Media and news

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How do I go about getting coverage in the media?

8:10AM | Tuesday, 31 August 2010 |  Whenever you have a news story you believe to be worthy of publication, you’ll need to write up a press release. You can do this with the help of a PR consultant or agency, or you can learn how to write them yourself by viewing some examples.

What kind of PR do I want for my business?

8:09AM | Tuesday, 31 August 2010 |  The type of PR you want for your business depends greatly on the industry in which you’re operating. Like marketing, you need to know your audience extremely well and use PR to target those demographics.
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