China received its first official iPhones last week, but the Chinese firewall is blocking all local connections to iCloud.com, instead redirecting users to a dummy site which looks exactly like Apple’s login page. Users browsing the web with Chrome or Firefox will see a warning page, but those using Qihoo, the most popular browser in China will be taken straight to the dummy site with no indication that it is not run by Apple. A similar attack is being used against Microsoft’s Login.live.com. The Verge speculates that because the attack is taking place at the level of the Great Firewall, it is likely that it’s an attempt by Chinese authorities to harvest usernames and passwords. IBM abandons 2015 profit target IBM has abandoned a long-promised plan to deliver $20 a share in profits by 2015 after a significant slowdown in spending by its clients that sent its shares falling by more than 8%, Re/code reports. The company says it missed sales and profit expectations for the quarter, blaming an “unprecedented change” in the IT industry. Apple releases iOS 8.1 The latest update for iOS is now publicly available and comes with new features like Apple Pay, iCloud Photo Library and additional Continuity features. The update is available on iPhone 4s and higher, iPad 2 and higher, iPad Mini and higher, and iPad touch fifth generation. The Apple Pay feature is only available for iPhone 6 and iPhone 6 Plus. Overnight The Dow Jones Industrial Average is up 19.26 to 16,399.67. The Australian dollar is currently trading at US88 cents.
How safe is Microsoft Windows? After all, the list of malware that has caused major headaches worldwide over the last 15 years is long – viruses, worms and Trojans have forced computers to shut down, knocked South Korea offline and even overloaded Google’s servers. Now, how safe do you feel knowing that cash machines across the world run Microsoft Windows? An exploit has been discovered, apparently spread across Russia, India, and China, whereby cash machines can be turned into a free money vending machine. The hack requires re-starting the cash machine – essentially a Windows terminal – from a prepared CD that injects malware into the system to circumvent the security. At set times of the week, a unique code is generated and given to a “mule” who would approach the machine, enter the code, and withdraw up to 40 notes, anonymously and without trace. From skimming to hacking Attacks on ATMs (those more sophisticated than removing the cash machine and cutting into its safe) started around 10 years ago with card reader devices containing a tiny integrated camera and card reader. As a user withdraws cash, the device reads the account details from the card’s magnetic stripe and videos the pin number entered into the keypad. Earlier generations of ATM machines were often built around computer terminals running IBM’s OS/2 operating system (which started life as a joint IBM-Microsoft venture, and which somewhat ironically spawned Microsoft’s Windows NT, the grandparent of modern Windows, and IBM’s OS/2 when that project collapsed). Due to its more esoteric and rare nature there are far fewer attacks for OS/2, but now it is standard builds of Windows, potentially vulnerable to all the usual malware and exploits, that run modern ATMs. So it is not surprising that intruders have started to find ways inside the ATM’s card processing and cash dispensing systems. Malware that can offer external control to an ATM have been reported for some years, allowing attackers to dispense cash, record and print out card details and PIN numbers. Under the hood This latest malware is Backdoor.MSIL.Tyupkin, which while running continuously will only listen for commands on a Sunday and Monday night. The criminal gangs operating the malware generate a random, unique, six-digit keycode that activates the program, which is given to the “mule” who is withdrawing the money. Like previous efforts to crack into ATMs, the malware requires physical access to the ATM, typically by booting the ATM from a CD prepared to install the malware. At present the malware has been active on at least 50 ATMs in Russia and Eastern Europe, but also in the US, China and India. The malware is the file ulssm.exe, which is copied into the c:\windows\system32 directory and which is protected and maintained on the system between reboots by modifying the Windows registry (a database of configuration settings) so that Windows automatically runs the program at startup. The program then interacts with the ATM through the Extension for Financial Services (XFS) library, MSXFS.dll. To avoid detection it will only allow access controller commands on Sunday and Monday evenings. This shows an example of malware installing itself onto a system, updating the Windows registry to autorun when started (at 25:20), and then going into hiding. Playing catch up The threat of re-booting machines from CDs or bootable USB sticks in order to install malware and abusing Windows autorun feature to sustain the program in memory, is an exploit that has been common for over a decade. It seems few lessons have been learned in terms of securing physical access to the device, and also in the privileged rights that malware can gain. Even as companies focus on improving and securing the user interface, often the debugging and diagnostic side can provide further routes into a system. Versions of Windows used in embedded control systems are now sufficiently secure, but as ATM manufacturers use standard installations of Windows they are opening themselves up to further problems – not least because it allows hackers the opportunity to simulate and craft their malware on well-known versions of the operating system. However, at the core of this attack – as with those before it – is the need for physical access to the device, which implies an insider working in the bank. That means with monitoring of who has access to the cash machine, this can be prevented. The key lesson is that the ATM operating system is a weak link in the chain which needs to be closed. *This article originally appeared on The Conversation.
It seems we are headed towards a world where augmented reality (AR) systems will be as common as smartphones are today – it’s already about to revolutionise medicine, entertainment, the lives of disabled people and of course advertising and shopping. The big three tech companies have all invested heavily in research and development in the AR domain. Google will be releasing Google Glass later in the year, Microsoft has been working on its own AR device and not long ago Facebook bought the virtual reality (VR) company Oculus Rift. The notion of AR that these companies are proposing is a kind of “smartphone for the eyes”, as traditional AR and VR converge in the optic realm. The reality boost We are moving into an era where we will, on a commercial scale, be taking our visual information in real time and integrating this with a wealth of external information to transform our daily lives. This will give us some degree of control over how we see the world, in the fundamental sense. For example, we might be offered information about people or objects as they pop into our field of view. Or it could introduce into our visual field view things that don’t exist at all in the real world to potentially filter out of our vision things that are in fact there, such as giant advertising billboards (see below). But this is not just another article about the radical changes that AR is likely to bring about. Rather it’s a call to begin thinking critically about the possibilities AR presents and the idea that perhaps instead of merely augmenting reality, we could transform it. The unspoken future Extrapolating from the recent history of technology gives us a glimpse of what the future of AR is likely to look like in the hands of the big tech companies. First, the idea of the “app” will extend into the visual domain, giving us apps that aid us in all the things we already do: building a house, studying at a distance, travelling in a new city and even making love. Second, the price for access to these new services and of having information at our fingertips is likely to involve surrendering ever more of our personal information. Critically, it will open up new markets for advertisers to promote their products and services in both tacit and explicit ways – an extension of the world of “advertising everywhere”. The increased human consumption of advertising – driven perhaps largely by the increase of screens in the world – has begun to be referred to by some as the pollution of the mental environment. By surrendering control over our immediate field of vision, advertising no longer needs to be limited to a screen or a surface but could become truly ubiquitous. Transformed reality? The name “augmented reality” gives it away. The vision of AR that we are seeing in the media and in press releases for products such as Google Glass is a vision of our world as we know it, but perhaps made a little easier through this technology. In contrast, this technology, that can change what we sense in real time, has the potential to fundamentally change how we live. Do we have the imagination to dream about how instead of merely augmenting reality we could be aiming to transform it? The transformative potential of this technology has begun to be envisioned by a number of different artists. In the Artvertiser project, artists have developed an application that replaces billboards within the visual field with images of art. So instead of subconsciously consuming giant advertisements on a billboard from the bank, users could perhaps be consuming artworks by Banksy. The example above is just the tip of the iceberg. What kind of a built environment do you want to inhabit? Your AR has the potential to change both the cityscape and the horizon, to overlay worlds upon worlds. Other artists have begun experimenting with ways that the technology could be used to add extra dynamics to public artworks, bringing them to life. The advent of AR presents a significant choice. Through detection, replacement and synthesis AR has the potential to both add to and subtract from our sensations. Aspects of the environment, even buildings and people could potentially be filtered in or out based on personal preference – our generation is the first in human history that holds this possibility. The proposal is that rather than simply waiting to see what purposes are dreamed up by the purveyors of this technology, we need to begin thinking about how we want to use it. Now is the time to start dreaming about how the advent of ubiquitous AR could not merely augment society, but transform it for the better. Nick Kelly does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations. This article was originally published on The Conversation. Read the original article.
Microsoft chief executive Satya Nadella’s excruciating gaffe that women should not ask for a raise but trust in “karma” that they would be rewarded eventually has been met with widespread condemnation. He made the statement, ironically enough, during an interview at the Grace Hopper Celebration of Women in Computing conference. The conference , dedicated to women in technology, had a largely female audience who were confounded when Nadella gave his advice. The statement was met with an instant reaction on social media and Nadella, realising the seriousness of his mistake, issued a retraction saying that his answer to the question on whether women should ask for a pay raise was “completely wrong”. Nadella’s statement is completely wrong for a whole host of reasons but in particular, it highlighted the fact that he seemed completely unaware of the context of the question given that Microsoft’s workforce is made up of just 29% women. When looking at the high status tech jobs at Microsoft, that number drops to 17%. Nadella also seemed unaware that the 17% of the female tech work force at Microsoft are likely to be paid salaries of around 87% the salaries of men. Of course, when you take merit-based bonuses into account, the gender pay gap is even greater, as women receive bonuses that are half the size of men’s. He must have been unaware of these facts, because if he was aware of them, how could he possibly have thought that a woman’s silence would result in the “right thing” happening? For Nadella, a 22 year veteran of Microsoft it is perhaps not surprising that he would have been unaware of the reality of being female and working at the company. The truth of the matter is that he may rarely have encountered women in his day-to-day job other than those employed in non-technical roles. As CEO of the company however, it is particularly revealing that he would have been insensitive to the challenges women face in that working environment. His statements perhaps point to the limitations of his abilities and will now remain as the “elephant in the room” when he is trying to navigate Microsoft from being relegated into irrelevance by its stronger rivals, Apple and Google. At the very least, Nadella joins the ranks of other CEOs who have made similarly public missteps, three of whom lost their jobs as a result: Mozilla’s CEO, Brendan Eich eventually was forced to step down over his support of anti-gay marriage legislation Lululemon’s CEO Dennis “Chip” Wilson also stepped down after blaming the fact that some of their yoga pants became see-through on overweight women saying that “Some women’s bodies “just don’t actually work” for Lululemon trousers” BP CEO Tony Hayward was forced to resign after a series of PR bombs in dealing with the 2010 Gulf of Mexico oil spill that included his famous quote “There’s no one who wants this over more than I do. I would like my life back.” The fact that a CEO can lose their job over a single statement reflects the nature of the job. The perceived importance of the CEO to a company’s performance is highly debated, especially when it is framed in terms of how much pay they are worth. However, the consensus is that CEOs have little impact on the overall performance of a company. Nadella comes as a novice to the job of chief executive and his turn in this position follows on from a long reign of the founders running the company. A chief executive’s main role however is to present the public face of the company and to inspire the market and their customers as a visionary. Perhaps we should have expected less of Nadella given that his first email to Microsoft employees encapsulated this vision as Microsoft enabling people to “do more” and that staff should “believe in the impossible”. Presumably the latter was aimed at female staff wanting equal representation and pay at the company. David Glance does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations. This article was originally published on The Conversation. Read the original article.
Twitter is suing the US government, alleging that the Justice Department’s restrictions on what the company can say about government national security requests for data violate the company’s First Amendment rights, The Washington Post reports. Earlier this year five other technology companies, including Google and Microsoft, reached a settlement with the government on the permissible scope of disclosure. Twitter vice president Ben Lee says it is the company’s belief that it is entitled under the First Amendment to respond to its users’ concerns and to the statements of US government officials by providing information about the scope of government surveillance. “We should be free to do this in a meaningful way, rather than in broad inexact ranges,” he says. Blockchain raises $30.5 million Bitcoin wallet provider and software developer Blockchain is expected to announce it has closed a $US30.5 million ($AU34.6 million) fund-raising round, led by Lightspeed Venture Partners and Wicklow Capital, The New York Times reports. The investment, raised from Blockchain’s first round of outside financing, is one of the biggest in the digital currency industry to date. Microsoft to hold cloud media event On October 20, Microsoft will be holding a “What’s ahead for Microsoft’s Cloud” event in San Francisco. Microsoft chief executive Satya Nadella and executive vice president of Microsoft’s Cloud and Enterprise group Scott Guthrie will be both presiding during the one-hour event for press and analysts. Overnight The Dow Jones Industrial Average is down 272.52 to 16,719.39. The Australian Dollar is currently trading at US88 cents.
This week Tech giant Microsoft unveiled the next major release of its Windows operating system, known as Windows 10. At this stage, Microsoft has only released an early technical preview for PCs, so it would be premature to praise the latest version too highly. Nonetheless, especially for small businesses and Windows app developers, there’s a lot of promising news about the new operating system. The big change The big overarching change is a shift in how Microsoft applies the Windows platform over a range of devices, including everything from smartphones and tablets to Xbox game consoles, PCs and servers. With Windows 8, the idea was to create a single user interface (UI) that works the same way on everything from smartphones and tablets to desktops and servers. This led some to complain the tablet-optimised smart screen interface didn’t work well with a keyboard and mouse on a desktop PC. As Microsoft executive vice president of operating systems Terry Myerson explains in a statement, there’s been a subtle but very significant shift that takes place with Windows 10. “We’re not talking about one UI to rule them all – we’re talking about one product family, with a tailored experience for each device,” Myerson said. A key example of this is the return of the start menu in the desktop PC version of Windows 10. The start menu has been a fixture of Microsoft’s desktop user interface since the days of Windows 95 and NT, and its removal in Windows 8 in favour of the tile-based start screen was the cause of many complaints among loyal long-time users. The revitalised start menu has an area to the right where users can arrange their tiles, in a manner similar to the start screen, without having to leave the desktop. Another is that Windows Store apps will work in a window on a desktop, unlike in Windows 8, where they ran in full-screen like they do on a smartphone or tablet. Likewise, on a desktop PC, users will be able to have multiple desktops. This has long been a favourite feature among desktop Linux users, and will be a very welcome addition to Windows desktops. Good news for app developers For developers, the really big news with Windows 10 is that while the user interface is tailored for all Windows 10 devices, universal Windows apps will work on all of them. One set of code will be able to target everything from a full-screen app on a smartphone or tablet through to a windowing app on a PC. Because of this, there will be just one Windows app store developers will need to deal with for all devices. This is a huge step up from Windows 8, which required different versions of an app to be developed for Windows Phone smartphones, the desktop environment for PCs, and the start screen interface on Windows RT tablets. Benefits for businesses Meanwhile, for businesses, the major change is that mobile device management style separation for work and personal apps will be a feature of all devices running Windows 10, from smartphones through to tablets and PCs. With a growing number of businesses opting for bring-your-own-device policies, the ability to securely wipe work files and data from an employee’s device while leaving their personal apps and files intact will be welcome. Windows 10 will also make it much more difficult for sensitive data to accidentally or maliciously fall into the wrong hands. This is because the ability to open files will be linked to user accounts at a file level, meaning the protection follows a file wherever it goes. And now we play the waiting game (or Hungry Hungry Hippos) Now, as I mentioned at the start of the article – and this is very important to note – Microsoft has only released a technical preview at this stage. It is aimed at developers and IT experts who are comfortable with using and evaluating unfinished software. Microsoft itself recommends people only install this software on a secondary computer, because there is a risk that there might be serious bugs on any given day. Sensible PC users should wait for the full version to be released before using it on their production machines. Nonetheless, on a number of important fronts, the direction Windows 10 is taking should be exciting news for those who rely on Microsoft products for their business. Follow StartupSmart on Facebook, Twitter, and LinkedIn.
Microsoft will skip the version 9 of Windows and will release instead Windows 10 in 2015. This upgrade will be the last major release of Windows. The decision to stop releasing Windows as a series of major releases is long overdue and follows the approach (including the choice of the number 10) taken by Apple in releasing minor versions of its Mac OSX system. After the disastrous release of Windows 8, subsequent releases have been largely about rolling back the more radical changes in the user interface. As attention shifts to mobile, the marketing and commercial advantages of releasing major upgrades to operating systems have all but disappeared. Microsoft will now release changes to Windows via smaller point upgrades, following Apple’s lead with Mac OSX which will shortly be at version 10.10. This is actually good news for both consumers and businesses who have to deal with the inevitable bugs that come with upgrades along with updates of software changed only to support the new operating system. At the same time, the new features in the upgrade are bringing diminishing direct benefits to consumers as changes become increasingly gratuitous. Insult is added to injury of course when consumers are actually asked to pay for the new versions, a practice that Apple at least has largely stopped. Businesses who use Windows will also find the end of large upgrades easier to manage as it becomes simpler to deal with more frequent and smaller changes than to deal with a major version change. For Microsoft as well, this will have the added benefit of eventually persuading more of its users to all be on the same operating system. Currently only around 14% of Windows users are actually using Windows 8.x. Nearly twice that are still using Windows XP, a system they offcially stopped supporting this year. Operating systems should never really have to change as much as they have. The fundamental core of the operating system, called the “kernel)” does now what it has always done. New hardware can be accommodated by adding “device drivers”, something that doesn’t need a change in the kernel to achieve. Likewise, Microsoft learned the hard way that major changes to the user interface are not necessarily welcomed by its customers and even in this case, it would be possible to change this without a major release in the operating system as a whole. The fact the we may not see radically different versions of Windows, Mac OS or even Linux does not mean that this signals the death of the PC. Like the software that runs on it, hardware on PCs is unlikely to change radically in the future because it has turned out that people are prepared to use multiple devices. Functionality that might have been built into a PC is unnecessary because that functionality becomes available in distinct device types like tablets, phablets, mobile phones and wearables. It has also turned out that adding features like a touch screen to a laptop didn’t make much sense as this was largely made redundant through the use of the keyboard and mouse. Likewise, it is unlikely that devices like the “leap” motion tracking device will become standard on the laptop or PC because again it doesn’t radically improve on what you can already do. It really shouldn’t come as a surprise that products can reach a point where they fundamentally do not evolve any further and reach a steady state. Technologies that we interact with every day are fundamentally the same as they have been for years, if not decades. A trivial example being the electric toaster which utilises the same technology that it has done for the past 100 years. With computing technology however, we have constantly held an expectation that each year will bring revolutionary change. This is because the mobile phone and tablet have really driven highly public declarations of change in annual launch events. Even here though, we will see mobile phones reach the so-called “climax state”, it might just take the public some time to accept and come to terms with it. David Glance does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations. This article was originally published on The Conversation. Read the original article.
LG will partner with Microsoft on the Internet of Things, in a deal that will see the consumer electronics giant develop new products and services based on Microsoft’s cloud computing platforms. According to reports in the Korea Times and the Korea Herald, the agreement was struck between senior LG executives and Microsoft chief executive Satya Nadella during a dinner meeting at the InterContinental Hotel in Seoul. The agreement will see LG unveil new products aimed both at consumers and the business market at a Microsoft event in Las Vegas, Nevada, next year. Both LG and Microsoft are members of the AllSeen Alliance, an industry body which is working on open standards for Internet of Things devices. The agreement comes just a day after Microsoft agreed to peace talks with Samsung over ongoing patent infringement litigation between the companies. However, it is unclear whether LG is planning to build smartphones in the future running Microsoft’s Windows Phone operating system, with its plans subject to change due to “market conditions”. This story originally appeared on SmartCompany..
Australian mobile payment startup Clipp has appointed former Microsoft executive Todd Forest as its new chief executive. The startup, which describes itself as Uber for bar tabs, has experienced rapid growth this year and is now used in 270 venues across the country. Clipp’s co-founder Greg Taylor told StartupSmart the decision to bring Forest on as chief executive came about after examining where the business was at and where it needed to be. “The first step is sitting down and saying what do we do really well, what areas we are lacking in and where we need help,” he says. “Everyone should be doing what they do best. For some co-founders it can be difficult to let the reins go a little bit but that comes down to who the candidate is.” Taylor says bringing onboard external, experienced talent can make a startup more rounded. For Clipp, the priorities are improving the point of sale as well as getting venues and consumers on board. “As we head into that space, Todd’s experience fits really nicely and positions the business really well as we head into that second phase of growth,” Taylor says. “It’s an opportunity more than anything to work under and work with someone with that level of experience.” Australia’s geographical distance from startup hubs like San Francisco has not stopped local startups from building strong relationships with international talent, according to Taylor. The most important thing is that the new team member fits with the startup’s culture. For example, earlier this year Guy Kawasaki joined Sydney design software startup Canva. “Cream rises to the top and if there’s a good business and there’s a good business model there will be a natural attrition into that space,” Taylor says. “The world is flat in that regard.” In a statement, Todd Forest said he was looking forward to cementing Clipp as Australia’s go-to mobile payment solution. “I join Clipp at a time when the mobile payments space is beginning to heat up,” he said. “2014 has been an incredible year for Clipp and we’re looking to continue that momentum right through to next year with some product updates and other big news which I can’t wait to share with you all.” Follow StartupSmart on Facebook, Twitter, and LinkedIn.
Vending machines full of free Apple products, fully catered meals, band rooms, huge cafeterias that look like any on-trend café; the offices of Yammer, Dropbox and Stripe leave a lasting impression on anyone that is lucky enough to score a look-in. As part of the AngelCube tour of San Francisco, this year’s startups got a small taste of what “non-corporate” could look like. In a bid to attract the best talent – the number one priority that all startups identified as their pain point – tech companies have reimagined work life. And it looks good. But perks are only a small part of what creates a culture at these companies. For Stripe, whose home in an old trunk factory in the Mission District of San Francisco, the focus is on employing people that they would happily spend time with outside of work. They’ve made internal transparency a big focus and keep all email “open” which means that anyone within the company can access all communication in order to find out what is happening elsewhere and reduce the inclination for teams to work in silos. A “nombot” also announces lunch where everyone heads to the kitchen to spend time together. Meetings are kept to a minimum. At 150+ employees and growing fast, it’s still much smaller than Dropbox at around 800. The scale of Dropbox is evidenced by the fact it takes up an entire floor of a large building based down near the Giants ballpark that spans almost a block. It’s not uncommon for employees to be spotted on scooters getting from one side of the building to the next. Like everyone else experiencing huge growth, Dropbox is investing a lot of time making the right hires, and trying not to compromise on that even when departments are crying out for more staff. Yammer has probably had the most interesting journey in that it was acquired by Microsoft in 2012, just after it had moved into its new headquarters on Market St, in the same building as the Twitter office. As a result the desks that were put aside for growth remain empty, but most importantly they have tried to resist the Microsoft mentality (or the perceived “old business thinking”) and keep things as close to the original Yammer vibe as possible. For those who have been with the company from the beginning that has not always been an easy battle, and the slightly barren vibe indicates they have not had an outright win on this front. For now though, the bright blue and green common areas are inviting enough for groups to sit down and relax together, or talk at length about a new feature. Indeed, holding on to that startup heart seems like a worthwhile pursuit. For myself, it was good to see that big companies still aspired to be little companies too. Well, ones with great internal restaurants attached to them at least.
Prominent venture capitalist Bill Gurley, a general partner at VC firm Benchmark, has told The Wall Street Journal over the past year Silicon Valley may have taken on more risk than it can handle. “I think that Silicon Valley as a whole, or that the venture capital community or startup community, is taking on an excessive amount of risk right now – unprecedented since ‘99,” he says. “In some ways less silly than ‘99 and in others ways more silly than in ‘99. I love the Buffett quote because it lays it out. No one’s fearful, everyone’s greedy and it will eventually end.” Minecraft founders to leave company Markus “Notch” Persson, Carl Manneh and Jakob Porser, co-founders of Mojang, the developer of Minecraft, have announced they will leave the company after its $2.5 billion acquisition by Microsoft. In a statement announcing the move, Mojang’s Owen Hill and Lydia Winters confirmed the trio were leaving, but it’s unknown what they’re planning to do next. “Minecraft will continue to evolve, just like it has since the start of development,” the statement says. “We don’t know specific plans for Minecraft’s future yet, but we do know that everyone involved wants the community to grow and become even more amazing than it’s ever been. Stopping players making cool stuff is not in anyone’s interest.” Microsoft announces Windows 9 event for September 30 Microsoft has confirmed rumours that it would be unveiling Windows 9 later this month, announcing it will be holding a “Windows event” in San Francisco on September 30, The Verge reports. The company is expected to deliver a Windows Technical Preview at the event or soon after so that developers and enterprise customers can evaluate a number of changes the company is making. Overnight The Dow Jones Industrial Average is up 43.63 to 17,031.14. The Australian dollar is currently trading at US90 cents.
Microsoft will unveil a $2.5 billion bid to buy Mojang, the Swedish developer of Minecraft, Monday morning US time, sources have told Reuters. Minecraft has over 100 million players and the deal is aimed at pulling users onto Microsoft’s mobile platform, as opposed to its PC systems, or Xbox console. Minecraft is the top paid app on both the iOS and Android. After launching five years ago on PC, about 40% of copies are now downloaded onto phones and tablets. Product Hunt raises $6 million Aggregations site Product Hunt, which helps surface new tech products and startups, has raised $6 million in Series A funding, TechCrunch reports. According to the report, the round was led by Andreessen Horowitz at a valuation of $22 million although sources were unsure whether that valuation was pre or post money. The startup raised $1 million in seed funding in August. Before $100 million raise, Square was in talks with Apple Mobile payments platform Square has raised another $100 million in capital, according to a filing obtained by VCExperts, TechCrunch reports. Multiple sources have told TechCrunch that Square and Apple were in acquisition talks recently, but Square walked away, the sticking point being price – Apple wanted to buy Square for less than half of the $6 billion valuation it would eventually raise at. Overnight The Dow Jones Industrial Average is down 61.49 to 16,987.51. The Australian dollar is currently trading at US90 cents.
A United States federal court judge is considering whether or not to hold Microsoft in contempt for defying orders to give the US government e-mails stored on a server overseas. It is the first case that is testing the Obama administration’s position that any company with operations in the United States must comply with valid warrants for data, regardless of where the content is stored. The US government is after email stored on a Microsoft server in Ireland that it believes is associated with drug trafficking. Samsung reveals the latest additions to its Note series The fourth smartphone in Samsung’s Note series, the Galaxy Note 4, has been revealed. It features a 5.7-inch Quad HD (2560x1440 Super AMOLED) display, a 16-megapixel rear-facing camera, a 3.7-megapixel front-facing camera, a 2.7 GHz quad-core Snapdragon 805 processor with a 600MHz Adreno 420 GPU, and 3GB of RAM. The phone will be available in October, although the price has not yet been set. The Galaxy Note Edge includes many of the same features, albeit a slightly smaller screen at 5.6 inches. Where it differs is with its sloped edge screen, which includes a default quick launcher that gives users access to a bunch of their most used apps. Isis rebrands The US mobile wallet platform Isis backed by AT&T, T-Mobile and Verizon is rebranding and in a few weeks will become Softcard. The startup announced a few months ago that it would be changing its name in an attempt to distance itself from any potential association with the Islamic militant group of the same name. Overnight The Dow Jones Industrial Average is up 10.72 to 17,078.28. The Australian Dollar is currently trading at US93 cents.
Apple is expected to launch the latest version of the iPhone at an event it is hosting at the Flint Center for Performing Arts in Cupertino, California, next week. Apple has already sent invitations to an event taking place on September 9th at 10am, local time. In a curious move, there are reports the notoriously secretive tech giant has gone so far as to construct its own multi-storey structure alongside the venue. The choice of location is particularly significant because it is the venue where Apple launched its first Macintosh computer in 1984. It is also significantly larger than the Yerba Buena Center or the theatre at Apple’s corporate headquarters, where the tech giant normally makes its major new product announcements. Speculation about the new device hasn’t escaped its key rivals, with a list of consumer electronics giants including LG, Samsung, Microsoft and Motorola – and possibly others – all gearing up for major product launches of their own over the next month. So what can we expect to find from the iPhone 6? Here are some of the more credible rumours about what we can expect from the device: 1. A larger screen and, perhaps, a phablet As far back as November last year, there have been persistent and credible reports Apple has been working on two different models of the iPhone 6. According to most reports, the first model is set to feature a 4.7-inch display, while the second will include a 5.5-inch screen. This would make them close in size to the 5-inch display on the Samsung Galaxy S4 and the 5.7-inch display used on the Galaxy Note 3. Along with the move to two screen sizes, Apple is reportedly moving away from the plastic casing used on its current low-end device, the iPhone 5s. Aside from the usual Apple rumours sites, reports about the two screen sizes have appeared in a number of credible business publications, including The Wall Street Journal and Bloomberg. Unfortunately, it is not clear if both versions of the iPhone will be available at launch, with some speculation the larger 5.5-inch phablet version could be on hold until next year. 2. Mobile payments According to a second credible rumour, Apple has been working on its own mobile payments platform centred on the iPhone 6. During the past week, a number of respected publications including The Information, Re/Code and Bloomberg have independently confirmed with sources that Apple has struck a number of deals with major payment providers, retailers, and banks. Those signing up to the payment platform include credit card and payments giants American Express, Visa and MasterCard. The reports suggest the iPhone 6 will include an NFC (near-field communications) chip, a technology used to power tap-and-pay credit cards and public transport systems. It will allow iPhone 6 users to make purchases with their smartphones, rather than by using a credit card or by paying with cash. While NFC-chip technology has long been a standard feature of Android, Windows Phone and BlackBerry smartphones, Apple has long held out on using it in its devices. 3. Does Apple have anything up its sleeve? For years, it has been rumoured Apple has had a smartwatch, or iWatch, up its sleeve. In recent years, the hype surrounding wearable devices, including smart bracelets and smartwatches has grown, with many expecting Apple to eventually join the market. Following the release of the Pebble in January 2013, a number of consumer electronics and device manufacturers have dipped their toes in the market, including Sony, LG, Motorola and Samsung, among many others. Other companies, such as Microsoft, are believed to be working on wearables of their own. At the Google I/O developer conference, the search and mobile giant unveiled its Android Wear device platform. Meanwhile, rival consumer electronics makers are working on smartwatches with their own SIM cards, as well as round clockfaces. The growing speculation is that the time is right for Apple to release its smartwatch – before it’s too late. 4. iOS8 Whether or not the iPhone 6 comes in a larger form, accepts mobile payments or is partnered to a smartwatch, one thing is for certain: it is set to run iOS8. First unveiled during the company’s WorldWide Developer Conference during June, iOS8 will bring along a number of new features for users. The new version of the mobile operating system is designed to be interoperable with the new version of Mac OS X, known as Yosemite. The improved interoperability means users will be able to use their Mac as a speakerphone for their iPhone, read and send their iPhone messages from their Mac, or use a feature called Handoff to pass activities from one device to another. It will also come with a new health tracking app called Health, which uses a new underlying API called Healthkit to gather health tracking data from a range of third-party health tracking apps and devices. iOS8 also includes the foundations of Apple’s Internet of Things home automation platform, known as Homekit. 5. A sapphire display In August, some photos of the new device leaked showing a thinner, lighter version of the iPhone. But one feature in particular was notable: the use of sapphire, rather than glass, for the screen. While the choice of material is likely to make the device significantly more expensive, a less shatter-prone iPhone will certainly be music to the ears of anyone who has ever accidentally busted a mobile phone screen. This article originally appeared on SmartCompany.
China could have a new homegrown operating system by October, to take on imports Microsoft, Google and Apple. The US and China have had a number of disputes regarding cyber security in recent months. The operating system would first appear on desktop devices, before being extended to smartphone and other mobile devices, the head of an official OS development alliance, Ni Guangnan, says. Ni says he hopes the Chinese-made software would be able to replace desktop operating systems within one to two years and mobile operating systems within three to five years. Coin apologises to customers Connected credit card startup Coin issued an apology to customers on the weekend after mishandling the announcement of a product delay. The San-Francisco based startup was criticised last week after revealing, after months of ambiguity, it would be delaying the launch of its connected credit card and replacing it with a beta program in which its 10,000 pre-order customers could opt in to receive a prototype. They would be required to pay $30 to upgrade to the finished product when it launched. Coin reversed its stance and the beta program will now be free. It apologised to its users for a “lack of transparency and clarity” in its communications. Facebook most popular app in US In comScore’s latest mobile app report, which tracks the 25 most popular smartphone apps in the US, Facebook leads the way by a considerable margin. The Facebook app had 115.4 million US unique visitors over the age of eighteen in June 2014, with YouTube finishing in second with 83.4 million. The top subscription app is Netflix with 28 million unique visitors. Overnight The Dow Jones Industrial Average is down 38.27 to 17,001.22. The Australian dollar is currently trading at US93 cents.
Former Microsoft chief executive officer Steve Ballmer has announced he will be stepping down as a board member at the company. Ballmer, who retired six months ago, has been a member of the Microsoft board for the past 14 years. He recently purchased the Los Angeles Clippers NBA franchise and plans to focus on running that team. In a letter to Microsoft CEO Satya Nadella, he says his confidence that the company is heading in the right direction, combined with a “multitude of new commitments” made it impractical to continue to serve on the board. “I have confidence in our approach of mobile-first, cloud-first, and in our primary innovation emphasis on platforms and productivity and the building of capability in devices and services as core business drivers,” he says. “I bleed Microsoft – I have for 34 years and I always will. I continue to love discussing the company’s future.” Uber hires top Obama adviser as new campaign manager David Plouffe, who ran United States president Barack Obama’s breakthrough 2008 election campaign, has been named Uber’s new SVP of policy and strategy, Re/code reports. Last July, Uber CEO and co-founder Travis Kalanick was closing in on hiring a high profile manager to head its policy and strategy and fight “an asshole named Taxi”. Lyft COO leaves company Travis VanderZanden has left his post as COO of transportation network startup Lyft after “some level of tension with its founders, sources told Re/code. VanderZanden arrived at the company after it acquired his on-demand car wash service Cherry last year. Overnight The Dow Jones Industrial Average is up 80.85 to 16,919.59. The Australian dollar is currently trading at US93 cents.
ECAL, a global events marketing platform, has raised $2 million from investor and former Dodo Internet founder Larry Kestelman’s Oxygen Ventures, after winning The Big Pitch. Oxygen Ventures offered up to $5million worth of funding to startups who won its Big Pitch competition, the final of which was held in Melbourne in June. Joint winner WeTeachMe is still in negotiations with Oxygen Ventures, as is People’s Choice winner Black Delta and finalist etaskr. ECAL, founded by Patrick Barrett in 2012, delivers on-time marketing information into consumers’ calendars, driving increased awareness, engagement and sales. It serves more than 6 million calendar activities each day, a figure growing month on month. ECAL has over 100 major clients across the US, Europe and the Asia pacific. Its initial focus was major sports and has big name American clients like the NFL’s New England Patriots, Chicago Bears, Washington Redskins and the NBA’S Boston Celtics. The $2 million will drive new product development outside of major sports, the launch of a Software-as-Service version of the platform and expand the sales in North America. “The capital will enable us to expand our geographic footprint, to service new markets, and to develop our product further,” he says. “By having someone with Larry’s experience involved in the next phase of growth, we will be the beneficiary of far more than the $2 million on investment Oxygen brings to the business.” Kestelman says he’s thrilled to be involved in the company. “ECAL is such a terrific idea, brilliant in its simplicity, and we see great potential for its use beyond sport and entertainment,” he says. “At Oxygen, we back great teams, big ideas and bold plans, and we are very much looking forward to our partnership in ECAL.” Joining Barrett and Kestelman on the E-DIARY Pty Ltd Board is former is iSelect CEO Matt McCann and Oxygen Investment Director Ilya Frolov. The company has also recruited an advisory board that includes Microsoft’s Chris Bernard and David Riemer, formerly of Yahoo, in addition to current MYOB CTO Simon Raik-Allen. Follow StartupSmart on Facebook, Twitter, and LinkedIn.
In my last article I responded to an interview in Vox with Marc Andreessen. Andreessen lamented that, in spite of a historic gold rush in technology companies, the IPO is dying in the United States due to zealous over regulation in the form of Sarbanes–Oxley, for example. As a result, the general public is missing out on the incredible gains that were experienced in the listed US technology companies of yesteryear. Yes, the regulators have gone too far and it is creating serious friction in the IPO pipeline. However I argued that perhaps the real reason that technology companies appear to Marc to be listing later and later is because, not surprisingly, the top venture capitalists are keeping these returns all for themselves. It's been a relatively recent phenomenon that US technology companies have been waiting longer and longer to go public. In the US, technology IPOs of yesteryear companies went public much earlier, with market capitalisations in the hundreds of millions of dollars instead of the tens of billions. As a result, the general public had the ability to share in the spectacular returns that technology companies can generate over time as software eats the world and industry after industry is being wholesale remapped and reshaped, with revenue growth at a speed unprecedented in history. Even though eBay's share price went up a spectacular 163% on opening day, if you bought shares on market after this rise and held on until today you'd have made over 3500%. If you bought Amazon the day after it listed, you'd be up over 27,000%. If you'd bought Microsoft at IPO in 1986, you'd be up 66,500% today and 3000% in the first eight years alone. Unfortunately for investors in the US, the general public is missing out. You only have to look at Facebook listing at $104 billion and Twitter listing at $24 billion to get a feeling for just how late these companies are going to market. So who is making all the money as the stocks go from the tens of millions of dollars in market capitalisation to the tens of billions? The answer, not surprisingly, are the venture capitalists. You can't blame them for doing so, because of course their business model is to make as much money as possible for their limited partners. There is another stock market, however, outside the US that is not subject to Sarbanes–Oxley and where technology listings are about to boom. This market is already quite a large market for equity capital issuances. In fact, as much money was raised there in the last five years as NASDAQ. The only problem from a technology company perspective is that most of the money raised there has been for resources companies. I am, of course, talking about the Australian Securities Exchange. Now let me tell you how this has all come about, and why now. There is a disaster in venture capital in Australia with only around $30 million per annum for the whole of seed stage investments, $40 million in early stage and $20m in late stage. AVCAL reports there were 16 "investments" done with this grand sum of $20 million in late stage venture capital in 2013. I am quite perplexed about how they defined "late stage" here, because the very definition of a late stage round size is usually greater than $20 million in one single investment, let alone 16. The only conclusion I can make is that these investments were triaged into bleeding zombie companies – hardly a sign of a successful late stage industry. Either that, or AVCAL has now taken up reporting of late stage investments to include lemonade stands. Atlassian, one of Australia's most successful technology companies, just raised $US150 million in a late stage round. The entire Australian venture capital industry simply isn't big enough to fund that single round. In addition to the lack of venture financing, a major terraforming of the economy is needed. Although we have $1.5 trillion dollars in the fourth largest pool of retirement funds (superannuation) in the world, these funds don't invest very much in Australian venture capital because none of the VCs to date have demonstrated that they can generate a return. It's hard to claim that venture capital is even an asset class in this country, as it's missed every single major technology success story this country has produced all the way back from Radiata: Atlassian, Kogan, Big Commerce, RetailMeNot, Campaign Monitor, OzForex. The list goes on and on. For the life of me, I can't think of one they actually invested in. The funds being invested into Australian VC come roughly equally from corporates, government and high net worth individuals. Corporate investment in VC in Australia is in decline, and with the government recently turning its tap off with the cancellation of the IIF program, I don't see a path to resurrecting a domestic venture capital industry any time within the next decade or two without a serious change in philosophy, which is not going to come from either of the two major political parties. The incumbent Liberal party is currently implementing a program of austerity, and the previous Labor government was, at best, only interested in trying to win union votes from bailing out the inefficient and dying local manufacturing sectors. The biggest impact Labor had on the sector during their tenure was to change the laws on the taxation of option schemes, which wiped out the primary incentivisation mechanism for the technology industry (and, ironically, the primary means by which wealth is redistributed from owners to workers). While I personally was not sorry to see the IIF go, I was hopeful that the axing of the program would be replaced with something more effective for financing technology companies down under. A better way would be through taxation reform for investors in qualifying risky technology ventures –front-end relief in the form of tax credits or a reduced rate of tax and back-end relief in the form of capital gains tax reductions or exemptions like the UK's Enterprise and Seed Enterprise Investment Schemes. At the end of the day, the Australian government only provided $25 million a year into the IIF program, which is paltry when you consider Singapore, with a population of 5.4 million, has committed $SG16 billion ($US12.8 billion) into scientific research and development over a four year period from 2011 to 2015. So how are Australian companies getting financed? Whilst the big US VC brands like Accel, Sequoia, Spectrum and Insight are actively prospecting down here, they are mostly just looking for cheap deals by value investing in late stage companies outside the hot money Silicon Valley market. The investments that they have made to date, and which have been trumpeted in the media, have for the most part been majority buyouts or exits (Campaign Monitor, 99designs, RetailMeNot, etc). A notable exception to this has been Accel's investment in Atlassian. However, the lack of funding has not deterred Australia's entrepreneurs from building world class technology companies. Instead, they have focused on raising funds from the best source possible: selling something valuable to their customers. This story continues on page 2. Please click below. Almost all of Australia's best technology companies have bootstrapped all the way through. Those that did take outside funding, for the most part, didn't take it until they reached quite a late stage. As a result, we have some very well run technology companies, and some world class companies in the making. Although I am pretty active in the startup community, every second week I am shocked to discover yet another Australian technology company that I have never heard of generating $10 million, $20 million, $50 million or more in revenue per annum. Until recently, I had never heard of companies like RedBubble, Nitro, and Pepperstone. The latter of which has, in just three years, become the 11th biggest forex broker in the world, turning over $70 billion a month through their online platform). Because the Australian technology industry is mostly bootstrapped, it took longer to get here, but coming down the pipeline are an incredible number of great technology companies. So if the Australian VC industry is dead, then how are these great companies going to raise funds when they need them? Well, I believe the answer is staring them right in the face. It's called the Australian Securities Exchange (ASX). After all, what better way to fund a company than by crowdsourcing it? This is what the resources industry already does today, via the ASX. If you have an early stage speculative mining company, you don't go begging down Coal Hill Road pitching to mining VCs and spending six months negotiating a telephone directory thick preferred stock structure. No, you write a prospectus detailing what you're going to do with the money and list it on the ASX. Likewise if you're BHP or Rio Tinto, you can go to the ASX and the market is deep enough to raise billions. Crowd sourcing equity from the public has been done successfully for decades in resources. The ASX is in the top five globally for the total amount of money raised for equity issuances from 2009-13. There is no Sarbanes–Oxley in Australia, and listing costs are quite low. (In Freelancer's IPO, the underwriting fees were $450,000, legal fees were around $100,000, and investigating accountants cost about $50,000.) Why go to a venture capital middleman unless they are a rockstar with solid operating experience that can add demonstrable value in some way? I believe that Malcolm Turnbull will bring in legislation to allow the general public to crowdfund early stage ventures without a registered offering document, as is starting to happen elsewhere around the world. This will generate further interest and appetite in investing in technology companies from the general public which already actively takes a punt on speculative, early-stage mining companies (not to mention the Melbourne Cup). At the moment, to invest in companies without a registered offering document you need to be a "sophisticated investor", which is curiously defined as a person having income of $250,000 per annum in each of the last two years, or net assets of $2.5 million. I don't know why being rich makes you automatically sophisticated, and being poor means you’re incompetent with your money, but I'm sure that something sensible will happen here. If, by miracle, we see some taxation relief for technology investments, then this will be accelerated. But I'm not holding my breath, even though the Australian government used to provide some form of taxation relief for investors in the mining industry. When we were considering listing Freelancer on the ASX, many people gave us the usual regurgitated responses as to why it wouldn't work; investors here don't understand technology and that we would trade at a discount compared to US markets. Professor George Foster from Stanford Graduate School of Business showed some time ago that country specific factors were a lot less important than company-specific financial statement-based information in explaining valuation multiples in an international setting. Markets are increasingly globalised. It's almost as easy for a US investor to buy Australian shares as US ones. Money flows to where it gets the greatest return for a given risk profile; basically if arbitrage exists, someone will take it. Our stock going to $2.50 from a 50 cent issue price in the biggest opening in the last 14 years and third biggest opening ever on the ASX for an issuance larger than seed size is testament to the amount of pent up interest amongst the general public to invest in technology. We took a calculated risk – nobody wants to be the first to try something new. But so far it has paid off. It’s great to see the sector now heating up with recent listings from companies like Ozforex, iSelect, iBuy and MigMe (up 95% yesterday on their IPO, and like I did, broke the bell), and with WiseTech Global, Vista Group, 1-page, Covata, BPS Technology, Grays Australia imminently coming down the pipeline. I suspect Ruslan Kogan will also be considering his options given the tremendous effort he has done bootstrapping Kogan to date. What surprised me is that the process was significantly easier, quicker and resulted in a more equitable and transparent capital structure than what I have experienced in any of the dozen venture capital financings I have been involved with in the past. Projecting forward, I think that the ASX will be the primary way in which technology companies raise equity in this country in the future. The ASX realises this as well, and is moving to position itself as a regional hub for the Asian technology sector. If it is successful—and I think there is a good chance it will be—it will cover a massive market. There are significantly more people in Asia (with dramatically rising incomes), significantly more micro, small, and medium enterprises (MSMEs). It’s a much bigger market for many industries, and there are a lot more mobile phones than the US, to draw comparison to just a few metrics. The ASX is in a fantastic position to capture this opportunity. In the second half of 2013 a total of 14 technology companies listed on the ASX. Since January 2014 there has been 55. In the entirety of 2013, a total of 59 companies were financed by Australian venture capital. This is the future for financing technology companies in Australia. Matt Barrie is chief executive at Freelancer.com
Starting your own company can be the hardest thing you ever do, but a few words of wisdom never go astray. In fact, there are whole websites dedicated to inspirational quotes for people who want to set up their own business. Here at StartupSmart we decided to trawl the web for eight of the best. 1. “Our industry does not respect tradition – it only respects innovation.” – Satya Nadella, Microsoft Nadella is the chief executive of Microsoft and has been with the company for 22 years. This particular quote is exemplified in his push for Microsoft to embrace cloud computing. On the company’s website, Nadella says Microsoft must continue to transform and bring innovative products to customers more quickly. 2. “The critical ingredient is getting off your butt and doing something. It’s as simple as that. A lot of people have ideas, but there are a few who decide to do something about them now. Not tomorrow. Not next week. But today. The true entrepreneur is a doer, not a dreamer.” – Nolan Bushnell, American engineer and entrepreneur Bushnell is an American entrepreneur renowned being the cofounder of Atari Inc, a company that helped pioneer arcade and home video games. Interestingly, Steve Jobs and Al Alcorn used to work for him in the 1970s. 3. “Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.” – Anthony Volodkin, founder of Hype Machine Volodkin founded Hype Machine – an online music database – while he was still a computer science student. The website aggregates the most recently posted songs from a range of music blogs, and markets itself as a way to find “new music worth listening to”. Speaking of blogs, Volodkin has a personal Tumblr where he often posts about startups. 4. “Chase the vision, not the money, the money will end up following you.” – Tony Hsieh, chief executive of Zappos.com Despite being a workaholic himself, Tony Hsieh is renowned for promoting a fun workplace culture that involves everything from a man dressing up in a hot-dog suit and doing backflips to “Tutu Tuesdays” (yes, yes you did just read that correctly). 5. “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.” – Steve Jobs, co-founder of Apple Many entrepreneurs talk about the importance of having the courage to take risks, and this quote by Steve Jobs sums it up rather nicely. 6. “A culture that supports women doesn’t come about spontaneously; it only happens when the leaders of companies create policies and initiatives to stimulate such a culture. In my experience, mentoring women into leadership is fundamental.” – Naomi Milgrom, chief executive of the Sussan Group Let’s face it: the majority of startup quotes floating around the internet are by men. Milgrom is a refreshing voice and renowned champion for women – particularly when it comes to flexible work practices. 7. “There is a whole myth about super people. That super people can do everything and they do it on their own.” – Therese Rein, founder of Ingeus While entrepreneurship is often stereotyped as a lonely pursuit, Rein’s quote is important because it highlights that even the most talented people cannot do everything by themselves. Often it takes a skilled co-founder or co-working space to really make a startup the best it can be. 8. “Don’t worry about failure; you only have to be right once.” – Drew Houston, founder of Dropbox Houston is the founder and chief executive of online storage service Dropbox. If anyone knows about only needing to be right once, it’s Houston – before Dropbox he worked on a number of startups and is now worth $1.2 billion.
Perth-based startup Prezentt has launched its cloud-based slideshow service which it hopes will complement, rather than compete with, existing presentation apps such as Microsoft PowerPoint, Google Slides or Apple Keynote. Co-founder Jeff Robson told StartupSmart the new service is designed to work in a web browser. “Before a presentation, [the presenter] uploads a PDF of their slideshow,” Robson says. “Then, during the event, while the presenter shows off their PowerPoint presentation, the attendees can view the slides on their own smartphone or tablet, take notes on their mobile device, or request a contact. In the future, you will also be able to share your presentation on social media.” Because it works in a web browser, Robson also says that aside from Apple or Android smartphones and tablets, Prezentt will also work on a range of other platforms, including BlackBerry and Windows Phone. According to Robson, a number of high-profile customers having already signed up to use the product, including News Corp, RSM Bird Cameron, SaaSu, Access Analytic and Pitcher Partners. “We have about 200 people signed up from a range of different industries – big businesses, small businesses, consultants who present, and even charities. There’s directors who use it for meetings and presentations,” Robson says. “At our launch event, we had a number of people from local universities, so tertiary education is an obvious market. But there’s no reason it couldn’t be used in high schools or even schools at more junior level.” In terms of monetisation, the cloud-based service uses a subscription-based model rather than advertising. Robson justifies the strategy, saying if it manages to land a presenter one extra sale per year, the subscription price pays for itself. “There’s nothing worse than having your slides with your competitors’ ads on your slides,” he says. “So it’s subscription-based, where it’s free for the attendees, presenters get their first four presentations free per year… But if you want to do more than that, the subscription is $20 per month if you pay annually.” The service has already won critical acclaim, taking out the development domain prize at Western Australia’s premier Information Technology awards event, the WAiTTA Awards. Prezentt will now represent WA at the National ICT iAwards in Melbourne later this month. Looking ahead, Robson says slideshows are a market ripe for disruption over the coming years. “We see this as the future of presentation – a little like mobile banking. Seven years ago, no-one did mobile banking. Now, if you went into a bank branch and told you they don’t have an iPhone or Android app, you’d think they were a little backward, he says. “We think it will be the same thing with presentations.”