Getting social with your customers


OfficeworksLong gone are the days when customer service was confined to responding to an irate letter or telephone call.


Social media has become not only an important marketing tool for small businesses, but also, increasingly, an invaluable way to provide hands-on customer service.


Companies ranging in size from Pepsi in the US to Crust Pizza in Melbourne have embraced social media as a way to engage with customers. Are you making the most of these emerging channels?



In this FREE webinar, social media guru Luke McCormack joins StartupSmart editor Oliver Milman to run the rule over the following areas:


• Why social media is an important customer service tool.
• Where your customers are spending their time online.
• How to deal with customers via social media.
• The do’s and don’ts of professional social media use


Since 2010 StartupSmart has been Australia’s no.1 publication for the startup community and those interested in the startup movement globally. Publishing news, information and advice daily, and placing itself squarely at the centre of the government’s national innovation agenda, StartupSmart is a leading participant in the momentum that surrounds the world’s focus on technology, creativity and entrepreneurialism.