The top five website errors committed by Aussie SMEs

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5. Broken links or error 404 messages

 

 

Nothing quite beats a broken link or error message to drive away potential customers in frustration.

 

Worryingly, 24% of small business websites regularly have a problem with these kinds of errors, again underlining the need to thoroughly audit and test your site as you build it.

 

“It just portrays you may have bought a cheap site or you may be a small entity, because people associate that with your company,” says Edwards.

 

“You need a checklist to go off when building a website. List the things that could happen, and treat it like a shopping checklist.”

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