How can I offer discounts on my products without impacting my brand? I’m trying to build a high-end jewellery business and don’t want to seem cheap and cheerful.

Discounting is always temping when sales aren’t quite at the dizzying heights that you have planned.

Who or what should I turn to for great marketing ideas? I seem to be stuck in the same cycle of standard ads that don’t get a great response.

There’s nothing worse than a big mental block when you finally manage to put time aside to try something new with your marketing.

Mobile marketing has been the bane of marketers for the past few years.

Unfortunately there is no “one size fits all” solution here. Dealing with competitor’s claims and attacks is a sensitive business.

Taglines have the ability to quickly and succinctly define a brands meaning and position.