Sales management


A sales lesson from the three bears

3:00AM | Wednesday, 5 March 2014 |  Old Taskmaster recounts the tale of Goldilocks, a young consumer from a key demographic, and the business lessons she learnt from three sales bears.

The 10 keys to boosting your sales

10:00AM | Monday, 21 October 2013 |  Over recent months, Old Taskmaster has shared the secrets of sales success – now it’s time to pull them all together. Whether you work in retail, sell to other companies or handle your sales over the phone, here are 10 key tips that can give you a boost.

How can I stay upbeat despite all the knock backs?

9:00AM | Tuesday, 10 September 2013 |  Most people/businesses rightfully are only interested in what is in it for them so make sure your proposition, whatever it is, is full of outstanding benefits for them.

Never fail to ask for the sale

5:41PM | Tuesday, 7 May 2013 |  A common rookie mistake cost one of Old Taskmaster’s salespeople the opportunity to upsell on a customers’ order. Fortunately, following a simple piece of advice can boost the number of deals your business closes.

How can I make my inventory control more efficient?

10:27PM | Monday, 11 October 2010 |  Here's a four-step strategy to help you to clear your existing stock while managing your future inventory.

How shall I decide how to price my products?

9:15PM | Tuesday, 28 September 2010 |  Be careful when you cut your prices. When customers see the prices of your products dropping, they assume you are having difficulty selling.

My sales efforts keep getting knocked back with a barrage of “no’s”. What should I do?

9:27PM | Wednesday, 12 September 2012 |  I know from experience that sales are difficult to win. However, there are a few things you should keep in mind if you do get knocked back by a potential customer.

Should I hire the “generalists” or the “specialists”?

11:03PM | Monday, 15 November 2010 |  Figure out what your weaknesses are before you start the recruitment process, then hire for the long-term.

Learn the value of evidence

12:54PM | Thursday, 8 December 2011 |  Many entrepreneurs and managers forget about looking for evidence to support people’s claims.

Should I treat my large customers differently?

2:21PM | Monday, 27 February 2012 |  Be they large or small, there's only one way to learn what your customers want and that's to ask them the right questions.