The Taskmaster’s local chicken shop has decided it wants to be a cafe – with disastrous consequences.
This quieter time of the year is the ideal time to put your brand overhaul plans in place. Here are six business image boosters to give your business a professional facelift.
Google has announced that it is beginning to roll out changes to its search results that add information about website owners to its results.
Are you thinking about developing an Android or iPhone app? Or perhaps you’re looking for a great business idea? If so, here’s one video you absolutely must watch.
The words on your website can be the difference between a browser and a new customer. Here are seven key questions to ask when you write copy for your website.
Giving your customers too much of a good thing might lead to consumer fatigue when it comes to making a choice.
Some people say you no longer need business cards. The Taskmaster, most humbly, disagrees.
There are some things in this world Old Taskmaster has little time for. Queues being chief among them.
Marketing is one of the most essential areas of business, yet it can also be one of the first areas to be sidelined when business gets busy. Here are 10 marketing tools and apps to help you streamline your marketing and make your life a little easier.
Chinese billionaire Chen Guangbiao became an internet sensation recently after pictures of his business card listing his attributes, including “Most Influential Person in China”, went viral.
When it comes to web marketing, some metrics are more important than others. Here are the ones you need to pay the closest attention to.
When it comes to writing for the web, you need to be compelling and establish your value to customers quickly. Here are six mistakes businesses often make, and how you can avoid them.
The founders of an app for seeking feedback on pitches are scrambling to rebrand after a deluge of interest from potential clients keen to use it but concerned about its cheeky name.
It doesn’t matter what industry you launched your business in, if you’ve got a start-up, you’re also in the marketing business.
Savvy sole traders, start-ups and small retailers are putting a mobile presence on top of their priority list for 2014.
With new figures from Sensis revealing 67% of businesses expect to see an increase in sales in 2014, 99designs chief executive Patrick Llewellyn says refreshing your business’s image could be the key to boosting sales.
Well, here we are, in the weeks before Christmas. If your staff are already slowing down, perhaps it’s time for some added incentives.
Beyond cash: Using your crowd funding campaign to sell units, gain exposure and identify target markets12:10AM | Thursday, 5 December 2013 | Rose Powell
Jeremy Bogan is $20,000 into a $250,000 Kickstarter campaign to commercialise his prototype of the vtalk desk phone.
Earlier this week, the ACCC announced it is taking an energy company to court over its sales tactics. Here’s how to prevent the same thing happening to you.
By the carload, residents from the sprawling metropolis in the flatlands are making their annual summer pilgrimages up the highway towards the hills. And in a small town in Parts Unknown, the locals are working on their customer service.