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Six ways time-poor entrepreneurs can get more mileage from content marketing

7:13PM | Friday, 12 July 2013 | Adam Franklin

Content marketing can be time-consuming for small businesses. The good news is that, by following these six tips, you can avoid most of the hard work.

Online shoppers clicked-off at bad service: Research

7:06PM | Friday, 12 July 2013 | Patrick Stafford

Australian online businesses need to start capturing shoppers’ attention more quickly, with a new piece of research showing over one-third of local buyers abandon a website because they have difficulty getting help online.

Mobile sales on-trend for retailers: eBay

7:08PM | Thursday, 11 July 2013 | Rose Powell

Start-up operators who sell online need to switch gears and start customising their sales strategy for mobile purchases to take best advantage of the booming online retail trend.

What features does my website need to have?

7:14PM | Thursday, 11 July 2013 | Dean Ramler

A good e-commerce site should provide a seamless shopping experience for your customers. There are a few key features your website needs in order to provide one.

Five silver service tips on using daily deal sites for “free marketing” and a Google SEO boost

7:00AM | Thursday, 11 July 2013 | Rose Powell

Paul and Donnelle Stirling launched their cleaning company, Stirling Silver Service, last year. Armed with a mop, vacuum, no marketing budget and limited online presence, the Stirlings realised they needed to get customers quick.

Peak smartphone: Why start-ups should watch Mozilla’s Firefox OS platform closely

7:11PM | Wednesday, 10 July 2013 | Taskmaster

Do you run a tech start-up or rely on mobile apps as a key part of your business? If so, there’s potentially a huge development taking place in the market you really need to be aware of.

Australian social entrepreneur aims to “shake up old thinking” in India

7:30PM | Wednesday, 10 July 2013 | Rose Powell

An Australian social entrepreneur will launch an advocacy group in India this month with a Kickstarter campaign to achieve the final funds required for the starting budget.

Tweaky founder’s tips on managing an international team and becoming cashflow positive quickly

7:48PM | Tuesday, 9 July 2013 | Rose Powell

Tweaky.com, an online marketplace of web developers for small businesses, has announced it is looking for its first ever engineering staff members.

Start-ups use social media to fly high in the travel industry

7:16PM | Monday, 8 July 2013 | Rose Powell

Wollongong will be hosting the first Australian Social Media Tourism Symposium this month, gathering together heads of tourism boards and destination managers to explore how to use social media to more effectively engage customers.

Five things you should know about the cloud

7:32PM | Friday, 5 July 2013 | John Russell

There are many myths and misconceptions about cloud computing. It's time to set things straight on a few of these.

Captcha this: How a Brisbane start-up is using games to fight spambots and challenge Google

7:34PM | Wednesday, 3 July 2013 | Rose Powell

A spam-fighting start-up from Brisbane has launched their gamified alternative to computer tests that ensure a user is human, known as captchas, and won the People’s Choice award at this week’s Mobile Monday meet-up.

Buy a business book

7:00AM | Tuesday, 2 July 2013 | Taskmaster

It shocks people to see piles upon piles of books on the desks at Taskmaster Towers. Of course, they're there for a good reason.

Microsoft creates coordinated effort to help start-ups

6:07PM | Wednesday, 26 June 2013 | Gavin Lower

Microsoft has moved to consolidate its support of start-ups around the world by creating Microsoft Ventures, a coordinated effort that aims to offer tools, mentorship, guidance and seed funding.

Boot-strapping success: Australian start-up recognised on global list

6:49PM | Wednesday, 26 June 2013 | Rose Powell

Australian-born start-up The Fetch has jumped into the top 20 list of hottest start-ups compiled by US-based start-up growth tracker Mattermark.

Food system set for a shake-up as online start-up launches to localise it

6:03PM | Tuesday, 25 June 2013 | Rose Powell

Amid concerns that Australian farmers are getting a raw deal from supermarkets, foodie James Nathan has founded Food Orbit to connect farmers directly to the hospitality industry.

Should you develop your apps and websites for Android, Windows or Apple?

6:59PM | Wednesday, 19 June 2013 | Taskmaster

Should your start-up develop apps and websites primarily for Google Android, Microsoft Windows or Apple iOS? We sent the Taskmaster to crunch the numbers and figure out the answer.

Seven Perth start-ups graduate from global accelerator program

6:05PM | Tuesday, 18 June 2013 | Rose Powell

Seven Perth-based start-ups have graduated from the Founder Institute, an international start-up accelerator program.

Easy and transparent eBook service opens up rich promotional opportunity for entrepreneurs

6:55PM | Monday, 17 June 2013 | Rose Powell

A newly launched e-publishing service, Tomely, is offering entrepreneurs better control over their eBook sales process.

Does my website need legals? Infographic helps with answers

6:46PM | Monday, 17 June 2013 | Gavin Lower

You’re setting up a business with a website to promote it. Here's a guide to the fine print you should include.

New site aims to make dealers pitch for your new car business

6:07PM | Monday, 17 June 2013 | Gavin Lower

An online start-up has officially launched targeting the new car sales space that sees dealers bid against each other for a customer’s business.

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