Unilever

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Like a Virgin – or a Unilever: Is one brand ever enough?

3:39AM | Thursday, 14 March

When you’re planning a business, it’s natural to spend a lot of time thinking about how you’re going to brand your first product. But what about your second product?

Start-ups strut their stuff at CES 2013

3:19AM | Monday, 11 March

The 2013 International CES, the largest in the tech show’s 45-year history, has wrapped up, with start-ups ranging from the Pebble ‘smartwatch’ to a device that informs people if they haven’t taken prescribed medication grabbing attendees’ attention.

Tapit Media looks to global stage after raising $2.3 million

3:45PM | Sunday, 10 March

Sydney-based tech start-up Tapit Media plans to take its near field communications technology (NFC) to the global stage, after completing a $2.3 million Series A round led by MPC Ventures.

10 buzz phrases your start-up should never use

5:31AM | Wednesday, 2 May

It’s natural that start-ups keen to follow in the footsteps of on-trend businesses will begin to adopt their behaviour, down to the language they use.

Nights in are now the norm for Aussie consumers: Report

6:55AM | Monday, 6 June

New research reveals Australians are more likely to stay at home and use electronic devices than dine out, with industry experts saying consumer-focused businesses shouldn’t take customers for granted amid these long-term trends.

Branson hit by Virgin Blue competition ruling

12:27AM | Monday, 6 December

Sir Richard Branson has been dealt a blow after the competition watchdog blocked an alliance between his Virgin Blue brand and Air New Zealand.

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