Social media sites have evolved to become more than just platforms for sharing, marketing and advertising. Increasingly, consumers expect customer service.
Twitter has released a tool called the Tweet Activity Dashboard, allowing users to see real time information about how many users are viewing and interacting with their tweets.
Social media giant Facebook is cracking down on click-bait headlines on articles as part of a major update it is rolling out.
The recent furore about the Facebook Messenger app has unearthed an interesting question: how far are we willing to allow our privacy to be pushed for our social connections?
ScriptRock has raised a $8.7M Series A Round led by August Capital, who also led investment in Splunk
Melbourne-based social marketing startup Tiger Pistol, which existed primarily as a DIY platform for small businesses, has launched a Do It For You package, making it the first platform in the world to help small businesses with a full social marketing suite that includes organic, advertising and reputation management.
In an emergency, allowing paramedics to quickly identify someone, including their emergency contacts, key medical information or immediate contact information, can literally be a matter of life or death.
Home delivery service Menulog has come under fire after one customer claimed he was offered a $15 food voucher to remove a negative review.
Google+ has been loosening its restrictions on the Google+ real names policy over the past few years by allowing maiden names and nicknames.
App store optimisation (ASO) is a practice to improve your app store ranking. It’s SEO for mobile apps.
Hashtags may be everywhere from the ABC’s Q&A talk show to the A-League Grand Final, yet we still know remarkably little about the structure and demographics of Twitter in Australia.
Twitter is the latest tech company to publicly release its employee demographics, following LinkedIn and Google earlier this year, but there’s little indication that Australia’s large tech companies will follow suit.
Move over selfies, duckfaces and sepia-toned photographs – GIFs are about to crank it up a notch.
Analysis of millions of transactions reveals a share on social media generates $4.80 in additional revenue and nine additional website visits.
Catapult Sports, a Melbourne-based provider of tracking devices for elite athletes, has announced it has purchased Canberra-based counterpart GPSport.
Australian software was the key to uncovering the backstory behind a man who was fired by Myer over a misleading CV.
Tinder founders in sexual harassment case: Having a female co-founder “makes the company feel like a joke”7:09PM | Wednesday, 2 July 2014 | Eloise Keating
One of the co-founders of online dating app Tinder is suing the company for sexual harassment and discrimination, in a case that is drawing attention to the treatment of women in the technology industry.
A Swedish startup aims to make the lives of smartphone users a little bit easier with the launch of a touch-free selfie app.
Instagram is the new kid on the block when it comes to social media marketing and very soon there is going to be a whole lot more advertising on the platform no matter which profiles users choose to follow.
In a move that has as many people puzzled as outraged, Facebook has published research that involved a deliberate attempt to manipulate the emotional state of 689,000 of its users.