Michelle HammondFollow on twitter www.startupsmart.com.au
Jeans accommodate “urban mobile culture”
Designers who are sick of having to fish around for smartphones to send a text have created a pair of jeans with a see-through pocket.
The Delta415 Wearcom Jeans, from San Francisco company Alphyn, allow the wearer to leave their phone in their pants while sending texts, surfing the net or playing Angry Birds.
“The Delta415 jeans feature our Gen-2 Wearcom smartphone pocket with a zippered flap for a more discreet look… and full usability of the smartphone while sitting down,” Alphyn says.
“These jeans are made of coated, 100% cotton premium denim for a deep indigo color and a great feel.”
“The patented Wearcom pocket is made of durable polymer film to allow for complete interactivity with any touch screen device.”
“A button hole above the genuine leather film edge opens into the front pocket for threading headphones/mic wire into right pant pocket.”
Alphyn says the jeans represent a “new generation of clothing”, handmade with the same care, techniques and fabrics traditionally used by San Francisco’s denim industry.
However, the jeans are “infused with 21st century utility and style” to accommodate our “urban mobile culture”. What other items might accommodate this urban mobile culture?