Related Topics


Business ideas

Gogol Mogol – Single-use Cardboard Egg Box Boils Eggs: Start-up Idea

Gogol Mogol boils down to business

By Michelle Hammond
Friday, 14 December 2012

start-up-idea-gogol-mogolBreakfast boffins have invented a carry box that boils an egg – perfect for munching on the move.


The Gogol Mogol is a single-use cardboard egg box made with special chemical layers that produce heat.


A tag that is pulled from the container sets off a chemical reaction, which cooks the egg in two minutes, or three to make it hard-boiled.


Created by a Russian team of inventors known as KIAN, and designed by Evgeny Morgalev, the box recently won a major European packaging award.


“The product is just a usual egg in an unusual package, possessing unique product properties,” a KIAN spokesperson says.


“The time for preparing eggs should be a couple of minutes and, after cooking eggs, the package should be thrown away, it’s impossible to use it more than one time.”


“Gogol Mogol is an eco-friendly project, so we believe the consumer of these eggs would be someone who supports the environment and has a healthy lifestyle.”


An environmentally-friendly product for someone on the run? It sounds like the perfect combination for today’s busy but eco-conscious consumer. Can you think of any others?

Comments (1)

Subscribe to this comment's feed
I question the environmentally friendly credentials of this product. Disposable design is rarely environmentally friendly! "the package should be thrown away" after use.. Not composted, or recycled?
Paul Sharp , December 17, 2012
  • report abuse
  • +0
  • vote down
  • vote up

Write comment

smaller | bigger

SmartCompany Smart Reads
  • Samsung Galaxy Tab hits big Australian retailers – can it challenge the iPad?
  • Meet the emotional robot
  • Microsoft releases new Zune HD player
  • Mandatory internet filter could become voluntary
  • Microsoft to release Windows 7 pricing soon

Private Media Publications



Smart Company


Property Observer


Leading Company


Womens Agenda