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Group buying industry amends code to crack down on compliance and complaints

2:45PM | Tuesday, 26 February 2013 | Yolanda Redrup

The group buying sector industry code has been tightened, with new refund conditions and limits on how many vouchers are sold in an individual deal.

Get the word out

2:23PM | Tuesday, 26 February 2013 | Taskmaster

In this tough media landscape, there are some new ways to promote your business. Here’s one way to take advantage of the situation.

Facebook co-founder Eduardo Saverin shares five insights into the social network’s future

2:40PM | Monday, 25 February 2013 | Yolanda Redrup

Facebook co-founder Eduardo Saverin has given the world a tantalising insight into the social media giant – here are five key details.

Keep up the good social media work

2:30PM | Monday, 25 February 2013 | Taskmaster

Congratulations on getting your digital blog up and running. Now it’s time to get in the habit of regularly updating it.

Online start-up PINCHme partners with Procter & Gamble

2:56PM | Friday, 22 February 2013 | Michelle Hammond

Sydney-based start-up PINCHme plans to build up a database of two million Australian consumers after securing consumer goods giant Proctor & Gamble as its pre-launch partner.

Publicise your blogs on Twitter

2:07PM | Friday, 22 February 2013 | Taskmaster

It’s no use having a business blog if no one reads it. This is where an effective social media strategy comes into play.

Are you tempted to buy followers? Please don't

2:01PM | Friday, 22 February 2013 | Adam Franklin

Buying Twitter followers or email mailing lists can seem like an easy way to build your social media presence. However, there are some very important reasons why you shouldn’t. BY ADAM FRANKLIN.

Four things you can learn from the Yahoo! website redesign

2:02PM | Thursday, 21 February 2013 | Michelle Hammond

Yahoo! is redesigning the main entry into its website in a bid to create a “more modern experience” for users, suggesting start-ups can take inspiration from the embattled tech giant.

Airbnb prompts wave of like-minded start-ups

2:58PM | Thursday, 21 February 2013 | Michelle Hammond

A number of new start-ups have likened themselves to US-based company Airbnb, the leader in travel rentals, which has booked more than 10 million nights of accommodation worldwide.

Keeping your customers coming back for more

2:51PM | Thursday, 21 February 2013 | Nina Hendy

Retaining your existing customer base, rather than perennially chasing new business, can be a huge cost-saving for start-ups. Here’s how you do it. BY NINA HENDY.

Set up a personal blog

2:18PM | Thursday, 21 February 2013 | Taskmaster

Good news: You’re already two-thirds of the way to setting up your first blog! Now here’s the final, simple steps you need to get off and blogging.

Set up a personal blog

2:15PM | Thursday, 21 February 2013 | Taskmaster

Good news: You’re already two-thirds of the way to setting up your first blog! Now here’s the final, simple steps you need to get off and blogging.

Lust Have It outlines sCommerce models following record year

2:21PM | Wednesday, 20 February 2013 | Michelle Hammond

Online beauty retailer Lust Have It has outlined three distinct models of subscription commerce after revealing its subscriptions have grown more than 1000% over the past year.

Etsy country director visits Oz – five insights from the crafty company

2:02PM | Tuesday, 19 February 2013 | Michelle Hammond

The country director of US-based eCommerce website Etsy has offered some insight into the company, and has outlined some key tips for online start-ups, as part of her Australian visit.

Roamz to help relieve retailers’ woes with new analytics tool

2:33PM | Tuesday, 19 February 2013 | Michelle Hammond

Australian app developer Jonathan Barouch has promised to help retailers by way of a new app tool, which utilise social media data to deliver real-time insight about customers.

Read some business blogs

2:51PM | Tuesday, 19 February 2013 | Taskmaster

Blogging for the first time can be intimidating, especially if you aren’t good with computers. Thankfully, the Taskmaster has found a common-sense solution.

Pizza Hut releases a perfume – and two more bizarre marketing stunts

2:46PM | Friday, 15 February 2013 | Michelle Hammond

Pizza Hut has embarked on a cheesy new marketing campaign by launching its own perfume, dubbed Eau de Pizza Hut, designed to draw people to its Facebook page.

Ruslan Kogan: Kickstarter is a "glorified video editing competition"

2:36PM | Friday, 15 February 2013 | Patrick Stafford

Internet entrepreneur Ruslan Kogan has attacked Kickstarter, calling the crowdfunding website a glorified video editing competition.

Is there any difference between an online marketing plan and a general one?

2:44PM | Friday, 15 February 2013 | Amanda Watts

When it comes to marketing, the medium is not always the message.

A cloudy business forecast

2:42AM | Friday, 15 February 2013 | John Russell

Cloud computing is forever changing the way businesses are run. Is your business taking full advantage of this new opportunity? BY JOHN RUSSELL.

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