LATEST

Home-based business owner? There are some tax deductions you should be aware of

6:06PM | Tuesday, 3 June 2014 | Chris Ridd

There are broadly two types of expenses you can claim related to your home business area: Occupancy expenses and operating expenses.

Tax

A little less conversation, a little more (sales) action

6:58PM | Tuesday, 3 June 2014 | Amanda Jesnoewski

Overloading your customers with information can sometimes be counterproductive. Here are five tips to help you say less and sell more.

Sales and marketing

Melbourne businessman creates retail platform for local wine producers to cut out the middle men

6:39PM | Monday, 2 June 2014 | Eloise Keating

Local wine, cheese and olive producers are the first to start using a direct-to-public online store designed by Melbourne technology entrepreneur John Cameron.

Growth

Can Google convince us that an oversized golf cart is the car of the future?

6:04PM | Monday, 2 June 2014 | Nathan Pollock

Google have recently shown us a car of sorts. The self-driving Google Car is the internet giant’s latest foray into physical products.

Technology

Australian startups report confidence in growth, says Survey

5:23AM | Thursday, 29 May 2014 | StartupSmart

Australian startups are more confident of their revenue growth compared to 2013, according to a survey conducted by leading accounting software provider, MYOB.

Technology

Tips for designing your company logo

5:21AM | Thursday, 29 May 2014 | Dan Ferguson

A company logo is one of the most important design decisions a business will ever make. Here are some tips to help you out.

Marketing

How Australia Post’s partnership with retail giant Alibaba could give your business a foot-up in Asia

5:04PM | Wednesday, 28 May 2014 | Eloise Keating

Small Australian businesses will gain more access to the lucrative Chinese retail market thanks to an agreement signed by Australia Post and retail giant Alibaba this week.

Growth Strategy

Switching off: Why taking a break from the internet is so difficult

5:36AM | Tuesday, 27 May 2014 | Linnet Hunter

I took a four-day writer’s retreat recently and made a decision to switch off all my devices. I soon discovered switching off takes more than actually holding down the off button, or locking the phone in a box.

Work/life balance

Five ways to make your marketing more strategic

5:57AM | Tuesday, 27 May 2014 | Amanda Jesnoewski

Taking an unplanned approach to marketing is the fastest way to blow your budget. Here are some tips for getting the right message to the right people, at the right time, on the right platform.

Marketing

Startup dreams and gaffer tape: Two Melbourne entrepreneurs take their business on the road

5:27PM | Friday, 23 May 2014 | Bronwen Clune

Jason Donald has lived the entrepreneur’s dream, sipping pina coladas on a remote island and running his global business from his laptop on a secluded beach. “It’s not that great after a while,” he says.

Growth

Watches, thermostats and fridges: Where next for advertising?

5:26PM | Friday, 23 May 2014 | Broede Carmody

Google has predicted advertisements could soon be featured on places such as refrigerators and watches, in a bid to capitalise on the roll-out of ‘smart’ appliances.

Marketing

Move over Turnbull, Bowen has startups covered

5:33PM | Thursday, 22 May 2014 | Bronwen Clune

In his budget reply speech to the National Press Club on Wednesday, shadow treasurer Chris Bowen dedicated significant time to outlining a Labor Party agenda that aims to foster innovation and entrepreneurship.

Government and Regulation

The ‘myth’ of the Australian entrepreneur

5:03PM | Wednesday, 21 May 2014 | Danielle Logue and Martijn Boersma

We are still awaiting the details of the federal government’s Entrepreneurs’ Infrastructure Program, and how this may impact the Australian entrepreneurial ecosystem.

Growth

Telstra asks small businesses to hand over their Wi-Fi for hot spots

5:54PM | Wednesday, 21 May 2014 | Kirsten Robb

Small businesses will be able to use Telstra’s $100 million national public Wi-Fi network to provide free internet to their customers.

Technology

Social media advertising: Should you pay to play?

5:41PM | Tuesday, 20 May 2014 | Catriona Pollard

As businesses seek to trim the fat and slimline their processes, debate has risen about the value of social media advertising. But is it converting into sales, and how much does it contribute to the bottom line?

Technology

Why you need to be a shameless self-promoter

5:37PM | Tuesday, 20 May 2014 | Amanda Jesnoewski

When it comes to self-promotion and marketing there tends to be two kinds of business owners, those who are their brand and those who hide behind their brand. Here are three good reasons you need to become a shameless self-promoter.

Marketing

Should I steer clear of mixing family with business?

5:00AM | Tuesday, 20 May 2014 | Reuben Buchanan

There are numerous cases where families work together and build very successful companies. Where it goes wrong is if agreements aren’t documented and communication is not open.

Sole trader

How to build a compelling product: Canva founder Melanie Perkins

5:13PM | Monday, 19 May 2014 | Melanie Perkins

Recently, I was looking back through the very first plan I put together for what has now become Canva. It’s amazing to look at the similarities between what I first imagined seven years ago and what we’ve now built.

Planning

Gold Olympian Kerri Pottharst aims to inspire startups to achieve

5:56PM | Friday, 16 May 2014 | Alyce Vayle

Kerri Pottharst, one of Australia’s best known sportswomen, is turning her hand to inspiring the startup sector, using techniques she learned on the sports field, in the boardroom.

Growth

Latest app trends and what they mean for your business

5:19PM | Friday, 16 May 2014 | Dennis Benjamin

In almost every industry there are innovators, ‘smart companies’ who are leveraging disruptive technologies to stay ahead of competitors and offer the latest and greatest features to their customers.

Technology
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