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First intake of Telstra’s Muru-D accelerator has their first investor pitch night

Monday, 14 April 2014 | By Rose Powell

Most of the startups midway through the Muru-d program pitched to a room of investors at the Telstra-backed accelerator’s first investor day.


The selected companies accepted a place in the six-month accelerator program and $40,000 in exchange for 6% equity.


Nine of the 10 companies pitched. Accelerator director Ann Parker told StartupSmart the tenth startup, online platform for casual teacher coordination Class Cover, pulled out of the program but there were no hard feelings.


“We love those guys and we’re rooting for them still,” she says.


The Muru-d team has previously told StartupSmart they’re hoping at least half of the startups advance after the program, but would consider the program a success if only one or two did thrived in the long term.



The nine start-ups selected for the program in early February who pitched were video chat platform for global families Chatty Kids; farm monitoring system Farmbot; social games network Limerocket; cloud-based reporting software for schools and childcare centre Momentum Cloud; e-learning platform OpenLearning; image editing for e-commerce service Pixc; safety management system software Safesite; financial software Vistr; and radiology department efficiency software Zed Technologies.