Thursday 21 June

Today on StartupSmart, we run through the five golden rules of social media that every start-up should follow.

With an increasing number of businesses embracing Facebook, Twitter and the rest, there are huge opportunities to not only boost your sales and marketing efforts, but even to run your entire business off the back of a Facebook page, as we highlighted this week.

With this expansion, however, comes plenty of social media missteps by confused entrepreneurs. We’ve consulted the experts to pick out the five steps you need to adhere to if you’re to fully harness the power of social media.

Elsewhere, sales guru Simon Harris has some great tips on how to make some sales while networking and Telstra goes Stateside, rather than look to Australia, for its latest start-up investment.