Julia BickerstaffWednesday, 13 March 2013 00:00
I’m stuck in a job I hate. Help!
This article first appeared on September 8, 2010.
I’m stuck in a job I hate and have a decent idea for a business, but I am wary about taking the plunge and starting up.
How do I make sure I’m not taking too big a risk with my family’s future and mine by quitting my job and going it alone?
It's a tricky situation isn't it? A few years ago I left a very well paid job to start my own business and I lost count of the number of people who confessed to me that they wished they were doing what I was doing.
So how do you make the decision? Well, there is a lot to consider, but as a starting point I suggest you focus your attention on the merits of your business idea and your short-term financial needs.
The business idea
When you are stuck in a job that you hate pretty much any idea for a business can seem quite attractive, so the first question I would ask is: "Which am I more passionate about, fulfilling the purpose of the business or getting out of my job?"
The purpose of a business is a concept you might not previously have thought about. Essentially it is the reason a business exists. If you feel passionately about the need to start and run this business - that there is a gaping hole that needs filling - then your chance for success is greatly enhanced.
An example may help: British company Bravissimo was started by a rather well endowed woman who couldn't find pretty bras to fit her, she set out to rectify this and the purpose of her business continues to this day to be to help "big boobed women celebrate their curves and feel good about themselves".
When you feel passionate about the purpose of your potential business you feel compelled to start it. And this passion gives you the energy and the resourcefulness to make it happen. I suggest that if you don't feel this way, then it's not the right business idea.
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