Business ideas

Blandito – Transformable Seating Pad: Start-up Idea

Siesta time comes easy with the Blandito

By Michelle Hammond
Thursday, 23 August 2012

start-up-idea-blanditoA cushion dubbed Blandito offers multifunctional seating arrangements by being shaped and adjusted to suit each user’s individual needs.


The item comes from Design Oradaria, an experimental group based in Florence, Italy. Its goal is to “perform design, ranging from abstraction to concreteness, through the many forms of it”.


The group describes Blandito as a “transformable pad for lazy living”.


“For every time you need a break, a snooze, a little bit of sweet idleness, Blandito fits your body, wraps it, hugs it,” Design Oradaria says on its website.


“With no hard structure inside, it is soft and malleable.”


Furniture designs are becoming increasingly innovative as consumers look to save money, save space and differ from the norm.


With this in mind, perhaps there’s an opportunity to design something similar to Blandito.

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