Julia Bickerstaff

Julia Bickerstaff's expertise is the art and science of designing profitable small businesses.  She is the founder of The Business Bakery and Butterfly coaching and the author of How to Bake a Business. Julia was formerly a partner at global consulting firm Deloitte and she is a chartered accountant and economist.  Ask Julia or any other StartupSmart mentor a question here.

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Forget traditional marketing and really grow your brand

It’s a common narrative in the small business world: you spend huge amounts of time and money preparing to launch your website, but when...
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