Are you using Twitter as part of your company’s marketing mix? If you’re still holding out, there are some very important reasons why you should get tweeting. BY OLIVER MILMAN.
A disgruntled employee of collapsed music retail chain HMV hijacked the company's Twitter account and started live-tweeting about mass lay-offs.
Expectations are high for Melbourne start-up and eBay preferred shipping supplier Ship2Anywhere, which won two titles at the 2012 StartupSmart Awards. BY MICHELLE HAMMOND.
Shoes of Prey has taken a step towards the bricks-and-mortar world, teaming up with department store giant David Jones.
Questions are being asked about the product pipeline at Apple, with analysts suggesting the tech giant is entering a slow growth period.
Internet security company AVG has identified five digital threats facing businesses and consumers in 2013, prompting an expert to highlight how start-ups can respond to the trends.
Young Australian entrepreneur Nicole Kersh has launched a new website called CableManagement.com.au,following the success of her first start-up 4Cabling.
The 2013 International CES, the largest in the tech show’s 45-year history, has wrapped up, with start-ups grabbing attendees’ attention.
Consumer dollars may be flocking online, but would you really tolerate the web shopping experience in a physical store? This great Google video suggests maybe not.
US-based start-up success story Dropbox has acquired online photo library Snapjoy for an undisclosed sum, less than one week after its acqui-hire of music streaming service Audiogalaxy.
A Sydney-based digital production company has highlighted the importance of creating a narrative for time-sensitive games, after launching Christmas-inspired iPhone game Santa Panic!
Australian entrepreneur-turned-investor Guy King is tracking the growth metrics of more than 1,700 Australian start-ups via his new platform Start Chart, which he created as a side project.
Yesterday, StartupSmart examined how retargeting can amplify you marketing budget. The great news is, by following these key points, you can make it work for your business this Christmas. BY NED DWYER.
Internet entrepreneur Ruslan Kogan is moving into telecommunications, with his company now selling pre-paid 3G cards for use with smartphones and tablets.
Startmate alumni Happy Inspector has outlined its plans after partnering with Queensland-based business Rent Resumé, in its digital bid to shake up the real estate industry.
A useful part of the online marketing toolkit is the ability to advertise to people who previously visited your website. Here is how you can get started in retargeting. BY NED DWYER.
The business outlook is brighter for SMEs in 2013, according to the latest MYOB research findings, but micro businesses will continue to do it tough and have been urged to plan ahead.
Mobile shopping app MiiBrand is launching a promotion called Shop & Unlock, which encourages consumers to redeem online offers from bricks and mortar stores.
The banks have golden social media reputations while energy companies are performing poorly, according to a new social media ranking service.
Earlier today, Taskmaster Enterprises received an email purportedly coming from one of the big four banks. For good reason, Old Taskmaster was wary.