Sole trader


What lessons have you learnt this year?

12:32AM | Tuesday, 17 December 2013 |  The end of the year is an excellent time to look back and reflect on what’s been going on.

Which SEO keywords should I optimise my website for?

9:00AM | Tuesday, 17 September 2013 |  The first thing you want to do perhaps even before you set up your business is to work out what keywords people are searching for.

Confessions of a serial emailer

7:01PM | Wednesday, 3 July 2013 |  Email might be convenient, but there are times it pays to pick up the phone and build a working relationship with the person at the other end.

Exclusive: SME confidence in business conditions eclipses the big end of town

7:29PM | Tuesday, 2 July 2013 |  Businesses turning over less than $1.5 million a year are more confident about their economic prospects than larger enterprises, according to the latest TEC Confidence Indicator.

Pop-ups set to bloom as insurance scheme rolls out

7:46PM | Monday, 1 July 2013 |  It just got a whole lot easier for companies dreaming of opening up a pop-up store, with Sydney-based start-up Pop-up Brands about to launch a range of short-term public liability insurance policies.

It’s time to get “good crazy”: Top five tips for start-ups from incoming NICTA new ventures director Andrew Stead

6:10PM | Thursday, 27 June 2013 |  Entrepreneurial dynamo Andrew Stead has been named director of new ventures for information technology research centre National ICT Australia (NICTA) and given StartupSmart his top five tips for start-ups.

Family and private businesses worry about financial performance: survey

6:10PM | Thursday, 27 June 2013 |  Family businesses are anxious about their financial performance, with most believing the government is not doing enough to support them.

Small businesses plan to cut costs in FY14, spend on mobile technology

6:03PM | Wednesday, 26 June 2013 |  Start-ups and small business owners are focusing on decreasing their costs but also planning on investing in technology, especially mobile, in the new financial year, according to new research.

Should I be thinking about SEO keywords for my new business website?

6:27PM | Wednesday, 26 June 2013 |  You've got a new website up and running, so now it's time to think about SEO keywords.

How to master social media as a storytelling tactic in time for international Social Media Day

6:30PM | Monday, 24 June 2013 |  Thousands of people are set to mark online news community Mashable’s fourth international Social Media Day with events on June 30.