Sales

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Hyperbolic language: This article will revolutionise the way you do business

11:50PM | Wednesday, 20 November 2013 | Bella Katz

Why is it that so many rational entrepreneurial individuals, people who create new businesses, are so fond of exaggeration?

Kogan fires back in Click Frenzy cease-and-desist stoush

11:33PM | Wednesday, 20 November 2013 | Myriam Robin

Kogan.com.au has been issued with a cease-and-desist letter after it hosted a Click Frenzy sale despite not being part of the official event.

Don’t talk shop – at least, not all the time

11:51PM | Friday, 15 November 2013 | Taskmaster

You’re passionate about your business – and so you should be. But there are limits to how much you should talk about it while in polite company.

Are you prospecting or just making noise?

11:09PM | Friday, 15 November 2013 | Greg Ferrett

A poor sales strategy can turn off even the most eager of potential customers. If you’re prospecting, here are a few key points to consider.

Return to the Super Rooster Cafe

11:42PM | Monday, 11 November 2013 | Taskmaster

Regular Taskmaster readers will remember John, the owner of the Super Rooster Cafe decided to shake up his business. So how is the new cafe menu faring?

Pulling the plug: When to fire your client

11:12PM | Friday, 8 November 2013 | Vanessa Emilio

As counter-intuitive as it seems, in some cases the best thing to do is to turn a customer down. Here’s how to know when your business can no longer meet your customer’s needs.

Dr Pepper’s lessons on brand loyalty

11:00AM | Thursday, 7 November 2013 | Taskmaster

Do you want to build a brand your customers will keep coming back to? It’s time to take a lesson from the doctor.

A trick to try if you’re afraid of public speaking

10:22PM | Thursday, 31 October 2013 | Taskmaster

It’s easy to get nervous when speaking in front of a large crowd. If so, Old Taskmaster has a little trick that might help you out.

Ecommerce tips: How to ensure more customers actually finish their sale

10:35PM | Wednesday, 30 October 2013 | Rose Powell

Getting customers the whole way through the online check-out process can be a challenge in an environment where entertainment and competitors are only a click away.

The word a person uses is usually not what they mean... but can you decipher the real message?

10:14PM | Wednesday, 30 October 2013 | Greg Ferrett

On September 13th 2013 Voyager I became the first manmade object to leave the solar system. The inscribed messages are an important reminder that what humans say isn’t always what they mean.

How to build rapport in minutes

10:19PM | Tuesday, 29 October 2013 | Amanda Jesnoewski

Relationships underpin every transaction in business. Here are seven tips to help you easily build rapport with your customers.

Tacos and the art of confrontational advertising

10:00AM | Tuesday, 29 October 2013 | Taskmaster

This morning, I came across the most underhanded, sneaky, devious marketing scheme I’ve seen in quite some time. You might like it – but your competitors won't.

The 10 keys to boosting your sales

10:00AM | Monday, 21 October 2013 | Taskmaster

Over recent months, Old Taskmaster has shared the secrets of sales success – now it’s time to pull them all together. Whether you work in retail, sell to other companies or handle your sales over the phone, here are 10 key tips that can give you a boost.

Five tips for choosing your start-up name

10:32PM | Friday, 18 October 2013 | Vanessa Emilio

Choosing your business name is one of the first and most important things you will do when you start your business. Here are five steps you need to follow to ensure you get it right.

Seven tips to boost online sales

10:00AM | Friday, 18 October 2013 | Eddie Machaalani

Internet retail sales conducted by smartphones, tablets and other mobile devices have increased by as much as 400%. Here are seven key tips to help you cash in on this trend.

PayPal launches new campaign helping SMEs improve their digital know-how

10:45PM | Thursday, 17 October 2013 | Yolanda Redrup

Australian small businesses are set to benefit from the third instalment of PayPal’s Driving Business Online campaign, as new research reveals digital literacy among SMEs remains low.

What to do when you have an unhappy customer

10:19AM | Tuesday, 15 October 2013 | Amanda Jesnoewski

An unhappy customer can be incredibly damaging to your business and reputation. Here are five tips to help you defuse the situation and keep your reputation intact.

Now a word from your local sponsor

10:00AM | Friday, 11 October 2013 | Taskmaster

Showing a sense of local civic pride can give your business a real boost. Back in Parts Unknown, it’s a message Old Taskmaster has taken to heart.

Time to organise your Christmas party!

10:03PM | Wednesday, 9 October 2013 | Taskmaster

Christmas is just around the corner. And, when it comes to organising your Christmas party, there are a number of options you should consider.

Solo tradies tap website to buy and sell unwanted building materials

9:08PM | Tuesday, 24 September 2013 | Gavin Lower

Fed up with the waste and expense of unused building materials going into landfill, builder Neil Turrell and wife Leisa came up with the idea of an online platform to buy and sell construction site leftovers.

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