2:39PM | Friday, 18 February 2011 | Market research is a very valuable tool in business planning and it’s highly recommended for new ideas.
6:00AM | Friday, 15 June 2012 | I’ve always found it strange that some entrepreneurs are awkward about asking their customers for testimonials.
11:27PM | Wednesday, 30 November 2011 | It’s crucial to understand that the internet is a real-time medium and customers expect attention within hours or minutes rather than days or even weeks.
11:34PM | Friday, 11 November 2011 | When a customer makes contact, thank them for their feedback – good or bad.
4:44PM | Monday, 18 April 2011 | Get on the front foot and try to find and address your weaknesses before your opposition does.
2:33PM | Thursday, 24 February 2011 | Depending on what industry you are in, there is likely to be a website where members of the sector gather to get news and exchange views.
2:57PM | Tuesday, 15 February 2011 | When a business gets a complaint about its product or service the immediate thought is to fix the problem, make the customer happy and get on with life.
10:27PM | Friday, 29 October 2010 | Consumers drive social media: so listen to what they say – and act.
10:29PM | Friday, 29 October 2010 | My best advice to anyone who wants to turn an idea into a business is to look at what Nike prints on its t-shirts: Just Do It.
8:07PM | Tuesday, 31 August 2010 | Many start-ups don’t have the money to hire firms to conduct market research. However, many companies are able to do their own market research by using a few simple methods.