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The lighter side of your pet’s favourite hiding spot

Monday, 15 July 2013 | By StartupSmart
That terrible moment when your pet rushes out the door into the dark just got a whole lot easier.


These nifty pet collars use LED lights to make your pet (or child or partner – they come in human belt sizes too) instantly findable.


Next time you panic about something, take a deep breath and once you’re calm again, use that nervous energy to identify the quick-fix you wish you had, and then create a product that makes it happen.