There’s a fine art to communicating with someone whose preferred language is C++ or Ruby, rather than English.
NDAs are vital for protecting confidential and proprietary information and their use is widespread. But an idea for a start-up is worth as much as the paper it's written on.
I am considering starting an online company, but I am currently in a well-paying job. Is it possible to do both, or would I lack the commitment to make my business work?
Your basic premise should be that anything you say on the web will be taken as evidence and used against you. So it's a fine-line between the honesty and openness.
The statement email is dead is too broad to really take seriously, so let's instead break it down into its components.
Social media experts do exist. But people who call themselves 'social media experts' should be treated with caution.
I'm an evangelist for the company blog and here's why – there's no cleaner, more direct route to broadcasting to your customers.
The key to making an ad-supported business work is to identify a high value, clearly defined audience that advertisers want to target.
Remember the start-up’s natural advantages when selling your business idea to potential clients.