Shooii

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ASSOB not to blame for Shooii’s financial woes, chief insists

7:30PM | Thursday, 5 July 2012 |  The chief executive of the Australian Small Scale Offerings Board denies the funding platform failed Shooii, following news that the online shoe retailer has been placed in administration.

Retail start-up Shooii in administration just months after launch

7:00AM | Thursday, 5 July 2012 |  Niche online shoe retailer Shooii has plunged into administration, despite only launching in March this year, with a lack of outside investment blamed for the company's woes.

Shooii

6:51PM | Wednesday, 6 June 2012 |  While working at Footlocker, David Prince noticed the youth market was underserved by traditional footwear retailers. To fill the void, he joined Mark Campbell to launch online retailer Shooii.

Staffing a start-up

1:56PM | Monday, 16 January 2012 |  It's a nice position to be in to be looking for new staff for your start-up. But the process has raised quite a few questions and challenges for us. BY MARK CAMPBELL.

What's in a brand name?

12:13PM | Monday, 12 December 2011 |  Branding is about portraying a certain message and personality for your business, and it's the job of the whole company to embody this message. BY MARK CAMPBELL.

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