model volcano.   “For years, families have come to YouTube, watching countless hours of videos on all kinds of topics,” she said.   “Now, parents can rest a little easier knowing that videos in the YouTube Kids app are narrowed down to content appropriate for kids.” Microsoft allows third-party developers for its fitness wearable Microsoft today announced updates to its Microsoft Band and Microsoft Health apps, meaning third party developers are now able to create apps for the company’s fitness wearable.   Matt Barlow, general manager of new devices marketing at Microsoft, said in a statement the updates were made in response to customer feedback.   “This feedback is at the heart of the decisions we make, and today we’re pleased to take our first steps in launching new features and functionality for Microsoft Band and Microsoft Health that address what we’re hearing,” he said.   The update was released today and will roll out on Windows Phone, iOS and Android devices in the coming days. Facebook data protection practices questioned: report Facebook’s data protection practices have come under fire in a report commissioned by Belgium’s data protection authority.   The report examines Facebook’s privacy policies and, in particular, slam’s the social network’s approach to “freely-given”, “informed” and “unambiguous consent” when it comes to customer data.   “Given the limited information Facebook provides and the absence of meaningful choice with regard to certain processing operations, it is highly questionable whether Facebook’s current approach satisfies these requirements,” the report reads.   A Facebook spokesperson told TechCrunch the company recently updated its terms and policies to make them “more clear and concise” in order to reflect new product features.   “We’re confident the updates comply with applicable laws,” they said.   “As a company with international headquarters in Dublin, we routinely review product and policy updates ­ including this one ­ with our regulator, the Irish Data Protection Commissioner, who oversees our compliance with the EU Data Protection Directive as implemented under Irish law.”   The report comes as the European Union is in the process of updating its data protection directive, which was made in 1995. Overnight The Dow Jones Industrial Average is down 0.14%, rising 25.01 points to 18,115.43. The Aussie dollar is currently trading at 78.03 US cents.   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Product Hunt founder Ryan Hoover apologises for “big mistake” in website copy

2:33PM | Monday, 23 February

The founder of online community Product Hunt has learnt the value of empathetic copy after being called out online for an automated message that implied all founders are male.   Product Hunt is a message board updated daily that lists exciting new products and startups – everything from a website that sends your enemies glitter to apps that change people’s lives.   The site’s founder, Ryan Hoover, is a graduate of the Y Combinator program – an accelerator responsible for startups such as Reddit and Dropbox. Towards the end of last year Product Hunt raised a Series A round of $US6.1 million ($A7.7m).   Three days ago the startup was alerted to the fact its uses masculine pronouns in certain automated messages to users when they add details about a product – such as the identity of a founder.   Allyson Downey, the co-founder of product advice platform weeSpring, posted a photo of an automated message from Product Hunt on Twitter and asked: “What’s with the assumption that all makers are a ‘he’?”     .@producthunt I love you and am totally addicted, but what’s with the assumption that all makers are a “he”? pic.twitter.com/nyMfxlZuEU — Allyson Downey (@AllysonDowney) February 19, 2015     Hoover responded within a matter of minutes, apologising and explaining that the message was “an embarrassing typo”. He later posted an apology on Medium where it was shared widely on social media and Product Hunt was praised for addressing the issue so quickly. The website’s copy now uses gender-neutral language.   “In the past year I’ve become increasingly aware of gender inequality and more empathetic of what many women have gone through, thanks to events like YC’s Female Founders… stories shared by women, and conversations with female friends of mine,” Hoover wrote.   “It may appear like a small typo, but the pronoun ‘his’ subtly shouts disregard for women makers, particularly to those that have been mistreated because of their gender. Going forward we’ll be more careful in how we communicate and hopefully this is a reminder to others of how important it is to be thoughtful and empathetic when crafting copy.”     Impressed with @rrhoover and @ProductHunt for making this fix super-fast. #ChangeTheRatio pic.twitter.com/4MUTBh0hKA — Allyson Downey (@AllysonDowney) February 19, 2015     Awareness around diversity issues in tech startups has increased as the industry has grown, with giants such as Twitter and Google as well as smaller players admitting female representation and cultural diversity in their workforces is not up to scratch.   In July last year, women made up 30% of Twitter’s overall workforce but only 10% of tech employees. According to the StartupMuster survey, the results of which were released last month, 19% of the more than 500 startup founders who responded were female.   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Email is still a problem that Google and others are happy to keep that way

2:09AM | Monday, 23 February

Despite the rise of social networks and messaging apps, email continues to be the dominant mode of written electronic communication. Over the next few years, email use will continue to grow in the business world and decrease by less than 4% each year for consumers. The average business worker will have to deal with 140 emails a day by 2018, up from 120 emails a day now.   Although perhaps not surprising, the fact that we will continue to have to deal with unmanageable amounts of email is a testament to the fact that behaviour significantly lags technology and that technology still hasn’t come up with a particularly good way of dealing with the deluge of email we all have to manage.   Like dieting and getting rich quick, there is no easy and foolproof path to an empty inbox. The trouble with any of the schemes like “inbox zero” and “Getting things Done” or “GTD” is that it still requires discipline, effort and more importantly, time. None of it guarantees that the email arriving will be dealt with efficiently nor that it won’t cause the receiver undue amounts of stress. Email software that claims to assist with this process is therefore likely to be overstating the benefits that it can actually deliver.   The problem with email is not that you have something sitting in queue that requires clicking, dragging, deleting, archiving or saving until later. It is that you have requests sitting in a queue asking for an action from you which may require anything from the time it takes to read the email and respond, archive, delete, file, etc. to initiating a major piece of work that takes days, months or years.   Dealing with email becomes a process of actually assessing how much work is being asked of the recipient. The difficulty is that these requests don’t come from a carefully considered project manager who knows what your current work obligations are; they are largely random requests that could arrive from anywhere. Each request is usually independent of all others and the sender of the email is expecting a response as if their request was the only one sitting in your inbox, instead of the hundreds that are likely to be there.   This means that the only effective strategy that we have to deal with email is to find ways to either say no or yes to each email that arrives. If the answer is no, then the question becomes, do you delete with no reply, or delete after replying with a courteous “no”. If the answer is yes, then the question is whether to deal with it immediately, delegate or set it up as something that will be dealt with in the future.   From a software perspective, the primary feature needed in an email application is the ability to delete. There is little point in ‘archiving’ these emails because you have decided it is something that you are not going to be able to do. In a worst case scenario in which you delete something that later does become important, the person requesting can always re-issue that request by sending a new email.   Given that every other action in dealing with email is secondary to being able to delete, it is surprising that Google in particular has built its email around the concept of never having to delete emails. In the “Trash” feature of Gmail, they declare:   “Who needs to delete when you have so much storage?!”   Google, and other cloud email providers, have a vested interest in getting customers not to delete their emails and archiving them instead. For a start, their aim is to get people to have to pay for extra space when they fill up their free allocation. A second motivation is the ability to use the information stored in archived email for analysis and marketing purposes.   Gmail   Google’s latest email application Inbox, which is currently in an invite-only beta, is another attempt at re-arranging email that has not been discarded. Although a “pretty” update on the more utilitarian Gmail application, it does nothing to help with actually what matters, which is to get rid of as many emails in as short an amount of time as possible. Inbox emphasises bundling of emails into categories like travel, finance and “purchases”. Unfortunately, this simply groups things together in a largely superficial way and doesn’t distinguish on the basis of what is important and not important, what needs to be actioned and what can be ignored. Deleting an email is a two step action, with the delete function being accessed through a menu.   Dropbox is another company with a vested interest in getting people to archive emails rather than delete. Like Google, they make the email functionality free on the basis that it will encourage people to use space that they will eventually have to pay for. Their email product Mailbox again sets default actions to emphasise archiving, “snoozing” to have emails reappear later, and filing. Finding out how to delete an email and even setting this up as the default action is made more difficult than necessary.   The only way email will become less burdensome and manageable is for people to stop sending it in the first place. Perhaps two key features for an ideal email application would be a large question that comes up every time you send an unsolicited email that asks “Do you really need to send this email?” The second feature would be to make it extremely easy to delete emails. Everything else is going to be largely surplus to requirements.   This article was originally published on The Conversation. Read the original article.

Apple's record earnings show app economy's meteoric growth

2:06AM | Thursday, 19 February

Even as the US economic recovery remains subpar with employment gains in only the lowest-paying jobs – and sluggish gains at that – one segment is surging: the still-nascent app industry.   Apple’s latest earnings report, in which it posted a record $18 billion in profit in its first quarter, offers a glimpse of what we can achieve with this app economy.   The iPhone maker passed two important milestones: it reported the largest quarterly earnings of any publicly traded company in history and paid, it said, a record $10 billion to developers in 2014 as total App Store revenue rose 50%.   The first record is primarily significant to Apple and its shareholders and is due to strong sales of the iPhone 6, the latest iteration of the company’s flagship product.   The other milestone goes much deeper and reaches far more of us. When fully developed, the entire app ecosystem will be able to help drive the US economy, providing high-paying jobs to a growing number of Americans.   During Apple’s earnings call, CEO Tim Cook reported that his company sold its 1 billionth device running iOS, providing developers with a huge customer base. That has helped the developers earn $25 billion since the iPhone’s launch, with almost half of that coming in just 2014.   Could app development become a significant pillar of growth in the US for the foreseeable future? Could these high-tech, higher-paying positions be more self-sustaining than the other jobs created during the economic recovery? Let’s take a closer look. Welcome to the App economy To put this into perspective, the tremendous growth in the iOS ecosystem has allowed its developers to earn slightly more than the US box office revenues of every Hollywood studio combined.   And that’s just one app store, in the US, and excludes related revenue from ads, services like data storage and other sales not processed by Apple.   The Google Play Store, the other major player in the app economy, pays out billions more. Developer Economics forecast the global app market to be worth $143 billion by 2016, more than double the $68 billion estimated in 2013. That compares with about $300 billion for the global PC and tablet market.   Even more impressive than the revenue statistics is the number of jobs it supports, tallying 627,000 in the US, close to double the 374,000 in Hollywood.   About 77% of these app developers are start-ups and small companies, and more than half say they are hiring, according to a survey by ACT | The App Association, a Washington, DC-based think tank for mobile software companies.   The report also shows that the app economy is thriving in every region of the US. While 22% of developers are based in Silicon Valley, the rest are spread across the country, with more than 20% each in the South and Northeast.   So where is all this growth coming from? More than an economy, a cultural shift With the growing number of smartphones, tablets and other devices in consumer hands, you would naturally expect more apps to be downloaded and developers to make money money. But that alone isn’t enough to explain what is happening in the marketplace.   The app economy is more than just a collection of applications. It represents a significant cultural force in society as consumers increasingly want and developers deliver on-demand services.   For instance, Uber provides chauffeurs in an instant, while Handy can send cleaners your way. Need a doctor to make a house call? Try Medicast. How about a lawyer? Use Axiom and an attorney will be knocking on your door in two hours.   The list goes on. The app economy simply provides the fuel for an on-demand culture that has transformed every industry it has touched. As the saying goes: if there is a need, there’s an app for that.   We all have smartphones in our pockets, and we use them in more ways that we can count. That means the incredible growth Apple reported in iOS developer earnings in 2014 could continue for years to come, resulting in more high-skilled, high-paying jobs that are more likely to stick around during the next economic downturn.   This article was originally published on The Conversation. Read the original article.

Four tips to avoid legal hiccups for app developers

2:53AM | Wednesday, 18 February

New apps are cropping up everywhere. Some businesses are using them to offer goods and services rather than offering their goods and services through a website. There seems to be an app for everything these days: games, shopping, meet-ups, health and fitness and even coffee orders.   Many apps access and store large amounts of personal data; often not all (and sometimes none) is required to run the app. The problem is that this breaches privacy law and the Office of the Australian Information Commissioner (OAIC) is now assessing this.   What is the issue?   The OAIC was involved in a global sweep of 1200 mobile apps early last year and found the majority breached privacy law: 70% failed on either privacy or terms and conditions that did not clearly advise the app user on what was being collected, what it was used for and how it was stored.   The OAIC privacy guidance is out now for mobile app developers and is set to be revised, as it was developed prior to the privacy law reforms that came out last year (March 2014).   They are tipping the next review, revisions guide and privacy sweep for apps will be on the agenda this year.   Tips to ensure your app meets the privacy rules:   1. Only collect the information you actually need to run the app   Ask your developer to confirm that the permissions enabled on the app access only the required information and data. Make sure you have this in writing from them and that it lists what is accessed and what is being collected.   2. User disclaimer   You need a good app disclaimer that protects you from any user download issues, and also to have the app user agree to permit the app to access their personal information (the permissions) if it does so.   3. User privacy policy Tell your users what you are collecting with clear Terms of Use BEFORE they download the app. Make sure your Terms of Use are clear and easy to understand and that users can easily find your Privacy Policy. You can link to your website or another site that hosts your Privacy Policy. Just make sure the link can be accessed from the app. 4. Make it responsive   One of the things the OAIC recommends is that your Privacy Policy and Terms of Use are able to be viewed on small screens. They also recommend using pop-ups when the app is about to access any personal information or data.   And if you want to list your app on Apple iTunes or Google Play stores, they require an up-to-date Privacy Policy in order to add your app to the App Store.   Avoid the privacy fine (up to $1.7 million) and get your app in order. If you are unsure or unclear, ask your lawyer. Apps need terms and privacy too! Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Why apps fall foul of Apple: poor information and too buggy main reasons for App Store rejections

2:35AM | Wednesday, 18 February

Bugs and a lack of information account for a large number of app rejections by Apple’s App Store.   Apple recently published the top 10 reasons for app rejections for the 7-day period ending February 12, 2015, and incompletion information and apps that exhibited bugs accounted for 24% of rejections.   Apple has reminded developers to make sure their app descriptions and screenshots clearly convey the app’s functionality. The company also asks developers not to mislead consumers.   “Your app must perform as advertised and should not give users the impression the app is something it is not,” Apple says.   “If your app appears to promise certain features and functionalities, it needs to deliver.”   Apps also get rejected from the App Store because they do not have enough “lasting value”.   “If your app doesn’t offer much functionality or content, or only applies to a small niche market, it may not be approved,” Apple says.   “Before creating your app, take a look at the apps in your category on the App Store and consider how you can provide an even better user experience.”   Danny Gorog, director of Australian app development company Outware, told StartupSmart he welcomes Apple becoming more transparent about the app rejection process.   “It’s great that Apple are opening up and providing more transparency around the reasons for app rejections,” he says.   “Developers should use this information to ensure that when they submit an app they have provided all the required information. This way they can have more confidence that their app will make it onto the store.”   Gorog says this approach will provide a better experience for customers, which will in turn drive user engagement – a win for both developers and the App Store.   “We pay close attention to the design of each app we create and ensure that they follow the guidelines mandated by Apple and Google, because ultimately we strongly believe that a great user interface is critical to creating a great app experience.”     Top 10 reasons Apple rejected apps (taken from 7‑day period ending February 12, 2015)   14% More information needed.   10% Guideline 2.2: Apps that exhibit bugs will be rejected.   4% Guideline 10.6: Apple and our customers place a high value on simple, refined, creative, well-thought-through interfaces. They take more work but are worth it. Apple sets a high bar. If your user interface is complex or less than very good, it may be rejected.   3% Guideline 22.2: Apps that contain false, fraudulent or misleading representations or use names or icons similar to other Apps will be rejected.   3% Did not comply with terms in the iOS Developer Program License Agreement.   3% Guideline 2.1: Apps that crash will be rejected.   3% Guideline 3.3: Apps with names, descriptions, screenshots, or previews not relevant to the content and functionality of the App will be rejected.   2% Guideline 3.8: Developers are responsible for assigning appropriate ratings to their Apps. Inappropriate ratings may be changed/deleted by Apple.   2% Guideline 3.1: Apps or metadata that mentions the name of any other mobile platform will be rejected.   2% Guideline 3.4: App names in iTunes Connect and as displayed on a device should be similar, so as not to cause confusion.   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

Is Apple making an electric car to battle Tesla, Google or Climate Change?

2:10AM | Wednesday, 18 February

If you thought it has been a while since you heard any more rumours about the long-awaited Apple TV, they are about to be replaced by even more exciting possibility that Apple may be about to build an electric car. The Wall Steet Journal kicked things off with a report that Apple had been hiring “hundreds” of staff with automotive design skills to work on a project called “Titan” that may be a self-driving electric vehicle configured in a (not-so-exciting) mini-van design.   There are several back-stories to this potential move by Apple. In one, we see continuing competition with rival Google, who has been working on a driverless car for some time and are saying that they will be launching a commercial version onto the market between 2017 and 2020. Google’s motivation behind the self-driving car has been the development of the artificial intelligence software capable of pulling off this feat. Even if the car is not successful, the AI software will have a range of applications and possibility that would make the project still worthwhile. Increasingly, Apple has shown its willingness to develop its own capability in a range of competitive technologies that it can incorporate into products.   In another back-story, there is electric car company Tesla whose CEO, Elon Musk, has claimed that it will be as big financially, as Apple, within a decade. This will in part be based on the release of the Model 3, an affordable (US $35,000) family car with a range of 200 miles. Part of Tesla’s strategy appears to include the poaching of numerous Apple staff. Although it seems that Apple has been reciprocating by offering Tesla staff large signing bonuses to move to Apple.   And finally there is the view that electric cars, self-driving or otherwise, represent the future of transportation, especially a climate-friendly and sustainable one. At first sight, this may be a bit hard to believe when you consider that the top 3 selling vehicles in the US in 2014 were “pickup trucks”. At the same time, hybrid electric vehicles represented less than 3% of all cars sold. Still, there is continuing interest by the car manufacturers in producing electric cars, if only as a hedge. GM has announced their new 200 mile range Chevy Bolt that will retail at around the same price as Tesla’s Model 3.   There is little doubt that Apple could move into car manufacturing. With US $180 billion in cash, it could buy Fiat Chrysler, Tesla, General Motors and Ford outright.   There is also no doubt that with its ability to bring design and innovative computing to an industry employing technology that significantly lags that found in an iPhone. Apple and Google have both made moves to create in-vehicle media interfaces based on their systems. Apple’s CarPlay will start to appear in cars this year. Customers who can’t wait can buy after-market devices from Pioneer.   Apple’s motivation to build an electric car may be driven by competition with Google, Tesla and others. It may be also finding a new business that doubles its value to $1.3 trillion as predicted by Carl Icahn. Alternatively however, it may be genuinely interested in building a technology that makes driving more sustainable and less dependent on oil. Apple is set to invest $3 billion in new solar farms in California and Arizona to provide energy for its operations there. Apple CEO Tim Cook recently told investors:   “We know that climate change is real,” Cook said on Tuesday. “Our view is that the time for talk has passed, and the time for action is now. We’ve shown that with what we’ve done.”   Whether Apple’s electric cars are aimed at combating climate change will depend on how they are manufactured and how the recharging infrastructure, which is still largely to be built in the US and globally, is run. Apple throwing its weight behind this infrastructure being built at all would certainly help making electric cars a more popular possibility.   This article was originally published at The Conversation.

Sydney-based Thinking Solutions gives context to voice recognition technology

2:03AM | Wednesday, 11 February

An Australian IT company has built a prototype that may give voice recognition technology a much needed shot in the arm.   The algorithm, developed by Sydney-based Thinking Solutions, works on any device, understands all languages, and gives voice recognition technology the ability to understand context.   Chief executive officer Beth Carey says that the prototype, which has been in the works for eight years, has shifted away from a command-based model to one that mimics conversations perfectly.   “Translation services usually provide a word salad rather than a coherent structure of the language being translated,” she says.   “We have overcome context tracking, removed the strong ambiguity inherent in translation services such as Google Translate and added a speech layer where the computer accurately translates what you are saying.”   She credited the breakthrough to the integration of company founder John Ball’s Patom Theory and Professor Robert Van Valin’s work on developing linguistic frameworks. A review conducted by the University of Sydney and Thinking Solutions newly appointed chief scientific advisor Dr Hossein Eslambolchi has given it the all clear to proceed with bringing out the final product in a year’s time.   According to Carey, big technology companies are sceptical about her company’s success but she is confident that the breakthrough will allow people to talk and text in any language with any device, in a far more effective manner.   “I am very optimistic about securing funding during those 12 months. We are going to industry parties to secure Series A investments and project-based investments,” she says.   “We are targeting $6.9 million and have a two-year plan to develop six or more languages to produce a developer’s API for natural language understanding, language learning apps and machine translation apps. The industry will only get better as accuracy improves.”   Follow StartupSmart on Facebook, Twitter, and LinkedIn.

It’s not just your TV listening in to your conversation

2:24AM | Wednesday, 11 February

Be careful what you say in front of your new television, following reports that Samsung’s new Smart TVs are now being programmed to listen to every word you say and send it over the internet to a third party cloud service.   The news was originally reported by the The Daily Beast but soon spread far and wide, with some making comparisons to George Orwell’s novel 1984, which depicted a nightmarish world of a state listening into its citizens.   Left: Samsung SmartTV privacy policy, warning users not to discuss personal info in front of their TV Right: 1984 pic.twitter.com/osywjYKV3W— Parker Higgins (@xor) February 8, 2015 Given Samsung’s reputation for sometimes shady practices, there was notably some concern. But how much should we really be worried?   After all, the idea of computers listening to your speech is not a new concept – in both fact and fiction.   Back in the 1970s, the producers of Star Trek decided that one of the preferred communication mechanisms for computers in the future (the original show was set in the 23rd century) would be for people to simply say “computer” and then make a natural language enquiry about the state of the ship or the location of the Klingons.   The computer would dutifully respond giving Captain Kirk or some other crew member all the information they required. The computer was listening and ready to respond at all times and no one seemed concerned about privacy. It all seemed to work perfectly well, except when the Enterprise crew travelled back in time, of course.   Talk to the technology   In the real world, voice recognition and phrase detection systems have existed for some time, going all the way back to the original Dragon Dictate software for the PC in the 1990s (and now available for Macs), and the Mac Dictate software on the equivalent Mac platforms.   The latest smartphones have also started to integrate this concept of voice activation with Apple introducing “Hey Siri” in its latest operating system update (iOS 8).   Google also has the “OK Google” feature for both their Android smartphones and its Google Glass headset (if ever Google Glass makes a comeback).   With both these features, the smartphone begins to act just like the computer in Star Trek, listening all the time for a certain phrase and then responding back when it hears you address it.   Try it for yourself. On your iPhone, find “Hey Siri” in the settings and turn it on, then shout “Hey Siri” from across the room to ask a question; it’s amazing to set a timer or check the weather hands free! Similarly, on your Android device open the Google search and say “Ok Google” and then speak your request.   So, given that these features have existed for a while, why are people now becoming concerned about technology listening in to what they say?   It’s all about privacy and the cloud. All your data are belong to us   This issue arises because of a key difference between those early phrase detection systems and today’s implementations.   In those early systems, before the invention of the modern internet, all of the voice processing was done locally, on the machine that was listening to your voice. No data about what you said was transmitted over a network.   But, in recent years, voice recognition systems have changed. To deal with the limited processing power present in smartphones (and TVs), and to increase voice recognition accuracy, many voice recognition systems now record what you have said. They then upload this to a server in the cloud for analysis, before returning the result to your smartphone for action.   Those with an iPhone will have noticed this due to the fact that Siri cannot take your commands when you are not on the internet, even if the request is a local one (like setting a timer).   While this does increase accuracy and saves your phone’s processor, it also means that any request you make is being sent over the cloud, possibly to a third party organisation.   Combined with the ability of devices to listen all the time, this may cause some people to worry that the machines are keeping track of everything we say.   With the integration of this listening technology into more devices over time (such as the upcoming Google and Apple smartwatches, as well as recent deals to improve voice recognition in cars), there could potentially be a machine in many places listening to your conversations.   So, what to do? Stop talking so loudly, the Internet might hear   Currently, just like the issue with Facebook Messenger last year – when some users were worried about what information the new app would tap into on their devices – it comes down to privacy policies.   Based on the above, it’s reasonable to assume that many devices will now be listening, so it’s worth checking the privacy policies of the various organisations involved to make sure they have stringent controls on the way that your data is shared and stored.   In the case of Samsung, the company has made it clear that the data in question is encrypted and is only used to interpret your commands as issued to the television.   Google and Apple have similar privacy policies as well. So far all these organisations' machines that are listening are bound in what they can do with the data.   It’s worth noting though that all these privacy policies are subject to change at any time. Until we have global policies that deal with the privacy of our data and how it is used, it is possible that in the future anything you say could be used in a different way than you originally thought.   So, perhaps for now, it’s worth watching what you say in front of your TV … and your smartphone … and also your new smartwatch.   This article was originally published at The Conversation.

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