Start-up Profiles

Aquabumps, Surf Photography Business: Start-up Idea

Surf’s up for Sydney photo firms

By Michelle Hammond
Monday, 12 December 2011

A band of surf photographers have carved a niche along Sydney’s shores, taking early morning surf shots and emailing them to large numbers of subscribers.


The talented photographers have transformed a hobby into several thriving business, allowing most to quit their day jobs.


In August, the first of these enterprises, the Bondi-based Aquabumps, launched a collaboration with swimsuit company Speedo, with its early morning shots featured on Speedo’s latest range.


Aquabumps founder Eugene Tan became inspired to start his business after emailing Bondi beach shots to his mates. The small group email morphed into a 40,000-strong subscription list.


In 2009, Tan opened his third gallery in Bondi, after founding his first gallery there in 2004 and his second one in Bali. He’s also working on his second coffee table book.


Over on the northern beaches, there are two other early morning surf photo businesses – Saltmotion and Sprout Daily – which are also attracting plenty of interest.


If you have a passion for photography, particularly shots taken in an unusual setting at an obscure time, why not take this idea and apply it to your own work?

Did you like this article? 

Sign up to the StartupSmart Newsletter to receive a daily news wrap-up straight to your inbox AND a free eBook!

Invalid Input

Comments (0)

Subscribe to this comment's feed

Write comment

smaller | bigger

Invalid Input

Follow us

StartupSmart on Twitter StartupSmart on Facebook StartupSmart on LinkedIn StartupSmart on Google+

Subscribe to StartupSmart RSS feeds

Sponsored Links

Our Partners


Private Media Publications



Crikey Blogs


Smart Company


Property Observer


Leading Company