Even the most ardent startup advocates have to admit there is lot of scope for humour in the heady realm of tech, big goals and new businesses.
In these days of content marketing, many knowledge workers are aware that they need to share their hard-won experience and ideas with the world. But can you do this while still making a decent living?
With the world becoming increasingly technology-driven and accelerated rates of online behavioural change becoming the norm, it is critical you have a strategy for building your business online.
In a list of one-hit wonders, your humble correspondent listed down a musician named CW McCall, who is best known for his 1975 smash Convoy. Soon, the fans came out of the woodwork.
The fat lady sung for Twitter’s music app when it was announced last week it was being pulled from the iTunes App store. But what happened to We Are Hunted, the Aussie music startup that was acquired to help develop the app?
In the comments section of a recent column, your humble correspondent was called a “hipster”. As usual, Old Taskmaster is outraged.
Are you starting or promoting your business through social media? Here are a few key legal points you need to be aware of.
It is eight years today since the first tweet went live on social media site Twitter, and while it has been embraced by millions, it has not been without exceptional controversy.
In celebration of its 8th birthday Twitter has launched FirstTweet, a tool that helps users find the very first message they sent.
Google+ is an enigma for most small business owners. However, if used effectively, it can become a valuable tool for your business.
Mark White’s Tasty Tadpole game took two years to build as he crammed in the coding around a full-time job in advertising.
Australians are leaving behind their paid jobs to focus solely on making money from blogging. So, could blogging be your big start-up idea?
Shared home management app Fairshare has been in the market for almost three weeks and picked up its first 1000 users through reddit.
Virtual business relationships are transient and overusing social media can be harmful for your business, according to new research.
Don't roll online without protection. That was the message from Gerry McCusker, online reputation management expert at Engage ORM.
Yesterday’s SocialBiz conference in Melbourne on social media made it clear businesses are finally starting to embracing social media. Here are five key lessons from the conference.
Facebook’s head of e-commerce, Stephen Scheeler, told StartupSmart there are a series of misconceptions that hold start-ups and small businesses back from making the most of their social media communities.
Professional networking site LinkedIn now has over 50 million members across the Asia-Pacific, but the ways people are using the site are far from uniform.
Your products will end up looking very different depending on which team is put in charge.
Facebook is 10 years old today. It’s time for birthday celebrations for the social network with 12,800,000 Australian users and 1.19 billion users worldwide.