Instagram is the new kid on the block when it comes to social media marketing and very soon there is going to be a whole lot more advertising on the platform no matter which profiles users choose to follow.
In a move that has as many people puzzled as outraged, Facebook has published research that involved a deliberate attempt to manipulate the emotional state of 689,000 of its users.
Facebook data scientist Adam Kramer (aka Danger Muffin) – the man who wrote and designed the controversial Facebook mood study - has put up a public post on Facebook explaining why they experimented on the emotional impact of Facebook on its users.
The mobile commerce sector in Australia is booming, with monthly sales for December growing by a massive 448% in just three years, according to an ACMA report.
Revuudle wants to turn opinions expressed on social media into quantifiable data by letting users share reviews with a five-star rating system.
A Brisbane startup is developing an app which aims to give journalists much easier access to crowdsourced content.
Australian startup Bugcrowd has added social media giant Pinterest to the growing list of companies using its platform.
Kate Klavins, of Adelaide-based Floragram, tells us how her company started as a Facebook page to test the idea of making buying flowers effortless and affordable by delivering a bunch of the day for $25.
As businesses seek to trim the fat and slimline their processes, debate has risen about the value of social media advertising. But is it converting into sales, and how much does it contribute to the bottom line?
Tennis Buddy an app that promises to help users find a tennis partner in less than 10 minutes is billing itself as “Uber for Tennis”.
The Internet of Things movement is really starting to pick up pace in Australia, according Optus Innov8 Seed lead principal Alfred Lo.
To break into the mobile gaming market, you have to understand the science of the medium, says co-founder of Adelaide-based startup Broken Arms Games, Elisa Farinetti.
Google has bought Appetas, which is a website builder for restaurants, and systems infrastructure startup Stackdriver.
A new Australian startup is offering a clean Tinder-like service for adults over 50.
The latest Google Maps app update, released yesterday, has integrated taxi app Uber into its functions and features.
Having some form of anonymity online offers many people a kind of freedom. So how is Facebook dealing with this issue?
Snack food giant Mondelez International is looking for startups to help solve pressing problems faced by some of its major brands.
Location check-in app Foursquare will introduce a new app called Swarm as part of its attempt to reinvent itself after hitting a growth plateau over the past couple of years.
Is Twitter on its death bed as a social media platform? Maybe not quite yet, but some analysts believe it's not long for this social media coil.
With all the advertising dollars spent on direct mail, telemarketing, trade shows and pay-per-click, social media produces double the marketing leads and maintains a higher conversion rate than the average lead conversion.