Business ideas

Drive-by Beauty Services Offer Customers Quick Fix: Start-up Idea

Drive-by beauty services offer quick fix

By Michelle Hammond
Thursday, 05 January 2012

Drive-by beauty appointments are a growing trend as women turn to the professionals to glam up for the party season.


Beauty counters are hosting mini-makeovers that you can drop into on the way from the office to end-of-year functions, which will definitely appeal to busy working girls.


Zoe Foster, the Australian author of Amazing Face, says quick makeovers help women push the boundaries by testing new trends, such as metallics, or simply provide a confidence boost.


“You might just get your eyes or lips done and a bit of bronzer,” Foster says.


Foster says quick-fix visits to glam squads replace sneaky touch-ups in stores, suggesting there is a demand for such services, not only in relation to makeup but hair as well.


Blow Dry Bar is a chain of express beauty salons offering a single service – blow drying – served with a glass of complimentary champagne.


There are currently 10 Blow Dry Bar salons operating in Sydney, Melbourne and Brisbane, eight of which are franchisee-owned, with another one on the way in Perth.


Why not create your own quick-fix beauty service?

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