It’s normal for internet entrepreneurs to focus their efforts on building high-traffic websites. After all, traffic-building is one of the keys to a successful online business.
But unless you have a strong conversion rate, all the traffic in the world won’t mean much. This was the predicament of Fred Schebesta, founder of Finder.com.au.
Today, Schebesta explains how he remodelled the site to see the conversion rate increase tenfold.