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A yarn about startups pussyfooting around: How pausing a kitten delivery turned into a full-grown cat-astrophe

Monday, 9 February
A yarn about startups pussyfooting around: How pausing a kitten delivery turned into a full-grown cat-astrophe

If you promise your customers kittens, you better deliver!

Planning

Start-up TV

Seven pieces of startup advice from Envato co-founder Collis Ta’eed

Envato co-founder Collis Ta’eed says he didn’t realise venture capital was an option when looking at ways to grow the business in its early days.

Planning

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Business Planning

Appster launches high school course to find the developers of tomorrow

Appster launches high school course to find the developers of tomorrow

Tuesday, 24 February 2015 03:30 | by Broede Carmody

Melbourne startup Appster is partnering up with the Department of Education in Tasmania and New Town High School in Hobart to create a new course designed to teach students the foundations of coding and app creation.

A new force in gaming? Controls combine virtual reality with exercise, motion tracking and resistance

A new force in gaming? Controls combine virtual reality with exercise, motion tracking and resistance

Friday, 20 February 2015 04:16 | by Andrew Sadauskas

An Australian tech company called The Realm has created a new motion tracking control system with force feedback that co-founder Matt Long says will give gamers a more immersive experience – along with a calorie-burning workout.

Marketing

Four content marketing mistakes you need to avoid

Four content marketing mistakes you need to avoid

Tuesday, 20 January 2015 00:23 | by Amanda Jesnoewski

While attracting and converting customers with content can yield a significant return on investment, not everyone gets it right.

Public relations advice for startups

Public relations advice for startups

Monday, 19 January 2015 04:26 | by Kye White

Underestimating the amount of time and money that’s required to launch marketing and PR campaign is a common mistake made by startups, according to Sharon Zeev Poole, the founder of public relations agency Agent 99 PR.

Technology

High-flying Simon Hackett-backed aviation app wins industry award and major defence contract

High-flying Simon Hackett-backed aviation app wins industry award and major defence contract

Friday, 27 February 2015 04:11 | by Andrew Sadauskas

AvSoft Australia has taken out Australia’s top prize for civil aviation innovation, with the electronic flight bag app also winning a major contract with the Australian Army.

A case of pay to (Google) Play? Android app store getting paid search ads

A case of pay to (Google) Play? Android app store getting paid search ads

Friday, 27 February 2015 04:05 | by Andrew Sadauskas

Google has announced it is going to begin introducing paid search results for apps into its Google Play app store, with the news drawing a mixed reaction from Australian app developers.

Financing A Business

Health techs first up for industry-focused Innovyz accelerator programs

Health techs first up for industry-focused Innovyz accelerator programs

Friday, 27 February 2015 04:55 | by Andrew Sadauskas

Adelaide-based international business accelerator Innovyz has opened applications to the first of its industry-focused nine-month Innovation programs, with applications now open for high growth businesses in the health tech sector.

Like investors to honey: Aussie beekeeping buzz over Indiegogo crowdfunding campaign

Like investors to honey: Aussie beekeeping buzz over Indiegogo crowdfunding campaign

Tuesday, 24 February 2015 04:24 | by Kye White

An Indiegogo campaign for a beehive that allows beekeepers to harvest honey simply by turning a tap has become one of Australia’s most successful crowdfunding campaigns.

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