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Ebooks

The five golden rules of social media for start-ups

Social media is a relatively cost-effective tool that can not only complement your sales and marketing efforts, it can form an entire basis of a business, with several start-ups generating significant interest on social media before they’ve even launched.
20 marketing and sales tips

20 marketing and sales tips

Are you looking for marketing ideas for your small business? StartupSmart has compiled their 20 best tips on sales and marketing, from their team of business experts and Australia’s leading entrepreneurs.
Optus Business

Securing your mobile workforce

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How this business owner turned $2000 and a passion for cake...

When Sheryl Thai launched online store, Cupcake Central, she was working from her home kitchen with just $2000 in capital. Thai always had an...
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