Growing Pains
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Balancing short- and long-term activities in a start-up
This article first appeared August 23, 2011. An issue we've been discussing internally at Shoes of Prey lately is how to balance short- and l... Read More -
How do you manage your small, profitable customers?
I caught up with some friends recently who run a successful bottled juice start-up. One of their largest competitors is Coca-Cola, who despite not sel... Read More -
Online video boosts conversions
I blogged earlier this year about custom reports in Google Analytics and one of the key pieces of information that came out of my experimentation with... Read More -
Seven tips for turning Facebook “likes” into buys: Part two
This is part two of a two-part post outlining seven tips for converting Facebook “likes” into buys. You can find the first three tips here. Read More -
Seven tips for turning Facebook likes into buys – part one
This is part one of a two-part post outlining seven tips for converting Facebook likes into buys. Read More -
Hedging your capital raising bets
As we mentioned a few weeks ago, we've been speaking to a number of potential investors for Shoes of Prey. Read More -
Seven funding options to get you to the next level
We've bootstrapped Shoes of Prey to date but we've been exploring the possibility of raising capital to help accelerate our growth. Read More -
Why start-ups are like computer games
I used to love computer games and would play them all the time. If the time I had spent playing the Civilization series was instead spent doing someth... Read More
