Can you fire staff for what they post on Facebook? – StartupSmart
South Sydney Rabbitohs hooker Issac Luke has been under investigation this week for a homophobic slur he made on social media. Despite it being taken down quickly, the NRL has stated they do not tolerate discrimination in any form and will be taking it up with the team management. And they have a legal right to discipline him.
The ‘It’s my own private account’ argument
On the face of it, social networking outlets such as Facebook and Twitter might appear to offer people an arena for venting on issues, including gripes and grievances about work.
Although they may well be their own private views, such forums are often viewable by the public and, even if they are not, are often legally considered to be public enough to validate legal claims such as defamation. In particular, employers are permitted to act on any negative comments about work issues, regardless of whether it’s from the work desk, home or the employee’s mobile phone.
Do you need an employee social media policy?
Many companies now have a social media and blogging policy as part of their contractual employee terms, which provides clear limitations about the permissible contents of a blog and personal social media use. Some also cover limiting use of the work computer to access social media websites (or other sites) during work hours.
Such policies put employers in a much stronger position when they want to take action against employees writing things they don’t approve of. In serious cases, venting feelings about work could amount to gross misconduct and, therefore, instant dismissal.
More and more companies are taking public comments seriously and taking action to dismiss staff. For example, Virgin Atlantic was able to fire several of its crew for posting comments around Virgin’s lack of plane safety; while a Canadian food chain fired several staff for creating a website that was posting bad customer reaction videos and images.
And in Australia, a senior public servant was fired for using Google to search for the word “knockers,” (which had nothing to do with doors) in their own home using a government mobile device.
Beware – you may be monitored!
Now there are companies and organisations, including the Commonwealth government, using programs such as Spector360, which monitors and reports on all employee internet and desktop activity whether they are in the office or working remotely (or not working at all!). There is an argument that this is an invasion of privacy but the counter argument was that an employer has a right to ensure their employees are not doing illegal activities, searching for porn, etc, on work time or using work devices.
What is ‘best practice’ advice for your employees
- Do not rely on a disclaimer stating ‘it is your own view’
- Keep personal and professional accounts and devices separate
- Personal social media accounts should not be used for business communications or discussions
- Social media accounts should not imply or discuss the employer’s endorsement of their personal views
- Breach of the employment policies on social media can result in serious consequences including termination of employment.
And the next time you feel like venting about work, don’t hit the ‘post’ button!
Follow StartupSmart on Facebook, Twitter, and LinkedIn. Buy tickets to the 2015 StartupSmart Awards.