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Anthony Kent

Professor Anthony Kent's research is centred on interdisciplinary approaches to marketing and design, focusing on brand image and identity in retail stores, and more recently the convergence of physical and virtual environments.
Innovation

How technology is breaking open the exclusive world of fashion

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Three marketing lessons from Simon Sinek’s TED Talk ‘Start With Why’

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In his famous TED Talk, author Simon Sinek delves into the motivation behind every successful person and business, a useful leadership model for how...
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Forget traditional marketing and really grow your brand

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Content marketing a big plus for small businesses

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Why is developing technology in fintech so important?

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Top priorities for freelancers struggling to manage their tax responsibilities

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