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SMEs playing the waiting game with their websites: Report
11:00AM | Tuesday, 13 November 2012 | Michelle HammondAlmost half of Australian SMEs with an online presence didn’t launch their website until they were trading for six months, while 15% put it off until their second year in business, according to a new survey.
NY coding start-up partners with Melbourne college
11:11PM | Monday, 12 November 2012 | Michelle HammondRichard Branson-backed start-up Codecademy has partnered with an elite college in Melbourne’s east thanks to Australian Rhodes Scholar Leng Lee, the start-up’s first employee.
Tweaky launches The $500 Startup for tech-shy entrepreneurs
11:45PM | Friday, 9 November 2012 | Michelle HammondOnline start-up Tweaky has launched a novel marketing initiative dubbed The $500 Startup, which will offer technical assistance to would-be entrepreneurs.
Skype launches new platform for entrepreneurs
11:34PM | Friday, 9 November 2012 | Michelle HammondSkype has launched a free online platform called Skype in the workspace, enabling small businesses to connect with potential customers, partners and suppliers across the globe.
How to survive the tech start-up “brofest”
11:41PM | Thursday, 8 November 2012 | Briana EverettWhen it comes to gender equality, the tech industry still has a very long way to go. By following these key tips, women can thrive as tech entrepreneurs. BY BRIANA EVERETT.
The four potential pitfalls of crowdfunding your start-up
11:13PM | Tuesday, 6 November 2012 | Reece WalkerA growing number of start-ups are turning to crowdfunding as a source of finance. But be warned: From intellectual property to ASIC regulations, there are serious pitfalls for the unwary. BY REECE WALKER.
Stock up on eBooks
11:59PM | Tuesday, 6 November 2012 | TaskmasterAre you sick of being punctual or early, only to have people waste your time? If so, there’s something you can do about it.
Online security shortfall set to hurt retailers over Christmas: Report
11:00AM | Tuesday, 6 November 2012 | Michelle HammondBusinesses are being urged to ramp up their online security measures in the lead-up to Christmas, with research revealing only a third of businesses have a risk management procedure in place.
Twitter drives more event-page traffic than Facebook, LinkedIn: Report
10:54PM | Wednesday, 31 October 2012 | Michelle HammondSharing events via Facebook generates more revenue than any other platform, according to a new report, but Twitter has greater pulling power in driving traffic to event pages.
Refunds remain consumers’ biggest irk as group buying gripes soar
10:24PM | Tuesday, 30 October 2012 | Michelle HammondRefunds continue to be the main cause of consumer complaints across all product categories, according to figures from NSW Fair Trading, as group buying and discount deals gripes escalate.
Make sure your computers are secure
10:25PM | Monday, 29 October 2012 | TaskmasterWould you tolerate an employee giving your competitors access to your commercially sensitive documents? If not, make sure your computers are secure.
New YouTube feature helps creators promote their content
10:51PM | Friday, 26 October 2012 | Michelle HammondYouTube has introduced a new way for content creators to promote their videos and channels, launching a feature called InVideo Programming, designed to help creators grow their audience.
DealsDirect scraps its unprofitable daily deal site DealMe
10:24PM | Thursday, 25 October 2012 | Cara WatersThe DealsDirect Group has shut down DealMe, the group's daily deal site which has been running since 2011.
Caution urged over crowdfunding as Kickstarter-backed venture crashes
10:31PM | Tuesday, 23 October 2012 | Michelle HammondA Kickstarter-backed gaming company was forced to stop development on its latest game after its programmers pulled the pin.
What to expect from the iPad Mini announcement
10:02PM | Tuesday, 23 October 2012 | Patrick StaffordApple is expected to announce a new, smaller version of the iPad at a special announcement in San Francisco tomorrow.
Google suffers triple PR disaster as earnings report "pending Larry quote" leaked early
10:04PM | Friday, 19 October 2012 | Patrick StaffordIt's been a bad day at Google, but Larry Page still managed to stay upbeat.
Yelp puts the bite on businesses buying bogus reviews
10:03PM | Friday, 19 October 2012 | Patrick StaffordYelp has just issued a warning to all businesses buying fake reviews: They’re coming after you.
Brisbane youngsters win first Jumpstarter start-up competition
10:32PM | Thursday, 18 October 2012 | Oliver MilmanProjuce, a team of four young Brisbane developers, has won Jumpstarter 2012, a new Microsoft-backed competition to find the best tech start-up idea over the course of a weekend.
Facebook ads and sponsored tweets clarified in New Zealand
10:10PM | Thursday, 18 October 2012 | Cara WatersThe New Zealand Advertising Standards Authority has issued a short guidance note requiring sponsored tweets to be marked as advertisements.
Australia’s five key online marketing trends in pictures
10:34PM | Thursday, 18 October 2012 | Oliver MilmanAustralian businesses are becoming increasingly savvy about online marketing. To stay competitive, here are five key trends you must be on top of. BY OLIVER MILMAN.
