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Five things every entrepreneur should do to ensure digital marketing success

4:04PM | Friday, 24 April 2015 | Tom Sadler

Every entrepreneur knows that they should be using digital marketing to grow their business but many are intimidated by the jargon and complexity of the industry.

Planning  | Marketing  | Sales and marketing  | Online and email marketing

Innovation at the heart of tackling the growing threat of economic inequality: Shadow treasurer Chris Bowen

4:28AM | Friday, 24 April 2015 | Kye White

Australia needs to spark a new age of entrepreneurialism or risk a rise in economic inequality, according to shadow treasurer Chris Bowen.

 | Planning

Five tips for student startup success

4:32PM | Thursday, 23 April 2015 | Ronan Healy

I was recently asked to sit on the judging panel at the Macleay College Enterprise Exhibition Day.

 | Planning

Here’s how to attract funding, according to the head of Eric Schmidt’s investment fund

4:18PM | Wednesday, 22 April 2015 | Broede Carmody

Startups will attract investors if their founders are passionate about the problem they are solving and have experienced the issue firsthand, according to the principal of US venture capital firm TomorrowVentures.

 | Planning

Four places to find leads quickly and easily

4:10PM | Wednesday, 22 April 2015 | Amanda Jesnoewski

Every now and again you can have a slow sales week in business. While it can provide the opportunity to catch up on all the tasks you've been meaning to do, it can put additional stress and pressure on you when it is for an extended period.

 | Planning

Investors want to see traction, not accelerator credentials, says Shark Tank’s Steve Baxter

4:05PM | Wednesday, 22 April 2015 | Broede Carmody

Being able to prove traction is more attractive to investors than having completed a mentoring or accelerator program, according to investor Steve Baxter.

 | Planning

Just get started and build the right team along the way: Rebekah Campbell’s advice to budding entrepreneurs

4:51PM | Wednesday, 22 April 2015 | Broede Carmody

Budding entrepreneurs need to hurry up and take the first step if they are to ever see their ideas turned into a scalable business, according to the founder and chief executive of online shopping network Posse.

 | Planning

The “Netflix tax” - coming to a country near you

4:43PM | Wednesday, 22 April 2015 | Rebecca Millar

The arrival of Netflix in Australia has brought into sharp relief the GST base erosion problem caused by global digital commerce.

 | Planning

Google wants more mobile-friendly websites in its mobile searches

4:26PM | Wednesday, 22 April 2015 | Sam Hinton

When you search Google on a mobile device, any website that is not mobile-friendly will be harder to find from today.

 | Planning

Mobile and full-stack creators set to power the new age of content

4:29PM | Wednesday, 22 April 2015 | Kye White

“Full stack creators” are the future of entertainment as the number of mobile devices is expected to reach six billion by 2019, according to Lowercase Capital managing director Matt Mazzeo.

 | Planning  | Technology  | Social media  | Websites  | IT

Facebook makes three big News Feed changes and warns businesses “referral traffic could potentially decline”

4:27PM | Wednesday, 22 April 2015 | Andrew Sadauskas

Facebook has warned businesses “post reach and referral traffic could potentially decline” as a result of three major changes the social media giant is making to its News Feed.

 | Planning

Five tips to help entrepreneurs find a great co-founder

4:06PM | Tuesday, 21 April 2015 | Michael Ugor

General wisdom among tech entrepreneurs is that the ideal number of co-founders is two or three. Here’s a short guide to picking the right person.

 | Planning  | Business planning

How your bottom line can make a difference to society

4:17PM | Monday, 20 April 2015 | Kye White

Startups should think about how their product contributes to the well-being of their customer, not just for the good of society, but for the good of their bottom lines, according to the Shared Value Project’s Mark Kramer.

 | Planning

Regional Queensland startups get a boost with ilab roadshow visits, Mentor Blaze coming to Cairns and Townsville

4:19PM | Friday, 17 April 2015 | Andrew Sadauskas

Entrepreneurs in regional Queensland are set to receive a boost, with ilab planning a series of Regional Startup Roadshow seminars in Mackay, Rockhampton, Gladstone and Maryborough, while Mentor Blaze events will run in Cairns and Townsville on the same day as Brisbane.

 | Planning  | Business planning  | Growth

The health tech revolution will be televised: New accelerator offers $40,000 and broadcasting services

4:29PM | Friday, 17 April 2015 | Andrew Sadauskas

A new virtual accelerator program focusing on health tech startups is offering $40,000 in broadcast time and services in exchange for 7% equity, with the possibility of a further $40,000 cash in exchange for another 7% in equity.

 | Planning  | Business planning  | Growth

What will business look like in 2055?

4:56PM | Friday, 17 April 2015 | Paul Wallbank

The federal government’s Intergenerational Report is receiving plenty of criticism as critics, including this writer, dissect its shortcomings and call its authors out for their failure to imagine how society and the economy will look in 2055.

 | Planning

Australia set to get an equity crowdfunding platform dedicated to health-tech sector

4:27PM | Friday, 10 April 2015 | Andrew Sadauskas

Australia is about to see the launch of an equity crowdfunding platform aimed specifically at the health-tech sector, inspired by the explosive popularity growth of health-tech meetup groups.

 | Planning  | Business planning

Bruce Billson wants to improve access to capital for female entrepreneurs

4:35PM | Friday, 10 April 2015 | Andrew Sadauskas

Federal Small Business Minister Bruce Billson is calling for suggestions for how to improve access to capital for female entrepreneurs.

 | Planning  | Financing a business  | Venture Capital  | Government and Regulation

Griffin Accelerator program looking to give Canberra’s startup ecosystem a boost

4:27PM | Tuesday, 7 April 2015 | Broede Carmody

Startups are being urged to apply for the Canberra-based Griffin Accelerator program in order to snap up $25,000 in seed funding.

 | Planning

How startups can scale customer service as they grow

4:01PM | Tuesday, 7 April 2015 | Daniel Scheltinga

For startups, one of the biggest challenges of customer service is that almost as soon as everything is set up, things seem to change.

 | Planning  | Business ideas
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