Growing Pains

Growing Pains

Michael Fox managed Google’s online sales and operations agency team for Australia and New Zealand before moving into entrepreneurship. He's a co-founder of Shoes of Prey, an online retail website which allows women to design their own shoes and Sneaking Duck, which sells fashionable prescription glasses online. He blogs in detail about the process of running Shoes of Prey at his blog www.22michaels.com.


  • Shifting the focus to your team

    I was talking through Shoes of Prey's strategy with a good friend Chris Chan the other day and he made the following observation: “From where you are now, the success of Shoes of Prey is less about the founders and more about your team.”

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  • Why start-ups are like computer games

    I used to love computer games and would play them all the time. If the time I had spent playing the Civilization series was instead spent doing something constructive like learning Mandarin or the guitar, well, I would be pretty good at those other things.

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