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How can I make my inventory control more efficient?

10:27PM | Monday, 11 October 2010 | Debra Templar

Here's a four-step strategy to help you to clear your existing stock while managing your future inventory.

How should I handle a customer complaint to ensure that I don’t lose her as a future buyer?

1:55AM | Thursday, 6 January 2011 | Debra Templar

Most customers don't complain. They simply don't come back. So the fact that your customer has alerted you to a problem is wonderful!

How do I find a reliable supplier?

9:51PM | Monday, 3 September 2012 | Debra Templar

The future of your business literally rests in the hands of your suppliers. Here are three steps to finding and keeping a great supplier.

Should I launch my own department store?

7:52PM | Monday, 16 July 2012 | Debra Templar

I can’t fault you on your ambition. Just make sure you learn from the recent struggles of David Jones and Myer first.

Is there an ideal opening line to use when you cold call potential clients?

7:14PM | Tuesday, 3 July 2012 | Debra Templar

Unfortunately, there is no such thing as a magic opening line that works with everyone. Instead, think about the value your product might bring to each individual customer.

Is it worth joining a retail traders’ association?

6:10PM | Wednesday, 6 June 2012 | Debra Templar

Retail traders’ associations can potentially bring benefits to your business, but there are a few key things you must find out first.

My last promotion didn’t increase sales. What did I do wrong?

5:56PM | Tuesday, 1 May 2012 | Debra Templar

We now live in a multi-channel world. Sales promotions need to be planned accordingly.

A good marketing plan shouldn’t be brain surgery

3:19PM | Friday, 30 March 2012 | Debra Templar

Marketing is an important part of any retailer’s artillery when it comes to driving sales.

Should I encourage my staff to chat to customers in-store?

2:14PM | Wednesday, 22 February 2012 | Debra Templar

Person-to-person conversations are the key ingredient in breaking down resistance. Short and quick statements don’t get you anywhere.

I have some hard-to-shift old stock. What should I do?

2:21PM | Wednesday, 1 February 2012 | Debra Templar

Firstly, you need to set a goal as to when you want all stock cleared. But there are some other tricks to help get it out of the door.

How can I best go about reacting to customer feedback?

11:34PM | Friday, 11 November 2011 | Deb Templar

When a customer makes contact, thank them for their feedback – good or bad.

Our market is sluggish and nothing we do seems to be cutting through with customers. Help!

10:37PM | Wednesday, 26 October 2011 | Deb Templar

Your mental mindset plays a tremendous role in your success. While it is difficult to maintain a positive perspective during times like this, it is essential to keep focused on your main objective.

I feel intimidated by clients. Help!

9:03PM | Friday, 23 September 2011 | Debra Templar

As a new business, you will soon appreciate the need for “confidence builders”.

How can I discount my stock without damaging the bottom line?

9:33PM | Thursday, 1 September 2011 | Deb Templar

Avoid rushing into top-to-bottom price cutting and focus first on thinking through a discount strategy.

What makes a good business card?

8:20PM | Thursday, 11 August 2011 | Debra Templer

Don’t listen to anyone who tells you that business cards are passé. They’re wrong.

Are there any easy ways to ascertain how happy clients are with our services?

7:33PM | Friday, 22 July 2011 | Deb Templar

Peppering your customers with inane questions is the easiest way to scare them off. Try a professional survey instead. But be prepared for the brutal truth.

What’s the fastest way to get a new team member up to speed? Should I throw him in the deep end?

6:57PM | Wednesday, 29 June 2011 | Debra Templar

They wouldn’t be getting near my important clients until I’d first seen the relationships they built with my “not-such-important” clients.

How can I find where my customers are and how can I assess what they require?

4:30PM | Monday, 11 April 2011 | Debra Templar

Whether it’s from websites, social media, articles or magazines, it’s vital to glean as much information about your customers as possible.

Can we charge a fee if a client pays their invoices late?

3:08PM | Tuesday, 22 March 2011 | Debra Templar

The problem with late fees is the angst it causes and the destruction of goodwill it can bring. Penalties have been known to drive clients away from doing future business, so tread carefully.

What do I need to look for in a cross-promotions partner?

3:00PM | Tuesday, 15 March 2011 | Debra Templar

Even the most time-poor retailer can attract more customers with less effort through the right cross-promotions.

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