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A yarn about startups pussyfooting around: How pausing a kitten delivery turned into a full-grown cat-astrophe

Monday, 9 February
A yarn about startups pussyfooting around: How pausing a kitten delivery turned into a full-grown cat-astrophe

If you promise your customers kittens, you better deliver!

Planning

Start-up TV

Seven pieces of startup advice from Envato co-founder Collis Ta’eed

Envato co-founder Collis Ta’eed says he didn’t realise venture capital was an option when looking at ways to grow the business in its early days.

Planning

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Business Planning

Appster launches high school course to find the developers of tomorrow

Appster launches high school course to find the developers of tomorrow

Tuesday, 24 February 2015 03:30 | by Broede Carmody

Melbourne startup Appster is partnering up with the Department of Education in Tasmania and New Town High School in Hobart to create a new course designed to teach students the foundations of coding and app creation.

A new force in gaming? Controls combine virtual reality with exercise, motion tracking and resistance

A new force in gaming? Controls combine virtual reality with exercise, motion tracking and resistance

Friday, 20 February 2015 04:16 | by Andrew Sadauskas

An Australian tech company called The Realm has created a new motion tracking control system with force feedback that co-founder Matt Long says will give gamers a more immersive experience – along with a calorie-burning workout.

Marketing

Four content marketing mistakes you need to avoid

Four content marketing mistakes you need to avoid

Tuesday, 20 January 2015 00:23 | by Amanda Jesnoewski

While attracting and converting customers with content can yield a significant return on investment, not everyone gets it right.

Public relations advice for startups

Public relations advice for startups

Monday, 19 January 2015 04:26 | by Kye White

Underestimating the amount of time and money that’s required to launch marketing and PR campaign is a common mistake made by startups, according to Sharon Zeev Poole, the founder of public relations agency Agent 99 PR.

Technology

Smartwatches to give IoT startups a leg-up

Smartwatches to give IoT startups a leg-up

Thursday, 26 February 2015 04:44 | by Broede Carmody

The growing popularity of smartwatches will help raise public awareness of internet-connected devices in the home, car and workplace, according to the founder of car monitoring startup GoFar.

Early adopters of IoT tech seeing significant reduction in business costs: report

Early adopters of IoT tech seeing significant reduction in business costs: report

Thursday, 26 February 2015 03:47 | by Broede Carmody

There are significant revenue and productivity benefits for businesses embracing the Internet of Things (IoT). However, Australian companies largely remain indifferent to internet-enabled products and devices, according to new research.

Financing A Business

Like investors to honey: Aussie beekeeping buzz over Indiegogo crowdfunding campaign

Like investors to honey: Aussie beekeeping buzz over Indiegogo crowdfunding campaign

Tuesday, 24 February 2015 04:24 | by Kye White

An Indiegogo campaign for a beehive that allows beekeepers to harvest honey simply by turning a tap has become one of Australia’s most successful crowdfunding campaigns.

Former federal sports minister to join the Australian Sports Technology Network

Former federal sports minister to join the Australian Sports Technology Network

Tuesday, 24 February 2015 03:43 | by Broede Carmody

Former federal sports minister Kate Lundy will join the board of the Australian Sports Technologies Network in order to coordinate the growth of Australia’s competitive sports technology industry.

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