Mentors
MENTOR A-Z
- a
- Adam Ferrier
- Adam Franklin
- Amanda Gome
- Amanda Jesnoewski
- Amanda Watts
- b
- Bella Katz
- Brad Callaughan
- Brad Lindenberg
- Business Book Club
- c
- Cas McCullough
- Colin Benjamin
- Craig Hodges
- Craig Yeung
- d
- David Trewern
- Dean Ramler
- Debra Templar
- Dion Appel
- f
- Franz Madlener
- Fred Schebesta
- g
- Gillian Franklin
- Graeme McCormack
- Greg Hayes
- j
- Jacqueline Lehmann
- James Omond
- Jane Shelton
- Jason Rose
- Jo Burston
- Jonathan Weinstock
- Julia Bickerstaff
- k
- Ken Phillips
- l
- Lauren Ridgway
- Linnet Hunter
- m
- Marc Peskett
- Marcia Griffin
- Mark Campbell
- Martin Nally
- Michael Folmer Hansen
- Michael Fox
- Michael Giles
- Michael Halligan
- n
- Ned Dwyer
- Nick Crocker
- Nicole Kersh
-
Nicole Kersh
Nicole Kersh is the founder and managing director of 4Cabling, Australia's leading online IT and Data Communications wholesaler. Since its 2007 launch, it has increased its revenue by an average of 200% each year. 4Cabling was recognised at the 2011 StartupSmart Awards as one of Australia's fastest growing start-ups.
- o
- Orsi Parkanyi
- p
- Paul Clements
- Paul Page
- Philip Alexander
- Phil Weinman
- r
- Rebekah Campbell
- Rene Sugo
- Reuben Buchanan
- Robert Krigsman
- s
- Sahil Merchant
- Scott Robinson
- Simon Foster
- Simon Harris
- Steve Kingston
- Steve Torso
- Steve Wright
- t
- Greg Ferrett
- Tom O'Toole
- Tony Faure
- Tony Glenning
- u
- John Russell
- v
- Vicki Crowe
- w
- Walid El-Khoury
- Weekend Reads
- William Willems
- y
- Yvonne Adele
Latest
I’ve found the perfect supplier, but how do I safeguard my business?
When you find a good supplier, it’s imperative you work to build a solid relationship.
How do you wake customers from their January slumber?
Here are a few tactics you could try to wake your customers from their festive slumber and entice them to spend.
What do you look for in staff to ensure they have good customer service skills?
Before you begin your interviews, make sure you list the key traits you're looking for in a staff member.
How can I motivate my staff?
There are plenty of easy ways to acknowledge the contribution from your staff and boost morale – imperative for keeping a team ticking along happily.
Is there a good way to know how far to expand your product range?
There is no better way to find out what your customers want than by asking them.
What can I do to drum up sales in quiet periods?
The first year of business is always the hardest, so try not to get dispirited. There are plenty of things you can do keep your sales steady all year round.
My store is downright drab – how can I make it appealing to customers?
The fact you have identified your store as drab means that some urgent action needs to occur.
What tips do you have to winning around suppliers and customers who are deterred by my young age?
To be completely honest with you, I think age is only as much of an issue as you make it. Age is not a barrier to your ability, nor a measure of it.
What tips do you have to stay motivated and positive during the early phase of a business?
The most important thing to do is remain positive. Being negative when faced with an obstacle is like taking the easy way out.
