Advertising companies are always looking for new ways to grab the attention of consumers, but perhaps none more so than US advertising company Adzookie.com.
A US teen is selling “manly” candles in a bid to change people’s perceptions about candles being a traditionally feminine product.
Australia’s newest franchise expo has aligned itself with a baby boomers event as franchisors attempt to ramp up their recruitment efforts with the over-55 demographic.
As technology continues to change the way we operate, it also ups the ante on what is expected of employers. Does this present a business opportunity for a specialised training service?
Wannabe entrepreneurs have traditionally been reliant on two groups for external funding: investors and banks. But times are a’changin’.
Most of us have heard of crowd sourcing but what about data mining?
It’s a truism that you can now find an app for almost everything, but a new offering allows you to track the onset of time itself.
Researchers at RMIT University are developing bullet-resistant wool as a lighter and cheaper alternative to bullet-proof vests, claiming it will work in both wet and dry conditions.
A new gadget that incorporates social media into the shopping experience looks to have promise. What ideas can you come up with that might embody this concept?
The launch of a new start-up called Applicatr highlights the rise in online reputation management as a business sector, according to tech industry figures.
An innovation to help snowboarders keep out the cold could help open up a market for similar products in Australia.
The dating market is fairly well saturated, but what about launching a start-up that deals with the messy aftermaths of relationships?
Australian data-mining start-up Kaggle is aiming to generate international interest after launching a $US3.3 million online data analysis competition, attracting contestants from around the world.
A host of Australian and US franchises were recently unveiled at a Sydney franchising expo, suggesting the sector is still ripe with opportunity for prospective franchisees.
As obesity rates continue to plague large parts of the western world, US entrepreneurs have developed a product to prevent people from falling off the healthy living wagon.
The Toepener might not be a particularly groundbreaking idea, but it certainly suggests there is demand for any device that can reduce the spread of germs.
Start-ups looking to market their offerings at the increasingly wealthy over-55 demographic have been warned to steer clear of stereotypes and refrain from being patronising in their approach.
In light of the floods, fires, cyclones and earthquakes that have devastated huge areas of Australia and New Zealand there is certainly a need to ramp up the protection measures available to farmers.
Energy efficiency has been identified as a major growth area for Australian tech companies at the Federal Government’s Innovation Australia Showcase.
Medical and healthcare breakthroughs can prove to be lucrative business ventures, so it’s worth keeping an eye on the industry.