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What are the legalities of setting up as a sole trader?
The trick to starting up as a soloist is to keep your personal expenses separate from your business ones. Otherwise, things might get a little messy when the taxman visits.
Three top tips to producing a better budget
Do you struggle to budget for your business or, worse, plan based on adding 10% to this years’ expenses? If so, put away your old abacus – there are some simple ways to make your budgets more effective.
How to find your ideal marketer
If you’re thinking of growing your business, one of the first positions you will want to fill is in sales and marketing. Here is how to find the right marketer for your business.
Six tips to help you build your media list
Are you looking to issue a press release or generate some publicity for your business? If so, here are six tips to help you increase your chances of gaining media attention.
How to grow your Twitter followers
Growing the number of followers you have on Twitter can be one of the great challenges of social media. If you're struggling with it, here are six tips to help you out.
Eight lessons from BuyReply’s $1 million funding round
Recently, my eCommerce start-up BuyReply raised $1 million from a consortium including Peter Thiel. Here are eight key lessons from our fundraising process.
Should I target a niche or go mainstream?
In the early stages of running a business, you must be extremely focused on your target audience. Whether you diversify as your grow, however, will depend on market conditions.
Five tips to becoming inspired in less than 9.58 seconds!
The role of an entrepreneur is to inspire others, leading to fast business growth. Here are five steps to revving up your motivation level from zero to full-speed in just 9.58 seconds like Usain Bolt.
Is social media a tool for brand awareness or sales?
Social media is, first and foremost, about building brand awareness and trust. But while it should be a key part of your marketing, don’t use it as a sales tool.
Driven to (creative) distraction
Creativity is important in any business. However, it’s essential for you to treat innovation as a means to an end, rather than an end in itself.
