Wednesday, 23 May 2012
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By
It’s all well and good telling customers your business has a website, but much of your traffic will come from random users searching for a topic on Google or another search engine.
Wednesday, 23 May 2012
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By
As a minimum, your website should contain basic information about your company including your name, products or services, contact information, store location data, possibly pictures of staff and your logo.
Wednesday, 23 May 2012
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By
You first need to register a domain name, which can be done quickly and easily with any domain name registrar.
Wednesday, 23 May 2012
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By
The most important part of managing your reputation online is keeping a good relationship with your customers.
Wednesday, 23 May 2012
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By
Conversing with customers online is very different from talking or negotiating in a store. On the internet, users appreciate honesty, speed and conversation. They reject one-way marketing and defensive personalities.
Monday, 03 October 2011
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By
Oliver Milman
A couple of years ago, business owners didn’t think about the cloud unless they were flying through one on the way to a major client meeting.
Monday, 03 October 2011
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By
Patrick Stafford
It’s easy enough to install a computer program – download it, or load it from a disc or USB stick, and then get it running.
Friday, 30 September 2011
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By
Patrick Stafford
Google has introduced a new update to its Analytics tool that will let businesses see details about their traffic in real time as opposed to delayed updates, in a move that could allow businesses to better determine which marketing methods are netting them the most traffic.
Thursday, 29 September 2011
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By
Patrick Stafford
With plenty of websites requiring passwords and login details it’s sometimes hard to keep track of all of them. There’s an app that helps to do this.
Thursday, 29 September 2011
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By
Oliver Milman
The shift by SMEs and consumers to new technology has been underlined by separate figures that show the cloud computing market will generate revenues of $12 billion in Asia-Pacific by 2016, while mobile payments in Australia are set to quadruple this year.
Wednesday, 28 September 2011
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By
Patrick Stafford
You may have seen some Windows users looking at a clock on their desktop or maybe a calendar or news ticker. Those widgets are built into the OS.
Tuesday, 27 September 2011
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By
Patrick Stafford
Every so often you may want to clear the browsing data on your particular browser, such as Firefox or Internet Explorer. But if you’re using Chrome it might not be as easy to find.
Monday, 26 September 2011
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By
Oliver Milman
An app that turns articles into formatted web presentations has won the inaugural Sydney Hackathon, the first 24-hour tech start-up event of its kind in Australia.
Monday, 26 September 2011
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By
Ruslan Kogan
Many start-ups fret over whether their websites are up to scratch. But it needn’t be guesswork – there are plenty of ways to discover if you’re an online champ or chump.
Monday, 26 September 2011
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By
Patrick Stafford
While debate over the upcoming carbon tax continues to rage on, there is no doubt higher electricity prices are on every business owner’s mind.
Friday, 23 September 2011
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By
Patrick Stafford
Social giant Facebook has announced some of the most dramatic updates to its profile design since the site's inception, with chief executive Mark Zuckerberg revealing new features including the ability to stream music with Spotify and watch films through the site using Netflix.
Thursday, 22 September 2011
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By
Oliver Milman
The vast majority of Australian SMEs have no kind of strategy when it comes to the fastest growing business channel there is – online. Don’t be one of them.
Thursday, 22 September 2011
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By
Patrick Stafford
The Apple Store is one of the most iconic retail destinations around, so it’s only fitting there’s a great app to go with it.
Thursday, 22 September 2011
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By
Patrick Stafford
Entrepreneurs are being urged to jump on Google+ after the internet giant finally allowed all members of the public to sign up this week, prompting immediate comparisons with market leader Facebook, which has responded to the new threat by introducing innovations of its own.
Wednesday, 21 September 2011
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By
Oliver Milman
Start-up app developers are being encouraged to take part in what’s believed to be Australia’s first 24-hour “hackathon” this weekend, with $3,500 in cash up for grabs.
Wednesday, 21 September 2011
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By
Oliver Milman
Small businesses in regional areas are failing to grasp the potential of online, with only 54% having a website and fewer still having any sort of web strategy.
Wednesday, 21 September 2011
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By
Oliver Milman
The growing viability of online start-ups has been underlined by new research that shows that Australian consumers are increasingly confident of their security on the web.
Tuesday, 20 September 2011
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By
Oliver Milman
A solo Melbourne-based entrepreneur has credited finding a neglected niche and search engine optimisation for luring global clients such as NASA, Peugeot and LG.
Friday, 16 September 2011
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By
Taskmaster
There would be nothing – I repeat nothing – worse than waking up one day and finding that one of your rivals now owns your web address. So get on the case!
Thursday, 15 September 2011
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By
Patrick Stafford
PlainText is a simple app but if you find yourself taking notes a lot, this may be a better option than the iPhone default.
A good team all working with focus to achieve a startup's mission can make or break a start up. Finding, recruiting and managing top talent are core skills for...
You have spent many months building out your product, testing your MVP and refining your marketing funnels, now it's time to take this bad boy to the next...
Got a great idea for a mobile app that will revolutionize the way people find the best Mexican restaurants nearest to them? Have you hacked the next angry...
Getting your product in front of users as cost effectively as possible is essential for start ups and the right article in the right top tier tech publication...
Whether you're a business person responsible for figuring out your mobile strategy or a developer looking for an overview of mobile based development options...
