Advertising Standards Bureau
Latest
Facebook ads and sponsored tweets clarified in New Zealand
3:41AM | Tuesday, 12 MarchThe New Zealand Advertising Standards Authority has issued a short guidance note creating a presumption that user generated content on Facebook will not be treated as advertising and requiring sponsored tweets to be marked as advertisements.
General Pants cans raunchy campaign
5:43AM | Monday, 9 MayFashion retailer General Pants has been forced to censor a provocative campaign following complaints, prompting industry experts to warn start-ups against stunt marketing.
