SEO for start-ups



To WWW or not to WWW – SEO Canonicalisation

7:11PM | Tuesday, 5 July 2011 | Wai Hong Fong

One of the common problems we encounter while browsing the web or doing SEO audits is websites having two versions, a www version and a non-www one. BY WAI HONG FONG.

The rise and fall of domain name keywords

6:45PM | Tuesday, 21 June 2011 | Wai Hong Fong

In the last couple of years, we've seen businesses rush to grab domain names that match the keywords they are targeting for their business. BY WAI HONG FONG.

Tracking your SEO efforts

6:00PM | Tuesday, 7 June 2011 | Wai Hong Fong

Here are three handy tools to help constantly measure and monitor your SEO progress.

Comparison shopping sites are far from dead: Opinion

5:15PM | Thursday, 26 May 2011 | Admin

David Whiteman, marketing director of, responds to StartupSmart blogger Wai Hong Fong’s assertions over the viability of online shopping comparison sites.

Google Shopping and the death of comparison shopping engines

5:21PM | Tuesday, 24 May 2011 | Wai Hong Fong

Google has introduced Google Shopping to its Australian site. So how does this impact your business' SEO? BY WAI HONG FONG.

Creating a keywords list

5:11PM | Tuesday, 3 May 2011 | Wai Hong Fong

As you’re crafting your SEO plan, it’s vital to conduct research on what keywords are relevant to the market you’re targeting.

Following the no-follow rule

4:55PM | Tuesday, 5 April 2011 | Wai Hong Fong

Links, as I’ve explained previously, are vital for your business’ SEO. This week, I’ll be examining another key component of links: the nofollow tag.

Don’t drop your anchor text

3:20PM | Tuesday, 22 March 2011 | Wai Hong Fong

To boost your business' ranking in Google, you should just go ahead and start building links, right? Not quite.

Why are links important?

3:36PM | Tuesday, 1 March 2011 | Wai Hong Fong

Once you've nailed some of the basic SEO tips you can do for your business, it's time to start working on one of the most important aspects of search optimisation: link building.

How to use meta robot tags

2:36PM | Tuesday, 8 February 2011 | Wai Hong Fong

Completing a quick site audit of your website is paramount to making sure your content is being indexed by Google properly.