Recommend Print

Business planning

Start-Up Idea: Underabove Camera - Photography

Best of both worlds with Underabove Camera

By Michelle Hammond
Monday, 10 January 2011

Business start-up - Underabove CameraThey say a picture is worth a thousand words, so how much would a picture be worth if it could capture images above and below water at the same time?

 

The Underabove Camera is a dual-lens floating camera that can take pictures both underwater and above the water simultaneously.

 

The clever design incorporates air in the top half of the body and water in the lower half to help it stay afloat. An LCD screen gives users a quick preview of the shots taken, and a timer facilitates self-portraits as well.


The symmetrical camera body is made with polypropylene, which has a lighter weight than seawater and floats easily. All in all, it’s the perfect product to introduce to tourists and photography enthusiasts.

 

The Underabove Camera was designed in America by Kyung Han, but there’s certainly an opportunity to develop a similar product here, or even to sell the product under license.

 

The concept would be snapped up in no time by tourist shops and tour companies, particularly in areas noted for underwater wonders such as the Great Barrier Reef and Ningaloo Reef.

Comments (0)

Subscribe to this comment's feed

Write comment

You must be logged in to post a comment. Please register if you do not have an account yet.

busy

FREE DOWNLOAD - 25 start-up ideas for 2011

StartupSmart has compiled 25 of the best business ideas from around the world to give you food for thought if you’re determined to quit your boss in 2011.


Register for the StartupSmart Newsletter and immediately receive '25 start-up ideas for 2011'.


Your email please (*)

Invalid Input
25 start-up ideas for 2011

Free Newsletter


Invalid Input
Join the StartupSmart community

Follow us

StartupSmart on Twitter StartupSmart on Facebook StartupSmart on LinkedIn

Subscribe to StartupSmart RSS feeds

Events


  • Ideas2Market Introductory Workshop - Mt Isa
    The Ideas2Market Introductory workshop is designed for those who would like to start a business, inventors, or those with early-stage business ideas.   This ...

  • Facebook Page Workshop
    Do you want to learn how you can get over 1000 fans on your Facebook page? Learn from expert Facebook Pager – Lara Solomon creator of Mocks, author of...

  • Ideas2Market Masterclass Workshop - Gold Coast
    The Ideas2Market Masterclass workshop is designed for existing businesses that are looking to grow, improve and foster sustainability.   This full day ...

  • Ideas2Market Masterclass Workshop - Toowoomba
    The Ideas2Market Masterclass workshop is designed for existing businesses that are looking to grow, improve and foster sustainability.   This full day ...

  • Ideas2Market Masterclass Workshop - Mt Isa
    The Ideas2Market Masterclass workshop is designed for existing businesses that are looking to grow, improve and foster sustainability.   This full day ...

Latest Members

Sponsored Links

Our Partners