Monday, 28 February 2011
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By
Oliver Milman
Can Twitter really be a game-changer for your business? There is no simple answer to that, but it’s important not to see it as magic instant fuel to your sales.
Friday, 25 February 2011
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By
Ryan Jon Dunn
More than three-quarters of small businesses don’t utilise social media such as Twitter, Facebook and LinkedIn, according to new research.
Friday, 18 February 2011
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By
Ryan Jon Dunn
Google has again tweaked its system by integrating updates from social networks in its search results.
Friday, 18 February 2011
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By
Michelle Hammond
A new survey reveals that men prefer instant messaging to communicate with colleagues and customers away from the workplace while women gravitate towards social media.
Wednesday, 16 February 2011
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By
Michelle Hammond
Mobile technology provider HTC has unveiled its ChaCha and Salsa “social phones”, featuring Facebook buttons, at the Mobile World Congress.
Monday, 14 February 2011
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By
Michelle Hammond
A couple has launched a new book via a 24-hour online marathon using social media.
Wednesday, 09 February 2011
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By
Taskmaster
Today, with social media, running a competition and getting people involved is a cinch.
Friday, 04 February 2011
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By
Michelle Hammond
A legal expert says start-ups can learn from the mistakes of the Commonwealth Bank, which has been criticised by the Finance Sector Union for introducing an “unfair and unworkable” social media policy.
Wednesday, 02 February 2011
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By
Michelle Hammond
Internet Explorer users are at risk of a vulnerability that could allow hackers to hijack computers, according to software giant Microsoft.
Wednesday, 02 February 2011
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By
Michelle Hammond
A new report reveals consumers regard comparison sites as the most useful format for online shopping, ahead of search engines, online marketplaces and retailer websites.
Thursday, 27 January 2011
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By
Michelle Hammond
User-generated Facebook content will soon be turned into advertising, with the social media site announcing a new “sponsored story” option for advertisers.
Tuesday, 25 January 2011
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By
Michelle Hammond
Social media service start-up Roamz has joined forces with director main and marketing giant Salmat, with Roamz saying it will utilise Salmat’s digital capabilities to further expand its reach.
Friday, 21 January 2011
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By
Michelle Hammond
Small businesses are being urged to ramp up their security measures around social media, with a new report revealing a 90% increase since 2009 of social networking users being sent vicious malware.
Friday, 14 January 2011
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By
Michelle Hammond
Start-ups should refrain from becoming over-reliant on Facebook as a means of promoting their competitions, according to a promotions marketing specialist.
Thursday, 13 January 2011
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By
Michelle Hammond
Trunk.ly has lured global customers and become one of the top 20,000 websites in the world, less than a month after launching a new kind of social bookmarking service.
Wednesday, 05 January 2011
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By
Michelle Hammond
Franchisees who wish to compete with overseas online retailers should approach their franchisors about enhancing their web presence, according to eCommerce experts.
Tuesday, 21 December 2010
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By
Michelle Hammond
Budding entrepreneurs can learn from the mistakes of Australia’s worst PR disasters of 2010, with Qantas and Commonwealth Bank topping a top 10 list of the year’s biggest slip-ups.
Thursday, 16 December 2010
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By
Michelle Hammond
A security expert says small businesses should review their workplace policy in the lead-up to Christmas in order to minimise the risks associated with social media.
Tuesday, 14 December 2010
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By
Michelle Hammond
Small businesses are being urged to study Twitter’s top trending topics for 2010 in order to contribute to conversations and build their profile.
Monday, 13 December 2010
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By
Kate Sallai
Does your business need to plug its blog into its Facebook and whack up its Twitter? If so, then you need the Social Media Guru
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