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Is anything ‘private’ anymore? How social media and tech companies sniff out your data

10:41PM | Thursday, 16 October 2014 | Vanessa Emilio

Here are a few of the ways the big social media and tech companies are accessing your data and using it for profit.

Is LinkedIn using your personal image and email contacts?

10:40PM | Thursday, 2 October 2014 | Vanessa Emilio

If you are a LinkedIn member and have signed up with a profile, then the answer is likely yes! LinkedIn is using your details and may be using your image for its marketing campaigns.

Five considerations when naming a business, product or service

9:28PM | Tuesday, 30 September 2014 | Amanda Jesnoewski

Here are five considerations to take into account when naming your new business, product or service.

Three sales writing mistakes that will lose you business

9:24PM | Tuesday, 23 September 2014 | Amanda Jesnoewski

The common mistakes people make when writing sales letters are easily avoided – when you know what they are. So here are the three most common sales writing mistakes to avoid.

The right to post negative reviews is legally protected

9:42PM | Thursday, 18 September 2014 | Vanessa Emilio

Businesses have been sneaking clauses into their customer terms that allow them to keep deposits or ‘fine’ customers for negative reviews. But is this legal?

Google processes more than a million takedowns per day

9:46AM | Tuesday, 2 September 2014 | Vanessa Emilio

Google is receiving one million takedown notices per day. Not for ‘right to be forgotten’ but for copyright infringement.

Thinking about running a competition? Here’s what you need to know

8:04PM | Thursday, 28 August 2014 | Vanessa Emilio

Have you thought about running a contest or competition to boost sales? Here are the key legal details you need to be aware of.

Three ways to be more compelling in your sales and marketing

8:27PM | Tuesday, 26 August 2014 | Amanda Jesnoewski

Your ability to compel your customers, readers and followers to read on, act or buy, directly determines your leads, conversions and business profits. Here are three ways to get you started.

Do I need insurance for my online business?

8:44PM | Thursday, 21 August 2014 | Vanessa Emilio

Many startups and small business owners are unsure about whether they need insurance, and if they do, what sort. It’s a good question which comes up quite often.

Starting up: Is partnership really a good idea?

8:34PM | Thursday, 14 August 2014 | Vanessa Emilio

You have agreed with a friend or colleague to start up your business idea. But if you don’t agree upfront how to structure your ‘arrangement’, you can end up in big legal battles.

How to give people a “good feeling” about you

8:05PM | Tuesday, 5 August 2014 | Amanda Jesnoewski

Like it or loathe it intuition and having a “good feeling” about someone or something can greatly impact our business decisions and the purchase decisions of our customers and potential customers.

EU push for worldwide ‘right to be forgotten’ laws tests internet freedom

7:48PM | Thursday, 31 July 2014 | Vanessa Emilio

EU regulators are pushing for the EU court ruling on the ‘right to be forgotten’ to be extended worldwide. Here's the legal implications for your startup.

Could a brainstorming session lead to intellectual property issues?

7:09AM | Monday, 28 July 2014 | Vanessa Emilio

There are a few potential issues associated with this scenario you need to consider.

Your business cannot say ‘No refund!’

7:31PM | Thursday, 24 July 2014 | Vanessa Emilio

Did you know it’s against the law to say you will not provide a refund under any circumstances?

Testimonials and reviews: Keep it real

7:53PM | Thursday, 17 July 2014 | Vanessa Emilio

It’s hard to deny the power of online testimonials. However, there are three things you need to know before you start posting fake reviews.

Three ways to gain more clarity in business

7:17PM | Tuesday, 15 July 2014 | Amanda Jesnoewski

With so much action going on all the time, it can become almost impossible to focus on the task at hand. Here are three ways to gain more clarity in business.

Four tips to push past the point of no inspiration

7:38PM | Tuesday, 8 July 2014 | Amanda Jesnoewski

We've all felt the frustration of staring at a blank computer screen or piece of paper when it needs to be full of ideas or content. Here are four tips to help you get started.

How startups can embrace analytics for better customer service

7:29PM | Monday, 7 July 2014 | Michael Hansen

Analytics is the tool that the business world is talking about, with organisations using data to gain a much deeper insight into the wants and needs of their customers.

Five tips to get through your work quickly and effectively

7:33PM | Tuesday, 1 July 2014 | Amanda Jesnoewski

Every now and again you can have a work week that is daunting to say the least. Here are five tips to help you get through your work quickly and effectively.

To backup or not to backup – there really is no question

6:21PM | Thursday, 26 June 2014 | Vanessa Emilio

You’re not backing up your website, emails or documents? Fail.

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