SEO for start-ups

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Google Shopping and the death of comparison shopping engines

5:21PM | Tuesday, 24 May 2011 | Wai Hong Fong

Google has introduced Google Shopping to its Australian site. So how does this impact your business' SEO? BY WAI HONG FONG.

Creating a keywords list

5:11PM | Tuesday, 3 May 2011 | Wai Hong Fong

As you’re crafting your SEO plan, it’s vital to conduct research on what keywords are relevant to the market you’re targeting.

Following the no-follow rule

4:55PM | Tuesday, 5 April 2011 | Wai Hong Fong

Links, as I’ve explained previously, are vital for your business’ SEO. This week, I’ll be examining another key component of links: the nofollow tag.

Don’t drop your anchor text

3:20PM | Tuesday, 22 March 2011 | Wai Hong Fong

To boost your business' ranking in Google, you should just go ahead and start building links, right? Not quite.

Why are links important?

3:36PM | Tuesday, 1 March 2011 | Wai Hong Fong

Once you've nailed some of the basic SEO tips you can do for your business, it's time to start working on one of the most important aspects of search optimisation: link building.

How to use meta robot tags

2:36PM | Tuesday, 8 February 2011 | Wai Hong Fong

Completing a quick site audit of your website is paramount to making sure your content is being indexed by Google properly.

Debunking the myth behind the Meta Keywords tag

1:30PM | Tuesday, 25 January 2011 | Wai Hong Fong

The Meta Keywords tag has been ignored by Google for years. There has been little evidence to show that they have any effect at all on any search engine rankings.

What does Google think your website looks like?

1:47PM | Wednesday, 12 January 2011 | Wai Hong Fong

Search engine optimisation is fantastic when you know what you're doing. But what does Google actually have in its memory of your website?

Using meta descriptions effectively

1:27PM | Tuesday, 4 January 2011 | Wai Hong Fong

While meta descriptions do not affect your rankings, they do have a very important part to play in the SEO process.

Content is king when written with SEO in mind

12:52PM | Wednesday, 15 December 2010 | Wai Hong Fong

Today we'll be looking at ensuring that the content on your website is written for the user, while keeping the search engines in mind.

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