LATEST

Sporting travellers finding their way with new travel website

2:08PM | Thursday, 13 February 2014 | Gavin Lower

It was while holidaying in New York a few years ago that Matt Scully discovered how hard it was to find information about local sporting events and locations.

Technology

LinkedIn hits 50 million members across Asia-Pacific

2:40PM | Thursday, 13 February 2014 | Melinda Oliver

Professional networking site LinkedIn now has over 50 million members across the Asia-Pacific, but the ways people are using the site are far from uniform.

Technology

Work smart and get more done in 2014

2:12PM | Wednesday, 12 February 2014 | Kyri Theos

Smart entrepreneurs focus on what they’re best at, rather than trying to do everything. So how do you do what you love minus the headaches and the hassles? Here are some tips.

Leadership

Five questions to help you tell the story

2:09AM | Tuesday, 11 February 2014 | Amanda Jesnoewski

Stories are powerful. We remember stories more than we remember facts. Here are five questions that, once answered, will help you tell the story of your products and services and emotionally engage your target market.

Marketing

Does your business need to think about a cloud solution?

2:42AM | Tuesday, 11 February 2014 | Nina Hendy

The biggest buzzword in computing in recent years is without doubt the cloud. But what is it exactly, and is it really going to help you run your business?

Technology

How do I generate word-of-mouth buzz for my business?

2:00AM | Tuesday, 11 February 2014 | Michael Halligan

There are two ways to generate word-of-mouth sales: Through new customers, and through your old regulars.

Sole trader

My dirty little secret: Confessions from 10 successful entrepreneurs

2:48PM | Monday, 10 February 2014 | Yolanda Redrup

Some of Australia’s most successful entrepreneurs reveal their biggest business secrets.

Leadership

Infographic: What are the top online retail categories?

2:49PM | Monday, 10 February 2014 | StartupSmart

E-commerce platform Bigcommerce has revealed the top retail categories that are seeing strong online sales growth.

Sales and marketing

The five issues small businesses face and how to get over them

2:00AM | Monday, 10 February 2014 | Gavin Lower

Small businesses can list around 55 issues that hold them back from success, growth and happiness, according to small business trainer and Key Person of Influence chief executive Glen Carlson.

Business advice and education

Top five tips to launch a business with a new baby

2:31PM | Thursday, 6 February 2014 | Rose Powell

Launching a business is always hard work but it’s even more of a whirlwind when you have a new baby. Olli Ella founder Chloe Brookman shares her top five tips for balancing work with a young family.

Work/life balance

User acquisition is great, but user activation is better: Three tips to getting it right

2:20AM | Wednesday, 5 February 2014 | Rose Powell

No matter how fast your start-up is growing and how impressive your download stats are, if you want to build a thriving and sustainable business you need to focus on developing active, repeat users.

Growth Strategy

Mining a new market: High vis shirts for women at work launched

2:41PM | Tuesday, 4 February 2014 | Gavin Lower

It was while working on a mine site in central Queensland that Kym Clark came up with her idea for high visibility safety shirts tailored especially for women and those who were pregnant.

Growth

Three ways to worry less about productivity

2:32AM | Tuesday, 4 February 2014 | Linnet Hunter

While the word ‘productivity’ gets bandied about as if it has the same meaning for everyone, I don’t think it does. Here are three key ways to think about productivity as a soloist.

Management

How to avoid burnout and burning clients in busy times

2:28AM | Tuesday, 4 February 2014 | Amanda Jesnoewski

When you're working late nights and early mornings, you can end up tired, stressed and overwhelmed. Here are six key tips to help you avoid burnout and burning clients.

Home based business

From zero to 75,000 Facebook followers in just over a year: One start-up’s top three tactics

2:06AM | Tuesday, 4 February 2014 | Rose Powell

Social media is often heralded as a breakthrough for small business, connecting them directly with their customers and providing them the opportunity to turn them into fans and advocates.

Technology

My new business is taking over my life. Help!

2:00AM | Tuesday, 4 February 2014 | Gillian Franklin

My experience is that starting a new business is all consuming. You cannot do everything well all at once.

Sole trader

High Court decision a reminder misleading ads could land your business in hot water

2:06PM | Monday, 3 February 2014 | Craig Yeung

Australia’s highest court, the High Court of Australia, has recently made a decision that serves as a clear reminder to businesses on the risks associated with misleading advertising and pricing of goods and services.

Legal matters

New Melbourne accelerator gives founders over 30 a shot

1:23PM | Friday, 31 January 2014 | Rose Powell

A pre-accelerator course and accelerator program for founders over 30 will launch next week in Melbourne to address a start-up support gap created by what the founders describe as an ecosystem-wide preference for young talent.

Financing a business

Six steps to avoid a post-Christmas cashflow hangover

1:29PM | Thursday, 30 January 2014 | Myriam Robin

Many businesses shut over Christmas. But they still have to pay wages (plus leave loading) despite a lack of fresh customers, so it’s no wonder many businesses feel the squeeze in January.

Cashflow

The biggest mistake with web marketing (and how to avoid it)

1:39PM | Wednesday, 29 January 2014 | Adam Franklin

Have you ever felt like your web marketing has been spinning its wheels? If so, here are some tips for growing and engaging with your audience.

Marketing
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